Switzerland
Content advertisement created by Good Bad Weird, Switzerland for Epique, within the category: Beauty.
Covid-19 prevented sports fans around the world from attending their favourite teams’ matches, and in March 2020 the Swiss government banned fans from going to sports events in response to the pandemic. Consequently, more than 4,000 fans of Zurich’s ZSC Lions ice hockey team held season tickets for games they could no longer see live. As is the case for many sports clubs, season-ticket sales form an integral part of the ZSC Lions’ funding. The “Essence of Lions” giftpack inspired fans to renew their tickets for the next season. And although the small bottles were intended as a collectible memento, that didn’t stop the club inventing a host of fantastical uses for the water they contained, from baptising baby ZSC Lions fans to reviving dead house plants, cleansing rooms of evil spirits, and polishing trophies. Direct advertisement created by Serviceplan, Switzerland for ZSC Lions, within the category: Sports.
Film advertisement created by Walker, Switzerland for Syoss, within the category: Beauty.
Digital advertisement created by FCB, Switzerland for BMW, within the category: Automotive.
Film advertisement created by Walker, Switzerland for ifolor, within the category: Professional Services.
Film advertisement created by Saatchi & Saatchi, Switzerland for Otrivin, within the category: Pharmaceutical.
Ambient advertisement created by Havas, Switzerland for SPCA, within the category: Public Interest, NGO.
Film advertisement created by Saatchi & Saatchi, Switzerland for Voltaren, within the category: Health.
Film advertisement created by Walker, Switzerland for Fisherman's Friend, within the category: Confectionery, Snacks.
Film advertisement created by Havas, Switzerland for Action Innocence, within the category: Public Interest, NGO.
Film advertisement created by Walker, Switzerland for Interflora, within the category: Professional Services.
Fribourg public transports now offers night buses. That’s great news for night lovers who usually end their night in the last opened Kebab or Pizza place. So we used the typical LED or neon signs that any night lover would immediately recognize. To let them know that, from now on, they can also count on the bus to end their night perfectly. Ambient advertisement created by Franz & René, Switzerland for TPF, within the category: Transport.
Film advertisement created by TBWA, Switzerland for Bell, within the category: Electronics, Technology.
We were asked to create a unique content to bring awarness about a school during the enrolment period. The environment offered to students is quite unique as the Valais is a region surrounded by the Alps moutains. To attract young people that are fond of outdoor activities, we had the idea to show an original way to go to school. In a few days, the video hit more than 750000 (original video + repost by MinuteBuzz) views with zero media investment, which is quite something for a 8 millions inhabitants country! Digital advertisement created by Franz & René, Switzerland for Hes-so Valais Wallis, within the category: Education.
On February 9th 2014, 50.3% of the Swiss voters expressed their desire to limit and regulate the so called 'mass immigration'. This decision attempts to abolish the bilateral agreements, established in 1999 between Switzerland and the EU, which lead to the opening of the borders and defined the rules for free movement of persons and workers. In the eyes of Europe and of the entire world, this extreme, narrow-minded and hard decision darkens and blurs the idea of an international, open-minded and Human Rights promoting Switzerland. The Other Half is the 49.7 percent who are now ashamed of their country and who wish it to be known for its openness, generosity and creativity. Because creativity gives birth to new ideas, new schemes and new solutions.
Digital advertisement created by FCB, Switzerland for Refugees Welcome, within the category: Public Interest, NGO.
A campaign dedicated to the little and lovely mountain villages in the Canton of Graubünden, Switzerland. Digital advertisement created by Jung von Matt, Switzerland for Graubünden Tourism, within the category: Transport.
The campaign consists of three 30 second spots, which lead up to a four minute online film. The film can be seen here: www.the-decision.ch Film advertisement created by Leo Burnett, Switzerland for Federal Office of Public Health Switzerland, within the category: Public Interest, NGO.
EHL decided to extend its entire campus. We created an interactive school model combined with enticing digital experience. Printed in 3D, its comes to life with an integrated video mapping interface. Digital advertisement created by Havas, Switzerland for EHL, within the category: Education.
In Switzerland, reconciling work and family life is a huge challenge. The numbers speak for themselves: more than 50,000 Swiss mothers would like to return to work. However, companies make it difficult for them to re-enter the labour market: conditions are difficult, there are few opportunities with real responsibility, and the prospects for the future are often lacking. In this way, a lot of professional potential is lost, along with a great deal of money. This situation is estimated to cost the Swiss economy more than 5.5 billion francs. Employers need to take a different approach. As a state-owned company, SBB recognises its opportunity to position itself as a modern and innovative enterprise. In addition to introducing family-friendly working conditions, SBB is launching the “Back to Business” programme – a set of initiatives designed to empower Swiss mothers to return to work. In an appeal to the internal workforce conducted on a large scale, children of SBB employees were invited to a painting workshop (at the Aargauer Kunsthaus) that would allow them to paint portraits of their mums and dads at work under artistic guidance. Combined with an appropriate headline, the portrait series is used in an online and offline campaign that is rolled out on a broad basis. Integrated advertisement created by Farner Consulting AG, Switzerland for Swiss Federal Railways, within the category: Transport.