United States

WVA

Film advertisement created by VML, United States for Kashi, within the category: Confectionery, Snacks.

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Digital advertisement created by 180LA, United States for Virgin Mobile, within the category: Electronics, Technology.

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Outdoor advertisement created by Saatchi & Saatchi, United States for Toyota, within the category: Automotive.

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Film advertisement created by Siltanen & Partners, United States for Sketchers, within the category: Fashion.

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When it comes to driving after a few casual drinks, can someone really know their limit, or are they merely basing that decision on a guess? In a push to encourage personal breathalyzer use, Amélie and CDOT put the integrity of such guessing to question. We filmed an on-field stunt during a professional baseball game called Ballpark Guess, where we asked the stadium to guess whether a fan was sober enough to drive based on what he had to eat and drink during the game. We then live-tested that guess with a personal BACtrack breathalyzer. And the ballpark guessed wrong. Fans then stepped up and put their own BAC guesses to the test, with similar results. Ultimately, we demonstrated the value of knowing one’s BAC to an entire ballpark, and beyond. We subsequently created a video of the stunt, and used traditional media like billboards and bus queens to push the message Before You Go, Know. Integrated advertisement created by Amélie, United States for CDOT, within the category: Public Interest, NGO.

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Film advertisement created by Cutwater, United States for Ray-Ban, within the category: Personal Accessories.

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Film advertisement created by Circus Maximus, United States for Roman, within the category: Health.

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Digital advertisement created by DDB, United States for Ronald McDonald House Charities, within the category: Public Interest, NGO.

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Film advertisement created by Droga5, United States for Ancestry.com, within the category: Professional Services.

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There are an infinite number of reasons a Corona gets its lime. The new work is about the ways we connect with each other. And the Coronas that get their limes because of it. Film advertisement created by Cramer-Krasselt, United States for Corona Beer, within the category: Alcoholic Drinks.

WVA

On average, a woman makes 80 cents for every $1 a man makes in the US. We decided to represent this in the most literal way possible - a line at the 80% mark of dollar bills. It’s time we show the world that we’re done with paying our women less than they deserve. Join us in writing on a dollar bill and signing our petition! Website: https://www.makeitpermanent.org/ Digital advertisement created by Miami Ad School, United States for Make It Permanent, within the category: Public Interest, NGO.

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In the ongoing effort to get more of the nation vaccinated, a group of urologists have banded together to try a completely different approach. Urologists United For Vaccination Education, a newly formed collective of over fifteen of the brightest minds and biggest voices in the field of urology, is focusing on recent studies that men who’ve had COVID are 6X more likely to get Erectile Dysfunction. Film advertisement created by Quality Meats, United States for UU4VE, within the category: Public Interest, NGO.

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The U.S. Department of Health and Human Services (HHS), Administration for Children and Families (ACF), AdoptUSKids, and the Ad Council today launched a new series of public service advertisements (PSAs) that encourage prospective parents to adopt teens from foster care. The new PSAs, created pro bono by advertising agency Barbarian, are inspired by true stories of teens adopted from foster care to highlight how rewarding of an experience it is for both parents and teens. “The launch of the new PSAs continues the campaign’s powerful work of sharing true and inspirational stories of teens adopted from foster care,” said Michelle Hillman, Chief Campaign Development Officer of the Ad Council. “Teens in foster care deserve love and support regardless of age and these stories show the impact that families truly have on teens adopted from foster care. It is our hope that this work continues to inspire and inform prospective parents of the lifelong rewards that can come from adopting a teen from foster care.” Film advertisement created by Barbarian, United States for AdoptUSKids, within the category: Public Interest, NGO.

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Film advertisement created by Camp + King, United States for prAna, within the categories: Fashion, Retail Services.

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Data shows that searches for the terms “MILF” and “Mom” have risen almost 20% in the US in the last year and that's why xHamster, one of the most popular adult sites in the world, is launching #MomsBeforeMILFs this Sunday. “It’s Mother’s Day! Go call your mom, ok? MILFs can wait" will read on the pop-up message that users will find when they click on this extremely searched category. Digital advertisement created by Mad, United States for xHamster, within the category: Media.

Sam

WVA

Film advertisement created by Olson, United States for Supercuts, within the category: Professional Services.

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Ambient advertisement created by Soul Pancake, United States for Purina, within the category: House, Garden.




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