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Film advertisement created by Y&R, United States for Dell, within the category: Electronics, Technology.

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Film advertisement created by Serviceplan, Germany for BMW, within the category: Automotive.

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Digital advertisement created by Wander, United States for Coexist, within the category: Public Interest, NGO.

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The first rule in advertising is that you should never scare your brands, you should make them love you, but we think that one day a year scaring our brands was the best way to make them love us. That day was Halloween and this is the way we made it. Digital advertisement created by Estimado Jose Alfredo, Spain for Estimado Jose Alfredo, within the category: Agency Self-Promo.

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To promote the launch of the new Bauer Supreme 2S Pro stick, three hockey superstars are running election campaigns to vie for the title “The Mayor of Boomtown.” Vote at https://boomtownmayor.bauer.com/

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Film advertisement created by Ogilvy, Brazil for Miami Ad School, within the category: Education.

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Digital advertisement created by Miami Ad School, United States for Apple, within the category: Electronics, Technology.

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Film advertisement created by Glow, Germany for Blush, within the category: Fashion.

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Film advertisement created by Cossette, Canada for McDonald's, within the category: Food.

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Direct advertisement created by Ideas MCW, Costa Rica for Dual, within the category: House, Garden.

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Digital advertisement created by Leo Burnett, Australia for Canon, within the category: Electronics, Technology.

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Film advertisement created by Forchets, Italy for Comix, within the category: Media.

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Glad has always been a brand that promises a stronger stand against waste, they were already innovating around 2 of the 3 R’s: Reduce (by utilizing less plastic in our bags¬) and Recycle (by supporting recycling programs, like Keep America Beautiful and creating specialized products). But the question remained: how could they apply the 3rd R (Reuse) to their bags? Additionally, although the kitchen is usually their domain and Women (homemakers) are their target, we wanted to go broader (waste happens everywhere!) and younger (connect with consumers before and as they enter the category). So we came up with an idea that would help the brand and their target take the fight against waste from the kitchen to the (outside) world, applying the “Reuse” principle to their product and building a relevant connection with Millennials. And so The Glad Tent was born, a product intended to be used as a tent during Music Festivals (where people camp for days), and as a bag, at the end of the Festival, to dispose of people’s trash. This way Glad would make the stand against waste – even when people are just thinking of having fun – easier and cooler. Ambient advertisement created by Alma, United States for Glad, within the category: House, Garden.

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Square, the payments company founded by Jack Dorsey, launched a new integrated advertising campaign to celebrate the UK’s small business owners and encourage them to accept card payments. The ‘Square and Fair’ campaign has been created by gyro UK and celebrates the UK as a nation of shopkeepers and independent business owners. Set to the 1942 wartime song “The Thing-Ummy Bob”, performed by Gracie Fields, the ad features a selection of real businesses of all ages and backgrounds who use Square’s technology. Film advertisement created by Gyro, United Kingdom for Square, within the category: Finance.

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The video focuses on the story of a young man, who at first “complains” of those who do not comply with the quarantine, to later reveal that he breached it and lost his grandmother as a consequence.

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Film advertisement created by Publicis, Belgium for Hello bank!, within the category: Finance.

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Digital advertisement created by Triad, Czechia for Kofola, within the category: Non-Alcoholic Drinks.

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Film advertisement created by Lowe, Canada for Arthritis Research Foundation, within the category: Public Interest, NGO.

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Direct advertisement created by Carne, Peru for Cemento APU, within the category: Industrial, Agriculture.

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Clayton, one of the largest home builders in the nation, launched a new campaign for prefab homes created by Boulder-based marketing firm Made. The creative launched on broadcast, digital, social and streaming radio sites. The media buy for the integrated campaign—which consists of audio, banners, pre-roll, carousel and billboard video components—will include Facebook, Instagram, Spotify and Pandora as well as broadcast, Over-the-Top and Connected TV providers. Film advertisement created by Made, United States for Clayton, within the category: Industrial, Agriculture.




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