France

WVA

Film advertisement created by DDB, France for McDonald's, within the category: Food.

WVA

From November, PayPal takes the floor again with its agency Buzzman in a wide integrated multimedia campaign. Deployed in more than 15 european countries, the brand reaffirms its commitment: to pay in one click and in safe with the buyer protection and returns on Us on millions of sites*. Christmas is this friendly and warm moment, when young and old enjoy to gather around a good meal and offer presents to those they love. However, when some are impatient to these moments, others fear to open their gifts. In this new film, PayPal stages a teenager unenthusiastic to see her uncle again and to unwrap his present… This uncle who always a little « too much » in her eyes. This uncle who wears the same sweater every year for Christmas. This uncle who always tells the same jokes. This uncle who always makes the wrong gift…But this year, she could be surprised, thanks to Paypal! From November, the campaign will be declined in 60″, 45″, 20″ via a cinema and digital, spread in 15 european countries. *Buyer Protection & Returns on Us exclusions apply. Available on eligible purchases only. See full terms and conditions. Film advertisement created by Buzzman, France for PayPal, within the category: Finance.

WVA

Film advertisement created by Herezie, France for Paylib, within the category: Finance.

WVA

Film advertisement created by Altmann + Pacreau, France for 30 Millions d’Amis Foundation, within the category: Public Interest, NGO.

WVA

Film advertisement created by TBWA, France for SNCF, within the category: Transport.

WVA

Film advertisement created by 84.Paris, France for Virtuo, within the category: Transport.

WVA

Studies indicate ED issues are on the rise and, by 2025, 322 million men will experience erectile issues. Yet, even as it becomes more wide-spread, there’s still a stigma attached to ED, which can make it difficult to get it treated. SKYN® wants to take away that anxiety by making the experience of getting erectile pills much more user-friendly and by making the product itself more available to those that need it. Online questionnaires are reviewed by a doctor to make sure it’s right for each person. If all conditions are met, SKYN® arise™ is prescribed and shipped safely and legally, all through SKYN®’s online store. We decided to create new packaging aimed at changing the perception of the pill itself, turning it into something we’re no longer ashamed of, but rather something to talk about: a container that always stands up. Thanks to the work of designer Jean-Baptiste Fastrez, the SKYN® arise™ pill container replaces the standard unsexy pharmacy bottle for a sophisticated design that’s functional, elegant, and, above all, dispels any complex. Film advertisement created by Sid Lee, France for SKYN Condoms, within the categories: Health, Pharmaceutical.

WVA

Crazy stuff happen in front of Domino’s, but they are not as unbelievable as the price of the pizzas. Film advertisement created by Les Aiguilleurs, France for Domino’s, within the category: Food.

WVA

Real estate agents are in the bullseye and are increasingly criticized. As a result, people prefer to handle their property on their own. Orpi, France’s leading network of real estate agents, wanted to restore trust and further build differentiation amongst its various target audiences. Therefore the idea was to twist a market convention by empowering the one who is really ideally positioned to speak convincingly about a property, namely… the property itself! Film advertisement created by Hungry and Foolish, France for Orpi, within the category: Professional Services.

WVA

Film advertisement created by Publicis, France for Renault, within the category: Automotive.

WVA

D.O.P. :Elodie Tahtane Film advertisement created by BDDP, France for Grundig, within the category: Electronics, Technology.

WVA

Film advertisement created by BBDO, France for Mercedes, within the category: Automotive.

WVA

Outdoor advertisement created by TBWA, France for McDonald's, within the category: Food.

WVA

Digital advertisement created by Buzzman, France for You Got Trumped, within the category: Media.

WVA

This back-to-school season, Eden Gen will provide the sex education classes. #Sextember, a month without porn to discover sex differently. Between National Geographic and porn, the sex education of Generation Z has a huge gap… two extremes of discovery of sexuality which are both far from reality. Teenagers deserve that we speak to them about sex with frankness. Especially when we know that for almost half of them porn has played a determining role in their learning of sexuality. A provocative subject among young people: full of misunderstandings, complexes, imitations and uncertainties. In order to protect young people in their first steps towards discovering sexuality, Eden Gen intends to demystify the prejudices that they can have about sex by deconstructing, in a fun and playful way, the preconceived notions conveyed by pornographic culture. Through 4 mini-films, graphics and a poster campaign, Eden Gen relieves the worries of young people by reminding them that sex is not a question of size, duration or performance. To illustrate these messages, the campaign uses simple and fun euphemisms – a cat jumping in front of a cucumber or a contest for eating the biggest hot dog. The social media campaign will link directly to a dedicated website: www.sextember.fr where useful and educational advice, fun information and entertaining content will be made available. And to go even further, the brand is launching the #SextemberChallenge on TikTok. With erotic music playing in the background, young people will have free rein to imagine everyday scenes playfully eroticized – two stuffed toys sharing bed, a suggestive shadow, a buddy eating a banana… while indicating the stage of the Sextember challenge that they are at. And to avoid any risk of temptation, a “porn blocker” Chrome extension will be available for download on the website. So, are you ready to deconstruct your preconceptions? Integrated advertisement created by Buzzman, France for Eden Gen, within the category: Health.

WVA

Film advertisement created by TBWA, France for McDonald's, within the category: Food.

WVA

Scalapay is the latest Italian fintech that offers a split payment solution in 3 monthly installments, all without having to pay any fees or interest. Built for both online or in-store purchases, this payment method will allow you to improve your daily life with quality products and services without breaking your monthly budget. Through this first brand campaign, Scalapay wants to show instalment payments in a different light – instead of compulsive purchases, the brand promotes a more sophisticated vision. Buying in 3 instalments without fees means giving yourself the means to buy better: high quality products that you really enjoy. The campaign shows just that, a series of characters caught in the midst of contemplating their purchases. This moment of contemplation is imagined visually as a slowing down of time in the middle of the surrounding frenzy. Film advertisement created by Buzzman, France for Scalapay, within the category: Finance.

WVA

Integrated advertisement created by Publicis, France for LICRA, within the category: Public Interest, NGO.

WVA

Film advertisement created by TBWA, France for McDonald's, within the category: Food.

WVA

Film advertisement created by TBWA, France for McDonald's, within the category: Food.




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