Film advertisement created by Y&R, Peru for Cristal, within the category: Alcoholic Drinks.

To communicate Tinka's jackpot of the week, we decided to show to the people their possibly millionaire lifestyle. Film advertisement created by Y&R, Peru for Tinka Lottery, within the category: Gambling.

We create a unique crypto art collection using the real photos of some of the species of the Alto Mayo Forest to create a particular NFTs with the most important value, protect. A innovative campaign using NFTS to create a new form for crowd founding to help and get resources to continue save this forest. Integrated advertisement created by Publicis, Peru for Conservation International, within the category: Public Interest, NGO.

Film advertisement created by Y&R, Peru for Cristal, within the category: Alcoholic Drinks.

Film advertisement created by Y&R, Peru for League against cancer, within the category: Public Interest, NGO.

Film advertisement created by Y&R, Peru for Cristal, within the category: Alcoholic Drinks.

Film advertisement created by Y&R, Peru for Movistar, within the category: Electronics, Technology.

Under the concept "You need a smartphone" Claro reminds us in a simple, fun and direct way the importance of having a smartphone. The four spots show young people what they are missing by not having a smartphone. Film advertisement created by FCB, Peru for Claro, within the category: Electronics, Technology.

This year, we were challenged to advertise the release of Sin Parar's new product: A stick ice-cream with liquid fill. The request was clear, our team understood that in addition to the classic and unforgettable cup of ice-cream, this summer, there would be a new Sin Parar on a stick and liquid fill. But, how do we get Sin Parar, one of the most successful online sellers to remember something specifically? Surprising them! And who better to surprise them with a stick than a master expert that uses it. After a long research, we came across with the very talented: Takafumi Watanabe (www.instagram.com/takafumi_777/) and we instantly knew that he would be ideal for the launching the brand's most important product. This summer, you are invited to see it, dare it and, especially, taste the new Sin Parar ice-cream on a stick that is incredible. Digital advertisement created by Nodos, Peru for Nestle, within the category: Food.

Ambient advertisement created by Conectart, Peru for Avansys, within the category: Education.

Film advertisement created by Y&R, Peru for Británico, within the category: Education.

Ambient advertisement created by McCann, Peru for Sodimac, within the category: Retail Services.

To demostrate the power of the battery of the Huawei Mate 8, we create the first snails race of the social media. Digital advertisement created by Ingenia, Peru for Huawei, within the category: Electronics, Technology.

With Promperu and the people collaboration we create a different route through majestic but little known places of the Country, with the aim of promoting them in the world through impressive photos from a Huawei P9. Digital advertisement created by Ingenia, Peru for Huawei, within the category: Electronics, Technology.

Peru is among the 5 countries in Latin America with the highest inequality index towards women in the region. Unfortunately this reality is not known by Peruvians. That is why Inca Kola, the most iconic soft drink in Peru, that for more tan 40 years has announce the time with it emblematic radio slot: “The Inca Kola Hour” decided turn every minute of the day into a statistics to raise awareness of the gender inequality that exist in Peru on International Women’s Day. 1440 kinds statistics were released in various medias under the slogan “It is time for a change." Integrated advertisement created by Wunderman, Peru for Inca Kola, within the categories: Non-Alcoholic Drinks, Public Interest, NGO.

In Perú, 7 out of 10 women have suffered some form of violence. Despite this, most of them don’t report the abuses for fear of being judged or getting caught by their partners. That is why, on International Day of Elimination of Violence Against Women, Jockey Plaza and Wunderman Phantasia, decided to create a new way to help them, giving them access to a support center using the most intimate and safe space: women’s restrooms. Experiential advertisement created by Wunderman, Peru for Jockey, within the category: Retail Services.

TECHO, a volunteer-only organization that builds emergency housing for the poor was losing a lot of young members because they are not too aware of poverty around them. TECHO decided to make this problem visible so they created Pandora. A visual artist with a not-so-sensitive way to fight poverty: hiding it. They used social media to spread Pandoraâs artistic proposal. Everyone criticized her work. TECHO came out and announced it had created this fictitious artist. Negative comments were replaced by positives ones. Media coverage and free press increased, and volunteer call-ins increased. Digital advertisement created by Circus, Peru for Un Techo Para Mi País, within the category: Public Interest, NGO.

Film advertisement created by Y&R, Peru for British Institute, within the category: Education.

Ambient advertisement created by Wunderman, Peru for Pilsen Callao, within the category: Alcoholic Drinks.

Ambient advertisement created by Wunderman, Peru for Coca-Cola, within the category: Non-Alcoholic Drinks.