Peru
There's a time when vacations are not fun anymore...at least not for the parents. For this time of the year and for parents' relief, Plaza Vea has all to get back to school. Film advertisement created by DDB, Peru for Plaza Vea, within the category: Retail Services.
Content advertisement created by JWT, Peru for Laive, within the category: Non-Alcoholic Drinks.
October is Breast Cancer Awareness Month, so us a insurance company we decided to give a stronge message in a moment that women has all the attention: go to shopping lingerie. Digital advertisement created by Houdini, Peru for Mapfre, within the category: Health.
Film advertisement created by Y&R, Peru for Toyota, within the category: Automotive.
The campaign met the most popular peruvian rock bands to reinterpret one of their hits according for people with autism. Digital advertisement created by BBDO, Peru for Soy Autista y Qué, within the category: Public Interest, NGO.
Film advertisement created by Y&R, Peru for Toyota, within the category: Automotive.
When the sky gets cloudy, people stop using sunscreen because they think clouds protect them against UV rays. But the reality is quiet the opposite. That's why we wanted to prevent people and decided to use the cloud services as the media to spread our message. Digital advertisement created by Nodos, Peru for Peruvian League Against Cancer, within the category: Public Interest, NGO.
Opioid overdose has reached epidemic levels in the US. Even famous musicians have died due to this topic. Therefore, we created albums by artist who died due to overdose to raise awareness about this matter. Digital advertisement created by Miami Ad School, Peru for Spotify, within the category: Electronics, Technology.
AN AD CAMPAIGN ABOUT BLIND PEOPLE FOR THE WORLD TO OPEN THEIR EYES "Models for equality" is an initiative of the Rehab Center for the Blind of Lima (CERCIL) to raise awareness of optical businesses and eyewear brands in Lima. The campaign aims for these organizations to hire 5 of CERCIL members as the perfect candidates to become new eyewear models since they have wore them all of their lives. The campaign developed by the agency LOTO, aims to address an issue few people want to talk about: discrimination in the work environment. Blind people experience barriers when trying to find jobs for themselves, mostly because people take their usefulness for granted, a myth that the campaign is attempting to debunk Film advertisement created by Loto, Peru for Cercil, within the category: Public Interest, NGO.
Every year Toyota launches "Toyotathon," a two month promotion where you can buy any car model with especial benefits. Film advertisement created by Y&R, Peru for Toyota, within the category: Automotive.
To communicate Tinka's jackpot of the week, we decided to show to the people their possibly millionaire lifestyle. Film advertisement created by Y&R, Peru for Tinka Lottery, within the category: Gambling.
To communicate Tinka's jackpot of the week, we decided to show to the people their possibly millionaire lifestyle. Film advertisement created by Y&R, Peru for Tinka Lottery, within the category: Gambling.
Film advertisement created by McCann, Peru for AFP Habitat, within the category: Finance.
Every year, on América TV, the most tuned TV station in Peru, we make a commercial to communicate our purpose: Bringing people together. This year instead of just sharing a message we made it happen. Experiential advertisement created by DDB, Peru for América TV, within the category: Media.
To communicate Tinka's jackpot of the week, we decided to show to the people their possibly millionaire lifestyle. Film advertisement created by Y&R, Peru for Tinka Lottery, within the category: Gambling.
Direct advertisement created by JWT, Peru for PromPerú, within the category: Hospitality, Tourism.
Experiential advertisement created by Carne, Peru for Scotiabank, within the category: Finance.
We raised the prices so you won’t buy them. On Mother’s Day, moms don’t always get what they really want. That's why Oechsle, one of the largest retail stores in Peru, raised the prices of those products moms don’t want to receive. Film advertisement created by Fahrenheit, Peru for Oechsle, within the category: Retail Services.
Violence against women is a serious problem of society, one out of every three women has suffered some kind of abuse throughout their lives. Usually, verbal abuse is the first sign of violence against women. A sort of abuse that few people give the right amount of importance, and even less imagine it could escalate to a more dangerous and damaging situation. Vida Mujer, the NGO that helps and assists any women that suffer any kind of aggression, decided to create a prevention campaign through radio spot. Where the only women in the world that can't defend themselves tell their stories of abuse, hoping to encourage every other woman to speak up and ask for help. Audio advertisement created by Grey, Peru for Vida Mujer, within the category: Public Interest, NGO.
Violence against women is a serious problem of society, one out of every three women has suffered some kind of abuse throughout their lives. Usually, verbal abuse is the first sign of violence against women. A sort of abuse that few people give the right amount of importance, and even less imagine it could escalate to a more dangerous and damaging situation. Vida Mujer, the NGO that helps and assists any women that suffer any kind of aggression, decided to create a prevention campaign through radio spot. Where the only women in the world that can't defend themselves tell their stories of abuse, hoping to encourage every other woman to speak up and ask for help. Audio advertisement created by Grey, Peru for Vida Mujer, within the category: Public Interest, NGO.