Under the concept "You need a smartphone" Claro reminds us in a simple, fun and direct way the importance of having a smartphone. The four spots show young people what they are missing by not having a smartphone. Film advertisement created by FCB, Peru for Claro, within the category: Electronics, Technology.

Direct advertisement created by Carne, Peru for Cemento APU, within the category: Industrial, Agriculture.

Ambient advertisement created by Y&R, Peru for Británico, within the category: Education.

Film advertisement created by Y&R, Peru for Movistar, within the category: Electronics, Technology.

Film advertisement created by Mood, Peru for 360 Energy Drink, within the category: Non-Alcoholic Drinks.

In Father's day we want to thank those who work in silence to help others to achieve their dreams. It's a hard job for a father to adapt and understand what motivate's their children dreams, but it's even harder to try being part of their dream without knowing how to do it. Film advertisement created by BRND WGN, Peru for Magnesol, within the category: Pharmaceutical.

Film advertisement created by Y&R, Peru for Movistar, within the category: Electronics, Technology.

Ambient advertisement created by McCann, Peru for Sodimac, within the category: Retail Services.

Digital advertisement created by Independencia, Peru for Honda, within the category: Automotive.

Digital advertisement created by McCann, Peru for UNCP, within the category: Public Interest, NGO.

Film advertisement created by Grey, Peru for Suzuki, within the category: Automotive.

Film advertisement created by Y&R, Peru for Cristal, within the category: Alcoholic Drinks.

Film advertisement created by Y&R, Peru for Movistar, within the category: Electronics, Technology.

Film advertisement created by Y&R, Peru for Tinka Lottery, within the category: Gambling.

Film advertisement created by Ingenia, Peru for Huawei, within the category: Electronics, Technology.

To communicate Tinka's jackpot of the week, we decided to show to the people their possibly millionaire lifestyle. Film advertisement created by Y&R, Peru for Tinka Lottery, within the category: Gambling.

The International Day Against Cancer goes unnoticed every year in Peru. Due to this, cancer patients don´t have the opportunity or the means to make themselves be heard and make people get involved with their struggle. So, we gave a voice to child cancer patients from the Peruvian Cancer Foundation, making everyone understand their condition and motivating them to donate by splitting the screen through a double streaming on Instagram combining two faces simultaneously with the new function Go live with a friend.

Under the concept "You need a smartphone" Claro reminds us in a simple, fun and direct way the importance of having a smartphone. The four spots show young people what they are missing by not having a smartphone. Film advertisement created by FCB, Peru for Claro, within the category: Electronics, Technology.

Creative Director:Daniel Fierro Art Director:Juan Durrieu Copywriter:Rodrigo Melgar Film advertisement created by Saatchi & Saatchi, Peru for AAB, within the category: Public Interest, NGO.

Digital advertisement created by Tribal, Peru for LAN, within the category: Transport.