Switzerland

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Digital advertisement created by FCB, Switzerland for Refugees Welcome, within the category: Public Interest, NGO.

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Digital advertisement created by Bandara, Switzerland for Homegate.ch, within the category: House, Garden.

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Share a photo and get a Kaegi fret for free. Kaegi introduced the brand new Kaegimat. Find this “vending machine” at unexpected places, for example somewhere in the mountains, and share a photo of you and the Kaegimat with your friends at Facebook. Immediately, you will get a QR-code to your smartphone to change with a chilled Kaegi fret for free. Ambient advertisement created by Jeff, Switzerland for Kaegi, within the category: Food.

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The singing garbage men. Schneider Umweltservice AG is the leading recycling and environmental service company in Zurich. To communicate their services, the employees have decided to make a Videoclip and sing. After an internal casting, the singers were found. And that's the result. Digital advertisement created by Streuplan, Switzerland for Schneider, within the category: Industrial, Agriculture.

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The land of banks needs more than just bankers - says UBS Switzerland in this self-deprecating campaign to advocate apprenticeships for young people. Because the Swiss economy is dependent on well-trained professionals from all sectors. Film advertisement created by Publicis, Switzerland for UBS, within the category: Finance.

WVA

In Switzerland, reconciling work and family life is a huge challenge. The numbers speak for themselves: more than 50,000 Swiss mothers would like to return to work. However, companies make it difficult for them to re-enter the labour market: conditions are difficult, there are few opportunities with real responsibility, and the prospects for the future are often lacking. In this way, a lot of professional potential is lost, along with a great deal of money. This situation is estimated to cost the Swiss economy more than 5.5 billion francs. Employers need to take a different approach. As a state-owned company, SBB recognises its opportunity to position itself as a modern and innovative enterprise. In addition to introducing family-friendly working conditions, SBB is launching the “Back to Business” programme – a set of initiatives designed to empower Swiss mothers to return to work. In an appeal to the internal workforce conducted on a large scale, children of SBB employees were invited to a painting workshop (at the Aargauer Kunsthaus) that would allow them to paint portraits of their mums and dads at work under artistic guidance. Combined with an appropriate headline, the portrait series is used in an online and offline campaign that is rolled out on a broad basis. Integrated advertisement created by Farner Consulting AG, Switzerland for Swiss Federal Railways, within the category: Transport.

WVA

Vangardist, a leading German/English language men’s monthly invited its readers to take a hands-on approach to ending the social stigma surrounding HIV. To coincide with one of the biggest HIV events in the world - Life Ball - which takes place every year in Vangardist’s home town of Vienna, all 3,000 copies of its Spring issue were printed with ink infused with HIV+ blood donated by three individuals living with the HIV virus. Whilst the magazine has been produced according to the most stringent controls and using processes developed according to guidelines established by Harvard and Innsbruck University, ensuring that the handling of a physical copy of the magazines carries no risk of infection, and is 100% safe; the debate and discussion around the magazine and the issue it highlights has already been significant. Direct advertisement created by Saatchi & Saatchi, Switzerland for Vangardist, within the category: Media.

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WVA

Ambient advertisement created by Publicis, Switzerland for Frauenzentrale, within the category: Public Interest, NGO.

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Film advertisement created by Saatchi & Saatchi, Switzerland for Otrivin, within the category: Pharmaceutical.

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Film advertisement created by Walker, Switzerland for Syoss, within the category: Beauty.

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Film advertisement created by Havas, Switzerland for TGV Lyria, within the category: Transport.

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Film advertisement created by Saatchi & Saatchi, Switzerland for Otrivin, within the category: Pharmaceutical.

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The land of banks needs more than just bankers - says UBS Switzerland in this self-deprecating campaign to advocate apprenticeships for young people. Because the Swiss economy is dependent on well-trained professionals from all sectors. Film advertisement created by Publicis, Switzerland for UBS, within the category: Finance.

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Digital advertisement created by BBDO, Switzerland for IKEA, within the category: Retail Services.

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We were asked to create a unique content to bring awarness about a school during the enrolment period. The environment offered to students is quite unique as the Valais is a region surrounded by the Alps moutains. To attract young people that are fond of outdoor activities, we had the idea to show an original way to go to school. In a few days, the video hit more than 750000 (original video + repost by MinuteBuzz) views with zero media investment, which is quite something for a 8 millions inhabitants country! Digital advertisement created by Franz & René, Switzerland for Hes-so Valais Wallis, within the category: Education.

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Film advertisement created by Havas, Switzerland for TGV Lyria, within the category: Transport.

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The campaign consists of three 30 second spots, which lead up to a four minute online film. The film can be seen here: www.the-decision.ch Film advertisement created by Leo Burnett, Switzerland for Federal Office of Public Health Switzerland, within the category: Public Interest, NGO.

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Film advertisement created by Buyideas, Switzerland for UNDP, within the category: Public Interest, NGO.




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