Film advertisement created by Jung von Matt, Switzerland for Pro Infirmis, within the category: Public Interest, NGO.

Find out how people in Zurich used their eyes to win a Samsung Galaxy S4 of their own. Its inbuilt Smart Pause function means the S4 knows when someone is looking at it. The longer a participant stares at the screen, the bigger the discount is. But watch out! The game ends the moment eye contact ends. An S4 was handed out for free after 60 minutes. Ambient advertisement created by Heimat, Switzerland for Swisscom, within the category: Electronics, Technology.

Guerilla campaign on international women's day, aiming at exposing the taboo around menstruations. Painting were modified to include menstruations and hang around the city. A social media campaign gave the local stunt a wider scope. Experiential advertisement created by Baston, Switzerland for Lunes, within the category: Public Interest, NGO.

Digital advertisement created by FCB, Switzerland for Zurich, within the category: Finance.

Film advertisement created by Walker, Switzerland for Biovision, within the category: Public Interest, NGO.

Film advertisement created by Ruf Lanz, Switzerland for Pro Audito, within the category: Public Interest, NGO.

The IT service provider T-Systems Switzerland celebrated the first digital day in Switzerland somewhat differently from its industry colleagues: with a personal “thank you” to the nerds – the heroes of digitalization. A microsite and a film capture the action. On November 21, 2017, T-Systems employees surprised IT professionals at their workstations with the motto "THANK YOU NERDS" in Basel, Aarau and Zurich. From an eye-catching magenta-coloured truck, the team brought them personal gifts: T-shirts with digital designs, fresh pizzas, energy drinks, hot coffee. The aim of the live action, conceived and accompanied by the Bern-based creative agency Republica, is to show personal appreciation for the daily makers of digitalization – from person to person, in a completely analogous way. The action was accompanied by the hashtag #thankyounerds on Facebook, Youtube, Twitter and others.

Film advertisement created by Publicis, Switzerland for Orange, within the category: Electronics, Technology.

Less anger, more smiles: Thanks to its extraordinary service, KPT has Switzerland's happiest health insurance clients. Ambient advertisement created by Webguerillas, Switzerland for KPT, within the category: Finance.

Film advertisement created by Wirz, Switzerland for IKEA, within the category: House, Garden.

Content advertisement created by Jung von Matt, Switzerland for Blick, within the category: Media.

Digital advertisement created by Bandara, Switzerland for Homegate.ch, within the category: House, Garden.

EHL decided to extend its entire campus. We created an interactive school model combined with enticing digital experience. Printed in 3D, its comes to life with an integrated video mapping interface. Digital advertisement created by Havas, Switzerland for EHL, within the category: Education.

On the International Day of Children's Rights on November 20th, Child Protection Switzerland launched the PRIVACY PLAYGROUND to draw attention to the dangers of “sharenting” (“to share” / “parenting”). Stickers with cute motifs are attached to slides, climbing frames and swings. These contain a QR code that triggers push notifications on the smartphone as soon as the parents take a picture of their child. As cute or funny as children’s photos are, posting them can be dangerous. Once published, it's easy to lose control of it. It can quickly happen that a playground snapshot from Instagram ends up on pedo-criminal darknet platforms - or it only triggers cyberbullying years later. There is only one rule when you think about sharing pictures of children on the web: #SharingIsNotCaring. Always. Not just on Children's Rights Day. Experiential advertisement created by Jung von Matt, Switzerland for Kinderschutz Schweiz, within the category: Public Interest, NGO.

Film advertisement created by Saatchi & Saatchi, Switzerland for Voltarol, within the category: Pharmaceutical.

A climate protection foundation should always set the best possible example in whatever it does. That’s why we developed an annual report for myclimate that is one hundred percent aligned to the climate protection foundation’s goal: reducing CO2. But which at the same time is just as valuable, unique and -for that very reason - worth protecting as our earth is. Direct advertisement created by KSP, Switzerland for myclimate, within the category: Public Interest, NGO.

On the 10th anniversary of Pink Ribbon Switzerland we created a climbing route with holds shaped as breasts under the motto “The right grip may save lives”. In this way, women were reminded that conscious gripping is important not only for climbing, but also for early detection of breast cancer. To bring people to the climbing route, we created this event-poster. Experiential advertisement created by Publicis, Switzerland for Pink Ribbon, within the category: Public Interest, NGO.

A campaign dedicated to the little and lovely mountain villages in the Canton of Graubünden, Switzerland. Digital advertisement created by Jung von Matt, Switzerland for Graubünden Tourism, within the category: Transport.

Film advertisement created by Walker, Switzerland for Interflora, within the category: Professional Services.