Editorial Company: Hutch & Co. Film advertisement created by Heat, United States for EA Games, within the category: Gaming.

Ambient advertisement created by McCann, Nicaragua for El Gallo más Gallo, within the category: Electronics, Technology.

Ambient advertisement created by Ogilvy, South Africa for Castrol, within the category: Industrial, Agriculture.

Film advertisement created by Now, United Kingdom for Petplan, within the category: House, Garden.

Drawn at First Sight is an artistic collaboration between the new Nissan Micra and artist Stephen Wiltshire, created with Google Tilt Brush. Stephen was given only 60 seconds to memorize the new Micra and was then challenged to draw it in virtual reality, a tool he’d never used before. Film advertisement created by Digitas, France for Nissan, within the category: Automotive.

Film advertisement created by TBWA, France for Aides, within the category: Public Interest, NGO.

Direct advertisement created by La Facultad, Ecuador for Libri Mundi, within the category: Retail Services.

Ambient advertisement created by Ogilvy, India for Allen Solly, within the category: Fashion.

Film advertisement created by Brand Place, Poland for Tiger Energy Drink, within the category: Non-Alcoholic Drinks.

Digital advertisement created by Union, Canada for Interval House, within the category: Public Interest, NGO.

Google is investing a lot into its Google Cloud business and wants to attract enterprise consumers (and compete against Amazon Web Services that currently has a dominant market share). Google challenged Herezie to reach high-profile CEOS of huge companies in order to introduce them to its superior cloud offering. Herezie came up with a brilliant idea that uses data in a creative way and relies on a very non-digital medium to sell a digital product: books. But not any book. A book that tells the future of your professional life. How does it work? A boatload of data was fed into Google Cloud that was able to predict from it what the next ten years of a CEO would look like. Herezie then teamed up with a renowed publishing house and expert ghostwriters to pen unique biographies of ten CEOs of the largest firms in the country. An esteemed economist also wrote the foreword for each book. And only one copy of each book was produced that was hand delivered to each CEO. Imagine the surprise they got when they received their future biography. That's a heck of a salespitch. Direct advertisement created by Herezie, France for Google, within the category: Electronics, Technology.

Ahead of this summer's anticipated match-up between the Boston Red Sox and the New York Yankees in the the Mitel & MLB Present London Series 19, event promoter, CSM have collaborated with fellow Chime agency, VCCP on a series of social films featuring comedian Jimmy Carr. Film advertisement created by VCCP, United Kingdom for MLB, within the category: Sports.

Each year, over 100,000 children in Asia are born with cleft conditions, birth defects that turn the simple act of eating into a challenging task. In order to raise awareness of the situation, Smile Asia wanted people to empathize with the struggle these children go through every day. The Cleft Collection, a unique set of cutlery, was deliberately designed to change the way people eat so they can experience how difficult every meal is for children with cleft lip and palate. With the help of the Ritz-Carlton, the silverware was first unveiled at a dinner event. Unknowing guests were made to eat a four-course dinner with the collection, experiencing a small taste of the frustration children with the condition have to deal with at every meal. Experiential advertisement created by McCann, Singapore for Smile Asia, within the category: Public Interest, NGO.

Digital advertisement created by The Martin Agency, United States for Moen, within the category: House, Garden.

One wall, two trucks, free beers. Let's give America time to think it through. Many people think of a foreigner as a threat, someone to fear. The President of the United States, Donald Trump, wants them out of his country - and he’s building a huge wall along its border with Mexico, so they won’t have an easy time walking in. Budweiser is a brand that values tolerance and friendship, that’s why we thought it could help us saying that raising walls is not the solution. So this is the idea: two Budweiser trucks will be sent full of beers for the workers, one along each side of the wall. When you buy a Budweiser, they’ll be given one for free - because sharing is caring! We want to make them lose focus and slow down the construction. Using the hashtag #SloWall on social media, we could show people’s posts on trucks-mega-screens and remind them that America’s diversity is what made it great. Experiential advertisement created by NABA Nuova Accademia di Belle Arti, Italy for Budweiser, within the category: Alcoholic Drinks.

Film advertisement created by Untitled Content, Canada for Green Beaver, within the category: Health.

For Kaufland’s presence at Innovation Explorer, one of Bulgaria’s most significant technological events, we created an EEG-based installation that measured brain activity. We then partnered with a psychologist and developed software that generated personalized profiles based on the measured emotional state and levels of concentration and tranquility of each person that took the test. After the experiment, each participant learnt which food best matched the current state of his or her mind, and was then able to sample that food. Experiential advertisement created by 121 Agency, Bulgaria for Kaufland, within the category: Retail Services.

Digital advertisement created by Orson, Costa Rica for Paranormal Activity, within the category: Media.