PagesJaunes turned to Sid Lee Paris to help them take a stand against the Do It Yourself movement and, with a dash of humor, remind us that nobody does it like a professional. To prove their assertion, the the agency created 3 videos of a whole new genre: Tutorials about how to not do it yourself. PagesJaunes asked 3 of the most followed French tutorial YouTubers to try something new - create their own satirical tutorials wherein they sit idly by while a PagesJaunes professional gives a demonstration of their know-how - the way it should be done if you want the best results. Digital advertisement created by Sid Lee, France for Yellow Pages, within the category: Media.

Ambient advertisement created by John St, Canada for Tetley, within the category: Recreation, Leisure.

Desperados and Inner Tequila Studios want a party that mixes fun, huge experimentation with music and a positive change to inspire in young people. Our idea: Subwave, a submerged party to think deeper to the risks of seas level rise. Experiential advertisement created by Edinburgh Napier University, United Kingdom for Desperados, within the category: Alcoholic Drinks.

Film advertisement created by mlnteraction, Thailand for Suntory, within the category: Non-Alcoholic Drinks.

Today, people with an intellectual disability are invisible. The goal for the Unapei association was to make them visible. We therefore decided to help Mélanie, a young woman with Down’s syndrome, to realize her dream to present the weather forecast on television in order to prove to the world that everybody, even with a disability, is able to fulfill his ambitions. Digital advertisement created by Gloryparis, France for Unapei, within the category: Public Interest, NGO.

Film advertisement created by Havas, United States for GlassesUSA.com, within the category: Personal Accessories.

Film advertisement created by 11:21, Brazil for Grã Filé, within the category: Food.

Trade inspires ideas to travel, drives businesses to grow and enables people to prosper. Trade accounts for roughly 60% of global GDP and it’s the pulse of the global economy. In a series of short films Maersk, the world’s No 1shipping group, salutes the traders. Meet David and Sefa, Emma & Claire. Content advertisement created by Green Cave People, United Kingdom for Maersk, within the category: Professional Services.

Digital advertisement created by Havas, United Kingdom for Direct Line Group, within the category: Professional Services.

Digital advertisement created by Punch, Turkey for Nescafe, within the category: Non-Alcoholic Drinks.

46% of Japanese men doesn’t sit down when urinate at their home toilet. The leaping out urine might generate smells. The Japanese housewives are angry about it. Even if the housewives clean the toilet thoroughly in the morning, the toilet might be filled with an odor of urine after returned home. "TOILET QUICKLE Deodorant Coat Sheet" was developed for such a problem of housewives. When you clean with this product which has Deodorant Coated, the odor of urine will not generate for 24-hours, even if urine leap out. This film explains the product which helps their life to using the format of "weather report" familiar to Japanese housewives. They created diagrams such as "urine alarm", "a map of urine" and "smell radar", like weather map and explained "TOILET QUICKLE Deodorant Coat Sheet "effect. This film pass the information which clean the cloudy heart on the Japanese housewives. Film advertisement created by BBDO, Japan for Kao, within the category: House, Garden.

PB & Who? Best enjoyed by the spoonful, small batch MaraNatha peanut and almond butters are “Too Good For Jelly.” So in its first-ever ad campaign, MaraNatha puts a sudden end to the famous, yet unhealthy sandwich relationship. This puts jelly into an emotional tailspin, captured in five stop-motion films, one for each stage of grief. More at www.toogoodforjelly.com. Film advertisement created by Terri & Sandy, United States for MaraNatha, within the category: Food.

Film advertisement created by Technology Humans and Taste, United States for The Kraken, within the category: Alcoholic Drinks.

Meireles Junior is a renowned photographer from São Luís. A professional with more than twenty years of experience, he has already published six books, one of them, used in this activity, was specially created for São Luis’s foundation anniversary celebrations. Meireles has participated in exhibitions in Paris (France), New York (United States), Orlando (United States), Coimbra (Portugal) and several Brazilian cities. Experiential advertisement created by Quadrante, Brazil for Uber, within the category: Transport.

People waiting at the bus stop would hear the sound of a bike travelling really fast and approaching the shelter. As it ‘sped past’, water splashed from the puddle much as it would have if a motorbike had driven at pace through it. But there was no motor bike. Had it been travelling so fast, the people had missed seeing it? Outdoor advertisement created by FCB, South Africa for BMW, within the category: Automotive.

Integrated advertisement created by Interesting Times, Lebanon for Volvo, within the category: Automotive.

Film advertisement created by BYL, Germany for Mercedes, within the category: Automotive.

'The Abu Dhabi Stopover Challenge' campaign sees the Kaiser Chiefs front man showing everything the city has to offer as he races to complete 24 activities in 48 hours. The film, which was shot in 48 hours, shows the myriad activities consumer can do while in the city as part of Etihad's aim to elevate Abu Dhabi as a prime stop over location. Content advertisement created by Cheil, United Kingdom for Eithad, within the category: Transport.

Besides creating awareness for Special Olympics and the need they have for volunteers there were two goals in this campaign… First, make it clear to people that it is not a “task” or a “burden” to be a volunteer during a Special Olympics but it is an amazing experience. And secondly, prove that a volunteer is also a huge gift for the athletes as well. Because it helps them to participate in their favorite sports. That’s why we teamed up with BONGO (Smartbox Group Company), market leader in Belgium in the gift/experience box market. And turned the act of volunteering into an actual gift box! Ideal for this year’s end of year! The campaign immediately went viral, and got picked up by tons of influencers. After 2 days, even the Belgian Prime Minister got involved and called upon the nation to participate in this campaign. Film advertisement created by Done by Friday, Belgium for Special Olympics, within the category: Public Interest, NGO.