Digital advertisement created by BBDO, Belgium for Volvo, within the category: Automotive.

Film advertisement created by TBWA, Ireland for COSC, within the category: Public Interest, NGO.

Ambient advertisement created by M&C Saatchi, United Kingdom for Be Clear On Cancer, within the category: Public Interest, NGO.

Gold in Central Asia is closely connected with folk traditions. For every jewelry there is a memory associated with it and no one wants this gold to be broken. Memories associated with gold can be corrupted by scratched or acid when determining the sample. Altynai (Goldy) - in an attempt to learn the sample destroys an important folk moments. Film advertisement created by on/off, Kazakhstan for M-Lombard, within the category: Finance.

Inspired by fans’ Cheetos-infused recipes that have gone viral across the country, Cheetos will open its first-ever fine-dining restaurant called The Spotted Cheetah in Tribeca in NYC from August 15th through 17th. Celebrity Chef Anne Burrell has curated the ultimate Cheetos dining experience, featuring 11 signature dishes – from Cheetos grilled cheese and tomato soup to flamin’ hot limon chicken tacos to sweetos sweet and salty cookies. Guests can visit TheSpottedCheetah.com to make a reservation using the OpenTable plug-in on the homepage. Fans who can’t make it to restaurant can download the digital cookbook beginning August 15th to recreate the dangerously delicious dishes at home. Film advertisement created by The Marketing Arm, United States for Cheetos, within the category: Confectionery, Snacks.

Audio advertisement created by Ideas MCW, Costa Rica for Staedtler, within the category: House, Garden.

Film advertisement created by BLAB, Turkey for SEK, within the category: Non-Alcoholic Drinks.

Film advertisement created by Dead Famous, Canada for Northern Credit Union, within the category: Finance.

A speech made of 30 slogans. Digital advertisement created by Ogilvy, United Kingdom for Portfolio Night, within the category: Professional Services.

Film advertisement created by ici Barbès, France for Association France Alzheimer, within the category: Public Interest, NGO.

Canon swaps music stands for synchronized printers in live orchestra performance. Experiential advertisement created by 360i, United States for Canon, within the category: Electronics, Technology.

Film advertisement created by JWT, United Kingdom for Berocca, within the category: Pharmaceutical.

Film advertisement created by Altmann + Pacreau, France for Fondation Abbé Pierre, within the category: Public Interest, NGO.

Film advertisement created by Mortierbrigade, Belgium for Equal Pay Day, within the category: Public Interest, NGO.

What’s the best wedding gift a parent can give? BRAC, the world’s largest NGO, celebrates 16 Days of Activism - and one of its targets is raising awareness about domestic violence. A Bengali wedding is a joyous occasion, rich in culture and festivities - but what follows isn’t always happily ever after. Seven out of ten women face violence at the hands of their husbands, at least once. What can make matters worse is not having one’s family’s support in such times. A common tradition in South Asian weddings is to see the ceremony as a “send off” for the bride, now considered part of a whole new family. The biggest gift that a parent can give their daughters on their wedding day is thus, simply reassurance - knowing there’s always a home to come back to, a safe space to share one’s life. Another goal of BRAC’s campaign is also redefining masculinity. With media rampantly depicting toxic masculinity, or pointing fingers at it, it is refreshing to have positive aspirational portrayals of male figures - like a father lovingly looking out for his daughter. A little compassion and support goes a long way in changing lives. Sometimes, it’s the best possible gift we can give to our loved ones. Film advertisement created by medium rare, Bangladesh for BRAC, within the category: Public Interest, NGO.