Digital advertisement created by RAM, Turkey for KIA, within the category: Automotive.

Film advertisement created by Ogilvy, Turkey for KFC, within the category: Food.

Digital advertisement created by Y&R, Turkey for Vodafone, within the category: Electronics, Technology.

Samsung and Association for Child Education wanted to create an online education platform (sesgetirenler.com) in order to prepare hearing impaired children, who started to use cochlear implant and regained their hearing ability, for the future. Therefore, we thought it would be appropriate to call these children “Inspirational Voices”. Then, we prepared a film to introduce the project and help hearing impaired children raise their voices. In this film featured by hearing impaired children, we showed how much they could achieve through their reflexes and intuitions, and broke down the prejudices. We demonstrated that these children could achieve much more when they are provided with the right education at an earlier stage. Film advertisement created by Roy+Teddy, Turkey for Samsung, within the category: Electronics, Technology.

Outdoor advertisement created by Grey, Turkey for Amnesty International, within the category: Public Interest, NGO.

We filmed a movie embedded with easter eggs ranging from live websites to social media accounts, from search results to active QR codes and blog entries. each easter egg leading to a free ticket from Pegasus. Co-launched with a coinciding digital campaign our movie became the main portal of communication. Creating an endless quest for the eager mind thus delivering our message continuously. Integrated advertisement created by Rafineri, Turkey for Pegasus Airlines, within the category: Transport.

Cif wanted to introduce a campaign based on the concept of nostalgia. And it On our part, we created a Cif timeline, starting from 1985, the year when it entered Turkey, up until present day. We designed this timeline on a cardboard band, placing hallmark Cif products on it and incorporating Cif's nostalgic commercial music. We produced music boxes of old times that would play the commercial music. We adjusted the cardboard band according to the notes of the commercial music and put the band into the music box. As the music box plays, the journey into the time with Cif has begun. The nostalgia package has been delivered to our most active users on Facebook page and bloggers. This is the story of the nostalgic way by which Cif nostalgia campaign was announced. Direct advertisement created by Havas, Turkey for Cif, within the category: House, Garden.

Digital advertisement created by eFabrika, Turkey for Turkish Airlines, within the category: Transport.

To promote Wingo Offers mobile application, we used YouTube’s 360-degree video feature and created this mediafirst advergame. Digital advertisement created by ArnoBrasco, Turkey for Turkish Airlines, within the category: Transport.

Imagine Amadeus Mozart asking you to come up with the most creative way to tell his story to the people. What would you do? We created the world’s first playable and listenable font for Peter Shaffer’s famous play “Amadeus” to the Turkish audience. We put this font at the heart of our communication campaign to introduce Peter Shaffer’s famous play “Amadeus” to the Turkish audience. First, we created staff and put the Amadeus line in the middle of the four lines used as a guide to design the font. Then, we placed letters instead of notes. We designed 14 different numbers and letters of the alphabet that match the notes and octaves on the staff. We created a font family of 574 characters for the alphabet consisting of 32 letters and 9 numbers. Putting the Amadeus font at the center of our campaign, our messages and headlines uniquely merged with Mozart’s music. While people read each word, they were also able to listen to the matched note. Even the lost letters that Amadeus wrote 250 years ago turned into a unique piece with his notes. A pianist played Amadeus’s letters. Integrated advertisement created by Happy People Project, Turkey for Amadeus, within the category: Recreation, Leisure.

Film advertisement created by Y&R, Turkey for Arçelik, within the category: Electronics, Technology.

We address the feelings of those who feel like Star Wars! Samsung Turkey needed new ideas on the concept and communication processes of the special bundle, including Galaxy Note 8, Gear S3, exclusive figures and all other products, which was tailor-made for “Star Wars: The Last Jedi” movie. We chose the story of a father and daughter, both Star Wars fans, to meet this need of Samsung. We undertook all launching procedures from the package design and TVC to digital media trailers. In our trailer, we see the story of a girl, who starts to hear sounds from the Star Wars world and go beyond the limits of her imagination, and discovers the real force while trying to figure out where the sound really comes from. Film advertisement created by Roy+Teddy, Turkey for Samsung, within the category: Electronics, Technology.

Agency website: Creative Directors: Arda Erdik, Başar Bellisan Digital advertisement created by Tribal, Turkey for Cepyol.com, within the category: Professional Services.

Turkcell was launching new smart phones bundled with mobile internet and wanted to create awareness among the heavy internet users. We created a first of it’s kind live competition that took place in the home ground of the Turkish heavy user: Twitter. Digital advertisement created by Rabarba, Turkey for Turkcell, within the category: Electronics, Technology.

Integrated advertisement created by Havas, Turkey for Nestle, within the category: Non-Alcoholic Drinks.

TBWA\Istanbul took an innovative path in selecting their most recent interns, who were chosen not only for their talent, but also for their love of advertising. In cooperation with Minder, one of the best neurotechnology companies in Turkey, the agency tested 503 potential interns by showing them a set of iconic ads and observing their emotional reactions, which were then converted to numerical data. The five subjects who showed the most love for advertising earned the right to the internship positions. Ambient advertisement created by TBWA, Turkey for TBWA\Istanbul, within the category: Agency Self-Promo.

Film advertisement created by Ogilvy, Turkey for KFC, within the category: Food.

What would make you smile in a life where you wake up exactly at the same time, drive through the same roads, arrive at the same place and do the same things every day over and over again? A good sleep? Not enough. The morning coffee? To some extent. The company car? How so? Like this. Your alarm goes off. You wake up. It’s still dark outside. You have to go to work. You get up from bed. You look out from the window and ta-da! There it is. The company car. It’s waiting for you, “let’s roll together!” it says. At that moment, “El Bimbo” starts to play in your head. The campaign for the fleet leasing company, Hedef Filo consists of four TVCs. It shows us the misery of waking up early and going to work, the stress of a job interview, the tiredness from working all day, and the tension that arises from being stranded on the road while going to a very important meeting. And in these stressful moments, seeing the company car on a platform revolving in all its beauty with “El Bimbo” playing in the head, it lightens the mood. Film advertisement created by BLAB, Turkey for Hedef Filo, within the category: Automotive.

What would make you smile in a life where you wake up exactly at the same time, drive through the same roads, arrive at the same place and do the same things every day over and over again? A good sleep? Not enough. The morning coffee? To some extent. The company car? How so? Like this. Your alarm goes off. You wake up. It’s still dark outside. You have to go to work. You get up from bed. You look out from the window and ta-da! There it is. The company car. It’s waiting for you, “let’s roll together!” it says. At that moment, “El Bimbo” starts to play in your head. The campaign for the fleet leasing company, Hedef Filo consists of four TVCs. It shows us the misery of waking up early and going to work, the stress of a job interview, the tiredness from working all day, and the tension that arises from being stranded on the road while going to a very important meeting. And in these stressful moments, seeing the company car on a platform revolving in all its beauty with “El Bimbo” playing in the head, it lightens the mood. Film advertisement created by BLAB, Turkey for Hedef Filo, within the category: Automotive.

DI Colorist: Andreas Brueckl / www.colormeup.de Film advertisement created by Saatchi & Saatchi, Turkey for Vestel, within the category: Transport.