Turkey is on the brink of serious water shortage, and the brand has launched a huge campaign calling everyone to start saving for future generations. One of the most evident signs of this shortage is the water levels in the lakes, where water levels have seriously dropped. So we have studied the topography of 5 lakes (Seyfe, Suğla, Ilgın, Karataş and Burdur Lakes) and turned their shapes into glasses, each glass representing a lake. The amount of water they hold is also the percentage of the water remaining in those lakes. So, if there’s only 64% of water left in Burdur lake, the glass can also hold that percentage of water. The glasses were first launched on the 22nd March, World Water Day, which also happens to be the date of the biggest national economic forum; Uludağ Economical Forum. All the glasses at the event were swapped with our glasses. Here we reached 2.200 people the major opinion leaders of the country: Members of the government, top academicians, company CEO’s and all the news channels. We hacked the event. As they tried to drink water out of a shallow glass, they could see our website. Direct advertisement created by Havas, Turkey for Finish, within the category: House, Garden.

Film advertisement created by Happy People Project, Turkey for Ford, within the category: Automotive.

Agency website: Creative Directors: Arda Erdik, Başar Bellisan Digital advertisement created by Tribal, Turkey for Cepyol.com, within the category: Professional Services.

Digital advertisement created by TBWA, Turkey for Turkcell, within the categories: Electronics, Technology, Public Interest, NGO.

Film advertisement created by Y&R, Turkey for Arçelik, within the category: Electronics, Technology.

Digital advertisement created by McCann, Turkey for Coca-Cola, within the category: Non-Alcoholic Drinks.

Durex's Farewell Elizabeth campaign is directed at men throughout Turkey and began in January 2014. The commercial parodies the television program Oobi and features a man humorously dating one of the show's hand-puppet characters. Digital advertisement created by Havas, Turkey for Durex, within the category: Health.

Film advertisement created by Y&R, Turkey for Vodafone, within the category: Electronics, Technology.

Digital advertisement created by Rabarba, Turkey for Anadolu Sigorta, within the category: Finance.

Digital advertisement created by Havas, Turkey for Turk Telekom, within the category: Electronics, Technology.

Film advertisement created by Ogilvy, Turkey for KFC, within the category: Food.

Direct advertisement created by Ogilvy, Turkey for Columbia, within the category: Fashion.

Film advertisement created by McCann, Turkey for Rock'n Coke, within the category: Recreation, Leisure.

Beards must be gone, and the trimmers must be sold. It was not easy to ask men to shave in an ordinary situation. So, why not to turn beards to a gift? That is exactly is what we did. The most creative way to sell our products on Valentine’s Day was to give another meaning to it, use beard for a romantic purpose and go ahead with a win-win formula for Braun. Direct advertisement created by Grey, Turkey for Braun, within the category: Electronics, Technology.

Gender-based violence is one of the biggest issues in Turkey for years. According to research, 440 women were killed in 2018, and one out of every 5 women remains a victim of domestic violence. However, only a specific group of NGOs who work against femicide raise their voices for this tragic reality. This year, on 8th of March - International Women's Day, Turkish Alzheimer Association and TBWA Istanbul, collaborated for a disruptive campaign on violence against women and attracted a great deal of attention to the problem. In the one-minute long internet film, real Alzheimer patients are interviewed and they make a call for everyone to remember the victims of femicide. Film advertisement created by TBWA, Turkey for Turkish Alzheimer Association, within the category: Public Interest, NGO.

Film advertisement created by Ogilvy, Turkey for KFC, within the category: Food.

Ambient advertisement created by Ogilvy, Turkey for Pizza Hut, within the category: Food.

Film advertisement created by Y&R, Turkey for Vodafone, within the category: Electronics, Technology.

Digital advertisement created by Rabarba, Turkey for Garanti, within the category: Finance.