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Film advertisement created by Altmann + Pacreau, France for Stihl, within the category: Electronics, Technology.

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We modified WhatsApp’s API to convert its status into a running ticker and profile pics into GIFs! From the revamped logo to the new menu to the exclusive offers, everything was showcased on this ticker. Through Facebook, Twitter and other collaterals, users were asked to add our number, look us up on WhatsApp and take a screenshot of an offer in order to avail it. Digital advertisement created by Dentsu, India for Cafe TC, within the category: Recreation, Leisure.

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They say no man is an island and the same can be said about our beloved pets. Even though it might weigh on our consciences, most pets are left alone at home while their owners work to pay for their treats, leaving our furry, feathery and scaly buddies with a couple hours of, let’s admit, sheer boredom. Well music streaming giant Spotify with the help of Stink Studios comes to the rescue with new content curated especially for stay-at-home pets. “My Dog’s Favourite Podcast” and a large array of algorithmically supported playlists are now available for the platform’s 133 million subscribers, matchmaking an owner’s musical tastes to their pets’ needs.

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To promote DEVIL'S DUE, a new horror movie by 20th Century Fox, Thinkmodo created a hidden camera experiment with an animatronic "devil baby". Ambient advertisement created by Thinkmodo, United States for Devil's Due, within the category: Media.

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People who are missing aren't always close to home. Often - especially in cases involving human trafficking - people end up being taken to other regions or countries. That's why Impar (Instituto Ana Paula Moreno) decided to show missing people on a world scale, through a project named #FindHope. 2019 was the year with the highest human trafficking rate of the decade. UN data say the problem affects 24.9 million worldwide. And to find and help the victims, the project seeks help through everyone's eyes, adding the photos and data of these missing people to the photos that everyone sees on Instagram. On the date of each famous global event, the institution publishes photos of missing people using hashtags on the rise. Thus, when someone searches for the event, they are impacted by photographs of missing persons, increasing the chances of the victims to be found. The project happens in the hashtags of each important event - such as #Grammy2020, #EmmyAwards, #Oscar2020 and #SuperBowl. In addition to the social network initiative, it has a website on which it is possible to register other people or send information to help find them: www.findhopeproject.com Digital advertisement created by Havas, Brazil for Impar, within the category: Public Interest, NGO.

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Film advertisement created by BMF, Australia for TEDx, within the category: Education.

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Film advertisement created by Hemisphere Droit, France for IKEA, within the category: House, Garden.

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Throughout history, photojournalists have been on the frontline bringing us images that force us to confront the unspeakable. They help humanize the numbers and statistics to make them comprehensible.

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Film advertisement created by Misfits Content Creators, United Arab Emirates for Visa, within the category: Finance.

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What happens when you merge a great insight in an industry with an internet phenomenon, put it on YouTube and target a business segment? You get a 13-minute-long pre-roll with just a piece of bacon being cooked. Doesn’t exactly sound like a recipe for success, but that is exactly what the danish meat exporter, Danish Crown did, and the results are clear. 993 hours spend on a single pre-roll. Digital advertisement created by Hjaltelin Stahl, Denmark for Danish Crown, within the category: Food.

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Digital advertisement created by JWT, Brazil for ONG Florescer, within the category: Public Interest, NGO.

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In the United States, on average, there has been an incident involving a firearm at a school every week for the last four years. Meanwhile nine states and counting have passed “campus carry” legislation allowing anyone with a license to carry guns onto school grounds. To draw awareness to these laws we created Student Body Armor, the first-ever line of bulletproof college apparel. Our hope is that by fighting absurdity with absurdity we will make parents and students think twice about which college they attend, and ideally make states think twice about campus carry.

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A documentary that focuses on raising healthy animals, ensuring food stays safe and helping Alberta farms prosper. Film advertisement created by ev+AGENCY, Canada for Alberta Veterinary Medical Association, within the categories: Professional Services, Public Interest, NGO.

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Digital advertisement created by McCann, Italy for Centro Clinico Nemo, within the category: Health.

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Film advertisement created by Red Urban, United States for Drake General Store, within the category: Retail Services.

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Film advertisement created by Filmakademie Baden-Württemberg, Germany for UN-Water, within the category: Public Interest, NGO.

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Here’s one rainbow story you don’t want to miss! Celebrate Pride Month with Laverne Cox & SodaStream. Together we can change the world, one rainbow at a time. #sodastream_rainbowstory

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Every 98 seconds, someone is sexually assaulted in the United States. One of the biggest barriers to justice for survivors is decades worth of untested rape kits. A brutal new PSA says that the untested rape kit backlog has the same effect as putting the victims themselves on the shelf. In the aftermath of a sexual assault, a victim who choses to undergo an exhaustive and invasive forensic evidence collection examination—often referred to as a rape kit—expects the kit will be tested and the evidence used to prosecute the attacker. Victims and the public alike assume those kits are tested; when in fact there is a backlog of hundreds of thousands of untested rape kits, sitting on shelves in warehouses for months, years, even decades while perpetrators remain free to commit other sexual assaults. The national campaign, “Shelved,” was developed by new agency Invisible Man, founded by former Y&R creative Rachel Howald. It was created for Mariska Hargitay’s Joyful Heart Foundation in partnership with Viacom Velocity. The PSA seeks to draw awareness to the rape kit backlog to encourage legislative reforms to improve the handling of rape kits, to eliminate the backlog, and to ensure it never happens again. In the haunting spot, a forklift carries a woman, the personification of her rape kit, past other long-shelved victims of every age, race and gender as she describes the details of her assailant. Her voice is broken but hopeful as she says “All those details plus the DNA, is enough evidence for you to catch him, right?...right?” Film advertisement created by Invisible Man, United States for Joyful Heart Foundation, within the category: Public Interest, NGO.

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Film advertisement created by Serve Marketing, United States for United Way, within the category: Public Interest, NGO.

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Film advertisement created by TooShortForModeling, Israel for Rothschild Foundation, within the category: Public Interest, NGO.




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