Film advertisement created by Saatchi & Saatchi, Bulgaria for Janet 45, within the category: Public Interest, NGO.

Film advertisement created by DDB, Latvia for airBaltic, within the category: Transport.

Starting June 21 till August 31 2016 BMW Group Russia organized an unprecedented action providing special advantages for BMW drivers. In honor of the 100th Birthday of BMW, BMW covered the toll cost for all its drivers on the highway M-11 "Moscow – Solnechnogorsk – Moscow" giving them a free ride throughout all summer season. As a result during the time more than 300 000 drivers have benefited from this unique program. Experiential advertisement created by Draftfcb, Russia for BMW, within the category: Automotive.

Digital advertisement created by BBDO, New Zealand for Samsung, within the category: Electronics, Technology.

Film advertisement created by Sid Lee, France for Honda, within the category: Automotive.

Film advertisement created by Ogilvy, New Zealand for New Zealand Police, within the category: Public Interest, NGO.

Film advertisement created by Leo Burnett, United States for Shriners Hospitals for Children, within the category: Health.

Digital advertisement created by Hungry Boys, Russia for Soglasie, within the category: Finance.

Ambient advertisement created by Dentsu, Hungary for Hungarian Telekom, within the category: Electronics, Technology.

Film advertisement created by Ageisobar, Brazil for ADD, within the category: Public Interest, NGO.

ORACLE UK & Israel wanted to explore human creativity through technological innovation and what better to do so than to create an Artificial Intelligence Eurovision song that celebrates 7 decades of this melodramatic, kitschy & campy song competition. The project team fed hundreds of Eurovision songs – melodies and lyrics – into a neuron network. Then, algorithms produced thousands of new tunes and lines of verse, from which a few musical units were carefully selected and “welded” into a song. The result is a Eurovision song that comprised entirely of material written and composed by Artificial Intelligence, titled "Blue Jeans & Bloody Tears". A duet on disillusioned love between man and machine, that became the Eurovision unofficial anthem of 2019. Because this year's Eurovision has been hosted by Israel for the 4th time, we reached out to legendary singer Izhar Cohen (Israel's first Eurovision winner, 1978) and musical producer Avshalom Ariel (Israel's 4th Eurovision winner, 2018) to take part in this hilarious, weird and catchy outcome. Experiential advertisement created by Allenby, Israel for Oracle Innovation, within the category: Electronics, Technology.

Film advertisement created by Bester Burke Slingers, South Africa for Ceres, within the category: Non-Alcoholic Drinks.

Film advertisement created by PureGrowth, United States for Time Warner Cable, within the category: Media.

The Challenge: To launch the Nissan 370Z in the region, we needed to engage young Arabs while playing up the car’s speed and agility. The Opportunity: Online gaming is ranked as one of the top 3 activities for young users across the region. So we harnessed this opportunity to reach our target. The Idea: To drive home the car’s features and activate our audience we created a Z Pilots – a social media based racing game. Players could race the 370Z against their Facebook friends on a track inspired by one of the world’s most iconic circuits – the Yas Marina circuit. The prize? The fastest of them all would win a Nissan 370Z driving experience at the actual Yas Marina Circuit along with a weekend’s stay on Yas Island. The Results: After just 4 weeks, over 41,570 players from across the region raced against each other. On average, players spent over 6 minutes on the race track. The 5 fastest laps won the Yas Marina racing experience with a real 370Z. And the fever raced across the internet, with more hits than ever expected. Z Pilots created a solid fanbase for the 370Z. The brand established street cred among the young Arab audience. And the game is still running far beyond anticipation, attracting over 61,000 players from the region to date. Digital advertisement created by TBWA, United Arab Emirates for Nissan, within the category: Automotive.

What if we found another way to make food we love? Do we have to give up on taste to become healthy and sustainable? Let's reinvent the food we love. Change without changing. Why Not? Film advertisement created by Havas, Chile for NotCo, within the category: Food.

Film advertisement created by Cerberus, United States for Fest Cola, within the category: Non-Alcoholic Drinks.

Adults are taken more seriously than kids, and so are their problems. But here’s the thing: kids have adult-sized problems. Anxiety, depression, grief – their problems are big and need to be heard. That’s why Kids Help Phone is giving them an adult voice to make sure they're taken seriously too. In their first campaign for Kids Help Phone as agency of record, McCann Canada created a series of films featuring esteemed Canadian actors performing monologues about anxiety, grief, coming out and other real obstacles, only to find out that these conversations were actually from kids who have reached out to Kids Help Phone in times of need. Film advertisement created by McCann Worldgroup, Canada for Kids Help Phone, within the categories: Health, Other.

Ambient advertisement created by FCB, Mexico for Más por Más, within the category: Media.

For the first time ever the biggest football teams met in the most important final of the Latin American continent, and exactly because of this was impossible get a ticket to watch the game, but we found a way in. Integrated advertisement created by Grey, Argentina for Coca-Cola, within the category: Non-Alcoholic Drinks.