Singapore
Film advertisement created by DDB, Singapore for FWD, within the categories: Finance, Health.
Electrolux, the second largest home appliance manufacturer in the world was falling behind in Asia-Pacific where LG and Samsung dominated with technology focused communication. We developed an integrated platform for the Swedish brand's laundry business and disrupted the category with bold visuals and a simple promise: rethink washing machines. Our Fashion Care Campaign introduced a new line of washing machines engineered to keep fabulous for longer, from Hermes to H&M This campaign won 2017 APAC Gold Effie Awards for Global Rebranding. Integrated advertisement created by Ogilvy, Singapore for Electrolux, within the category: Electronics, Technology.
Film advertisement created by The Secret Little Agency, Singapore for KFC, within the category: Food.
Our first ever short film for Chinese New Year and we promise it's everything we Singaporeans can relate to.
Digital advertisement created by BBH, Singapore for IKEA, within the category: House, Garden.
DBS Live Fresh is a credit card for millennials offering cashback on fresh nightlife experiences. So, when the pandemic put nightlife in lockdown, we brought Zouk, Singapore’s most iconic club, back to life in Fortnite. Despite closing in 2016, Zouk at Jiak Kim Street continues to be loved and missed by Singaporeans. Using archival footage, blueprints and a whole lot of memories, we recreated the legendary club in Fortnite down to the very last detail. At the virtual club, people could hit the dance floor, battle for fresh coins or take a much-needed trip down memory lane. Digital advertisement created by The Secret Little Agency, Singapore for DBS Live Fresh, within the categories: Finance, Gaming.
The 'Game On' campaign was a prelude to the start of the football season.
An aspiring French filmmaker sits down with Hollywood’s top producers of big budget blockbusters to pitch his seemingly eccentric movie ideas. It doesn’t go well. Unbeknownst to them, the scripts he describes have already been created and released to commercial success and critical acclaim, even winning The Palme d'Or, the highest prize awarded at the Cannes Film Festival. Film advertisement created by Ogilvy, Singapore for Alliance Française de Singapour, within the category: Public Interest, NGO.
Film advertisement created by BBH, Singapore for IKEA, within the category: House, Garden.
Digital advertisement created by The Secret Little Agency, Singapore for Zespri, within the category: Food.
Film advertisement created by BBH, Singapore for Axe, within the category: Health.
The Visit Singapore Facebook AR Filter helps tourists discover trendy party spots in Singapore, it transports them to these locations with augmented reality! Users can take selfies, record videos, of themselves and their friends all while wearing fun props that are part of each location’s vibe. With classy music accompanying each location and fun 3D elements, it truly brings out the feel of these unique party destinations in the city. Users can access this fun Facebook AR experience for Visit Singapore here - https://www.facebook.com/fbcameraeffects/tryit/500645430443512. This Facebook Augmented Reality Camera Filter was built by digital and creative tech agency, alivenow - https://www.alivenow.in/FacebookARfilters Digital advertisement created by AliveNow, Singapore for Singapore Tourism, within the category: Hospitality, Tourism.
Today, 1 in 88 children are diagnosed with autism. That’s an increase of up to 17 times, in the last 25 years. However the understanding of autism amongst the general public is still extremely low. Because early diagnosis can make a world of difference, it is important that people are informed about the symptoms of autism so they can seek an early diagnosis/treatment. The campaign is designed respond to the growing need to highlight concern and awareness about autism, by illustrating some of its symptoms. Singapore’s largest autism awareness group, The Autism Resource Centre, wanted to highlight the symptom: ‘Hypersensitivity to sound’ for World Autism Month (takes place in April every year). To communicate this message, we integrated search bars on various websites with onsite banners to provide a virtual demonstration of how the slightest sound could be deafening to a child with Autism. We created a world’s first – a banner that was activated by users’ interactions with the keyboard. We developed a source code that enabled us to track letters as they are being typed into the search bar. This, in turn, triggered a reaction from the girl in the banner below, demonstrating how she is seemingly affected by even the light sounds of typing. This campaign went live on half a dozen partner sites with a potential audience of 2.2 million visitors. It also received the attention of TV stations which featured Singapore’s President of Autism Resource Centre, Denise Phua, thus bringing more public attention to the cause. Digital advertisement created by BBDO, Singapore for Autism Resource Centre, within the category: Public Interest, NGO.
Film advertisement created by Grey, Singapore for Weber, within the category: House, Garden.
Film advertisement created by Wunderman, Singapore for Schick, within the category: Health.
Part of a series of installations that depict the most unimaginable that could happen to a car. This mysteriously bisected car is the first of its kind to be seen on the roads in Singapore. Curious onlookers and drivers were directed to a QR code they could scan to find out what had happened to the car. Filmed from the perspective of an in-car camera, this is the first of three dramatised tongue-in-cheek videos of unexpected events caught on camera. The videos drive home a safety message to drivers, that with an in-car camera you can expect to see the unexpected. Digital advertisement created by DDB, Singapore for DBS Bank, within the category: Finance.
Digital advertisement created by Iris, Singapore for Earth Hour, within the category: Public Interest, NGO.
Guinness Singapore celebrates men who are made of more. Here’s to men who carve their own paths. Men who make a difference in the lives of those around them. Men like Luke Landrigan, whose passion for surfing turned a tiny little fishing village into a global surf destination. Film advertisement created by BBDO, Singapore for Guinness, within the category: Alcoholic Drinks.
Film advertisement created by Wunderman Thompson, Singapore for Public Hygiene Council, within the category: Public Interest, NGO.
Film advertisement created by TBWA, Singapore for Airbnb, within the category: Professional Services.