Peru
Digital advertisement created by McCann, Peru for LAN, within the category: Transport.
Ambient advertisement created by McCann, Peru for Domund, within the category: Public Interest, NGO.
Experiential advertisement created by Y&R, Peru for Mati, within the category: House, Garden.
Film advertisement created by Y&R, Peru for Cristal, within the category: Alcoholic Drinks.
Ambient advertisement created by DDB, Peru for McDonald's, within the category: Food.
Digital advertisement created by Lowe, Peru for Banco Cencosud, within the category: Finance.
Under the concept "You need a smartphone" Claro reminds us in a simple, fun and direct way the importance of having a smartphone. The four spots show young people what they are missing by not having a smartphone. Film advertisement created by FCB, Peru for Claro, within the category: Electronics, Technology.
Film advertisement created by Youpanqui, Peru for Claro, within the category: Electronics, Technology.
Ambient advertisement created by Wunderman, Peru for Pilsen Callao, within the category: Alcoholic Drinks.
Film advertisement created by Y&R, Peru for Tinka Lottery, within the category: Gambling.
Life Signal allows people in disaster areas to quickly pinpoint the exact GPS location of the members in their “safe group” —a list of up 10 contacts than can be preconfigured on any smartphone— even when networks are down and communication between them is impossible. This allows families to reunite and first responders to more precisely look for survivors. Digital advertisement created by Grey, Peru for Unacem, within the category: Electronics, Technology.
During May, all brands tell you how much moms strive for their family. However, none has shown physical proof of them, until now. Experiential advertisement created by Independencia, Peru for Triathlon Sport, within the category: Retail Services.
Film advertisement created by Y&R, Peru for Británico, within the category: Education.
This year, we were challenged to advertise the release of Sin Parar's new product: A stick ice-cream with liquid fill. The request was clear, our team understood that in addition to the classic and unforgettable cup of ice-cream, this summer, there would be a new Sin Parar on a stick and liquid fill. But, how do we get Sin Parar, one of the most successful online sellers to remember something specifically? Surprising them! And who better to surprise them with a stick than a master expert that uses it. After a long research, we came across with the very talented: Takafumi Watanabe (www.instagram.com/takafumi_777/) and we instantly knew that he would be ideal for the launching the brand's most important product. This summer, you are invited to see it, dare it and, especially, taste the new Sin Parar ice-cream on a stick that is incredible. Digital advertisement created by Nodos, Peru for Nestle, within the category: Food.
Our client, The League Against Cancer, came to us with a problem. last years lockdown put them almost on bankruptcy. They needed exposure and everyone to talk about their National Fundraising which was going to be fully digital since they can't go out to the streets. We realized a similarity, there are many LEAGUES in the world with a lot of attention, The champions League, the NFL, the MLB, the Premiere League as well as many others, and we are also a League... the League Against Cancer. So, we did what happens in any league, we convinced a famous football player to place a story claiming that he was about to change to a new LEAGUE in Perú. After the media talked about it, he told everyone that he was going to play for the LEAGUE Against Cancer. Influencers joined, made their teams and got volunteers as well as donations as a way to play here. Making us a trending topic, inviting everyone to join the league and achieving outstanding results with just one story. One story got over 6 Billion Impressions One Story Triple our donations (+330%) One Story got a historic record of volunteers (+427%) One Story made The League Against Cancer, the trending League in the country. Digital advertisement created by WPP, Peru for League against cancer, within the category: Public Interest, NGO.
Direct advertisement created by McCann, Peru for Burger King, within the category: Food.
Film advertisement created by Grey, Peru for Jumps, within the category: Confectionery, Snacks.
Every year Toyota launches "Toyotathon," a two month promotion where you can buy any car model with especial benefits. Film advertisement created by Y&R, Peru for Toyota, within the category: Automotive.
Ambient advertisement created by McCann, Peru for Sodimac, within the category: Retail Services.
Digital advertisement created by McCann, Peru for Save the Children, within the category: Public Interest, NGO.