France

WVA

Memorieslab is an experimental boutique photo lab which believes in the preservation of moments and emotions through high-quality prints. Digital advertisement created by Kids Love Jetlag, France for Memorieslab, within the category: Professional Services.

WVA

French credit company Cofidis continues its campaign to change people’s perceptions of credit by challenging some of the prejudices we encounter every day. Film advertisement created by Herezie, France for Cofidis, within the category: Finance.

WVA

Why just put a single advertisement on air when you can put several hundreds at the same time? Why make actors talking when there are men randomly taken from the streets who will speak the best? La Boulangère is taking a new turn. On June 5, 2017, La Boulangère arrives on TV with 285 ads, all unique, featuring as many real men as apologies to their wife for not doing enough at home. Film advertisement created by Gloryparis, France for La Boulangère, within the category: Food.

WVA

Film advertisement created by TBWA, France for Burns and Smiles, within the category: Public Interest, NGO.

WVA

Starting from December 2013, mK2 cinemas in Paris, will broadcast this unusual trailer in movie theaters. The purpose: invite the moviegoers to experience the shows proposed by the Théatre de la Bastille, rather than watching the conventional Christmas season romantic stories with no surprises. An original way to present the unexpected and innovative universe of this Theater. Film advertisement created by Leo Burnett, France for Theatre de la Bastille, within the category: Recreation, Leisure.

WVA

Film advertisement created by BETC, France for Schweppes​, within the category: Non-Alcoholic Drinks.

WVA

Film advertisement created by BETC, France for Citizens Against Recidivism, within the category: Public Interest, NGO.

WVA

Ambient advertisement created by Publicis, France for Samsonite, within the category: Personal Accessories.

WVA

Film advertisement created by Les Gaulois, France for Citroën, within the category: Automotive.

WVA

Digital advertisement created by Nedd, France for International Red Cross Committee, within the category: Public Interest, NGO.

Pig

WVA

Film advertisement created by WNP, France for OPnGO, within the category: Electronics, Technology.

WVA

This Christmas, Orange is launching a campaign with Publicis Conseil to celebrate our Christmas reunion after two strange years of lockdown and long months without seeing each other. A heart-warming Christmas tale, the film follows the daily life of an adorable snowman who is forced to stay inside his little frosted refrigerated house for several months until winter returns and allows him to meet his friends outside. We thus discover his touching and an amusing glimpse of daily life, which reminds us of the one we all have experienced recently. Orange offers us here a beautiful symbolic film about our long months of waiting. Months during which the brand and its devices have been present at our side in order to maintain the link in the professional context or on a more personal level. It's enough to make us wait until our real reunion, which will be even more magical at the end of this year. Film advertisement created by Publicis Conseil, France for Orange, within the category: Electronics, Technology.

WVA

French telco brings back the memory of Johnny Hallyday for Christmas. n France, if there is one person that everyone agrees on, it's definitely Johnny Hallyday, aka the French Elvis. During his long and storied musical career, Johnny sold more than 110 millions records. His concerts gathered a total of more than 29 millions spectators. He earned 10 Victoires de la Musique – the French Grammy Awards. But what makes him really unique is his ability to unite French people of all creeds and horizons and cross over multiple generations with his music… and to last through the years. Even 4 years after his death, he remains very dear to French people’s hearts. And because Christmas is the season when people feel the urge to be together the most, this year Bouygues Telecom wanted to pay a tribute to him and to all his fans everywhere in France. A good way for the telco company to celebrate what brings us together and also to bring some rock’n’roll music into people's homes. Film advertisement created by BETC, France for Bouygues Telecom, within the categories: Electronics, Technology, Music.

WVA

Integrated advertisement created by Ogilvy, France for Etat Libre d’Orange, within the category: Beauty.

WVA

Film advertisement created by TBWA, France for PlayStation, within the category: Gaming.

Lou

WVA

The campaign’s heroine is a 14-year-old girl called Lou. She lives at her mother’s one week and her father’s the next, but her routine is disrupted when her father’s girlfriend moves in. Film advertisement created by Fred & Farid, France for La Redoute, within the categories: Fashion, House, Garden, Retail Services.

WVA

Recently voted in France (40 years after European countries like Sweden), the law for the educational violence abolition (slapping, spanking, pinching, humiliation) states that parental authority is exercised without physical or psychological violence and prohibits all Ordinary Educational Violence. Beyond the law, and after centuries of existence, habits persist in French homes. It is the mission of the StopVEO association to support parents towards awareness and good parenting. But how to raise parents aware of the harmful effects of such violence, without making them feel guilty and question their whole education method? Publicis Conseil has designed a 3’10’’ film of a rare emotion that moves deeply and goes far beyond telling parents the right way to educate. Brilliantly directed by Laura Sicouri (Insurrection), the film stages a very strong relationship between a mother and her child, through two temporalities, a present and a dream up, that evoke that it is possible not to be violent. This film questions us about what we lose when we give in to educational violence while making an ode to the love for children. When people use educational violence, they give up communication with their child and reduce one of the strongest relationships to a nonconstructive gesture. The film entitled "The words I won’t say " illustrates this moment of loss sharing. Film advertisement created by Publicis, France for StopVEO, within the category: Public Interest, NGO.

WVA

Experiential advertisement created by Mazarine, France for Perrier, within the category: Non-Alcoholic Drinks.

WVA

Digital advertisement created by BBDO, France for CLM BBDO, within the category: Agency Self-Promo.

WVA

Film advertisement created by DDB, France for Tiji, within the category: Media.




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