Peru

WVA

Violence against women is a serious problem of society, one out of every three women has suffered some kind of abuse throughout their lives. Usually, verbal abuse is the first sign of violence against women. A sort of abuse that few people give the right amount of importance, and even less imagine it could escalate to a more dangerous and damaging situation. Vida Mujer, the NGO that helps and assists any women that suffer any kind of aggression, decided to create a prevention campaign through radio spot. Where the only women in the world that can't defend themselves tell their stories of abuse, hoping to encourage every other woman to speak up and ask for help. Audio advertisement created by Grey, Peru for Vida Mujer, within the category: Public Interest, NGO.

WVA

Outdoor advertisement created by FCB, Peru for UTEC, within the category: Education.

WVA

During the holidays, the sky of Lima is full of lights and many celebrate it... but not all. To raise awareness about the chaos that our pets live through fireworks, we did this using Snapchat. Digital advertisement created by Youpanqui, Peru for Voz Animal, within the category: Public Interest, NGO.

WVA

Direct advertisement created by McCann, Peru for Save the Children, within the category: Public Interest, NGO.

WVA

Film advertisement created by Fahrenheit, Peru for Living in Peru, within the category: Transport.

WVA

Film advertisement created by McCann, Peru for Save the Children, within the category: Public Interest, NGO.

WVA

Opioid overdose has reached epidemic levels in the US. Even famous musicians have died due to this topic. Therefore, we created albums by artist who died due to overdose to raise awareness about this matter. Digital advertisement created by Miami Ad School, Peru for Spotify, within the category: Electronics, Technology.

WVA

Ambient advertisement created by Conectart, Peru for Avansys, within the category: Education.

WVA

Digital advertisement created by DDB, Peru for BBVA Continental, within the category: Finance.

WVA

Direct advertisement created by McCann, Peru for Coca-Cola, within the category: Non-Alcoholic Drinks.

WVA

Film advertisement created by Y&R, Peru for Movistar, within the category: Electronics, Technology.

WVA

Film advertisement created by Y&R, Peru for League against cancer, within the category: Public Interest, NGO.

WVA

Outdoor advertisement created by McCann, Peru for Cálidda, within the category: Industrial, Agriculture.

WVA

The First Choreographic 2K Marathon in the World by Kotex Perú. We want to celebrate the new role of the woman in our society. This new woman with more attitude, that is free and secure on their actions. So anyone with her unique style can express her own femininity. And the best way to show the people that the women’s are celebrating is dancing. Ambient advertisement created by Marca Registrada, Peru for Kotex, within the category: Health.

WVA

On international Gamers Day, Pilsen Callao as the original beer of friendship, took the role no one else wanted in a Dota 2 game to stand up for friendship. Digital advertisement created by DDB, Peru for Pilsen Callao, within the category: Alcoholic Drinks.

WVA

Film advertisement created by Youpanqui, Peru for Claro, within the category: Electronics, Technology.

WVA

Film advertisement created by Y&R, Peru for Cristal, within the category: Alcoholic Drinks.

WVA

Film advertisement created by MullenLowe Group, Peru for Liga Contra el Cancer, within the category: Public Interest, NGO.

WVA

In Perú, 7 out of 10 women have suffered some form of violence. Despite this, most of them don’t report the abuses for fear of being judged or getting caught by their partners. That is why, on International Day of Elimination of Violence Against Women, Jockey Plaza and Wunderman Phantasia, decided to create a new way to help them, giving them access to a support center using the most intimate and safe space: women’s restrooms. Experiential advertisement created by Wunderman, Peru for Jockey, within the category: Retail Services.

WVA

We intervened in doctors appointments to give a message to women who go to the doctor only when they feel an ache and pain. Ambient advertisement created by Lowe, Peru for League against cancer, within the category: Public Interest, NGO.




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