Ambient advertisement created by Y&R, Peru for Movistar, within the category: Electronics, Technology.

Digital advertisement created by Wunderman, Peru for Banco de Credito del Peru, within the category: Finance.

The International Day Against Cancer goes unnoticed every year in Peru. Due to this, cancer patients don´t have the opportunity or the means to make themselves be heard and make people get involved with their struggle. So, we gave a voice to child cancer patients from the Peruvian Cancer Foundation, making everyone understand their condition and motivating them to donate by splitting the screen through a double streaming on Instagram combining two faces simultaneously with the new function Go live with a friend.

Direct advertisement created by JWT, Peru for PromPerú, within the category: Hospitality, Tourism.

Film advertisement created by Y&R, Peru for Cristal, within the category: Alcoholic Drinks.

Ambient advertisement created by FCB, Peru for Peruvian Cancer Foundation, within the category: Public Interest, NGO.

We found the 8th most important search on Google locally was: “How to be the perfect women?”. Peruvian society is very traditional so we still have women around the country worried about male perception and the image they show as mothers, wifes and daughters. We interviewed real women and influencers so they can share us their thoughts on this fact, giving us different answers and showing us that the only way to be perfect is being yourself, being different. Digital advertisement created by Wunderman, Peru for Lenovo, within the category: Electronics, Technology.

Film advertisement created by DDB, Peru for Movistar, within the category: Media.

Film advertisement created by Zavalita, Peru for Mibanco, within the category: Finance.

Ambient advertisement created by BBDO, Peru for Soy Autista y Qué, within the category: Public Interest, NGO.

Every year in Peru, there are more than 4,500 cases of prostate, testicular and penile cancer. By 2020, the figures are projected to increase by more than 22%. This campaign is born from the data of one of these kind cancers, testicular cancer, which attacks young adults from the ages 15 to 30. To generate awareness in a more direct and fresh manner, we found an interesting way to communicate to our target audience using Instagram, #hashtag and a sticker. By rotating upside down a hand and heart sticker, we created a fun and original way of commitment between men, to have a testicular self examination and giving a powerful message to share and motivate others to get an annual checkup. Digital advertisement created by Wunderman, Peru for Liga Contra el Cancer, within the category: Public Interest, NGO.

Film advertisement created by Y&R, Peru for Británico, within the category: Education.

Every year, on América TV, the most tuned TV station in Peru, we make a commercial to communicate our purpose: Bringing people together. This year instead of just sharing a message we made it happen. Experiential advertisement created by DDB, Peru for América TV, within the category: Media.

Direct advertisement created by Grey, Peru for Vida Mujer, within the category: Public Interest, NGO.

Film advertisement created by McCann, Peru for Save the Children, within the category: Public Interest, NGO.

Creative Director:Daniel Fierro Art Director:Juan Durrieu Copywriter:Rodrigo Melgar Film advertisement created by Saatchi & Saatchi, Peru for AAB, within the category: Public Interest, NGO.

Film advertisement created by McCann, Peru for Entel, within the category: Public Interest, NGO.

Creative Directors: Carlos Tapia, Charlie Tolmos Copywriter: Ricky Solano Art Director: Gonzalo Arica Account Supervisor: Stephanie Sangster Production Director: Malena Mellado Rodríguez Executive Producers: Gabriela del Prado, Adriana Romero Audio Studio: Audiopost Ambient advertisement created by Y&R, Peru for Movistar, within the category: Electronics, Technology.

Digital advertisement created by McCann, Peru for National Blind Unit of Peru, within the category: Public Interest, NGO.

Film advertisement created by Y&R, Peru for Movistar, within the category: Electronics, Technology.