Film advertisement created by Rosebud, Spain for Valencia FC, within the category: Recreation, Leisure.

Film advertisement created by Ogilvy, Spain for General Traffic Division Spain, within the category: Public Interest, NGO.

When it comes to voting, research shows that most voters aren’t actually familiar with each candidate’s political policies and stances. It’s no surprise considering the torrent of clickbaiting and “alternative facts” that circulate around social media and news outlets at large. Therefore we came up with an idea for CNN that will help people to easily learn more about every single candidate (if so they choose) for any given election. At AskTheCandidate.com you will be able to create a private town hall meeting with any candidate of your choice through video chat, allowing for the unique opportunity to ask candidates whatever politically inclined questions you might have. In order to ensure accuracy and honesty, each candidate will actually be an AI bot coded with information sourced from their respective (and fact checked) interviews, debates, social media posts, and political histories. This won 2017 Cannes Future Lions and Bronze - Clio Awards. Digital advertisement created by School of Visual Arts, United States for CNN, within the category: Media.

Film advertisement created by FCB, United States for Cox Cable, within the category: Electronics, Technology.

Peru is the country of Latin America with the highest wage gap between men and women: 29.2%. We intervene the price of products and services from our affiliated stores all around the country, so that when our female clientele bought them, they would be worth 29.2% less. A special percentage discount to all our female clients for the gender wage gap that still exist in Peru. Experiential advertisement created by Wunderman, Peru for Scotiabank, within the category: Finance.

Film advertisement created by Therapy, United Kingdom for Arm & Hammer, within the category: House, Garden.

Direct advertisement created by Y&R, United States for Popclik, within the category: Electronics, Technology.

We know every woman has a strong relationship with her hair. It is something that affects self-esteem and personality directly. We take this link to show the importance of another type of care: prevention of breast cancer. In a beauty salon, and unaware that they were being filmed, clients were invited by their hairdressers to change their hairstyle. However, instead of those books with images of beautiful hairstyles, they received a book especially produced for the action, with women in treatment, that is, with short hair or even no hair at all. The impact was so great that in addition to being aware of the prevention of cancer, they decided to donate part of the hair for the production of wigs. Experiential advertisement created by Genius, Brazil for Biglar, within the category: Public Interest, NGO.

Audio advertisement created by BMF, Australia for ALDI, within the category: Retail Services.

URL: http://pogromcylimitow.pl Limit Busters 2 is a second edition of campaign made in cooperation with Orange Poland and Discovery Channel Poland based on popular TV series ‘MythBusters’ and local Orange brand heroes called Heart and Mind. The center of the campaign is a dedicated website: pogromcylimitow.pl where Heart & Mind proves that the heart (or actually Heart) can be a servant, monkey mind is a good thing, and the way to the heart does not have to pass through the stomach. In addition they will face with the conviction that LTE has an unlimited data transfer. Limits are routed by a form of six straight games available on the website. The user is asked to help in overthrowing limits. Heart and Mind repay with virtual badges, which player can share on Facebook or put on a profile picture, but also users can play for special prizes – mascots and t-shirts. Digital advertisement created by Lemon Sky, Poland for Orange, within the category: Electronics, Technology.

Film advertisement created by Bleublancrouge, Canada for Star Wars Identities, within the category: Professional Services.

For many years Hohes C was showcasing mums as caretakers, who provide kids with healthy fruit juice. We thought: it’s time to change this. Let’s give care back to the mums. So, in 2017 exactly on Mother’s Day, we released a film. The response was overwhelming. People not only watched and shared the film, but they really took action - young people tagged their moms to invite them for a healthy jog. Celebrities and opinion leaders supported our cause, shared their own stories and helped us to reach and mobilize more than 1 million. The cause became a real hot topic, people not only participated in it but even proposed different tips and programs on how we can give care back to our mums. Film advertisement created by Bold, Hungary for Hohes C, within the category: Public Interest, NGO.

Ladies and Gentlemen! FCB/Almaty crew welcomes you aboard. Please turn off you electronic devices as they can disturb you from enjoying our new mesmerizing safety video for Kazakhstan’s main airline - Air Astana. Please fasten your seatbelts and prepare for dance and light trip. Likes and shares are allowed after video’s full stop. Thank you for attention! Film advertisement created by FCB, Kazakhstan for Air Astana, within the category: Transport.

Grolsch 0.0% Radler is an adult alternative to soft drinks. It’s really brewed and using real lemon juice for a really refreshing taste. The production of the product is a natural process that has been used for thousands of years: the brewing of water, yeast, malt and hops and this produces a natural carbonic acid; which is then mixed with real fruit juice. To highlight that Grolsch 0.0% Radler is made with real lemon juice — Fitzroy has developed an advertisement made with real lemon juice. Jaap Sühre, marketing manager for Radler, Kornuit & Portfolio brands: “When the idea was pitched, I was immediately sold. But its execution didn’t prove as easy as we’d imagined. We should probably make all our ads with real lemon juice from now on.” The new campaign, including additional executions, rolls out on television, online video, cinemas, and digital billboards for motorways, metro and train stations, and digital ads. Film advertisement created by Fitzroy, Netherlands for Grolsch, within the category: Alcoholic Drinks.

Audio advertisement created by Iris, Indonesia for Artika Condoms, within the category: Health.

Digital advertisement created by Rooster, Canada for Montreal Canadiens, within the category: Recreation, Leisure.

The single best way to get swedes to leave the cold north and go road tripping in southern Europe is of course to let them experience how great it is. But how do we give people a french road tripping experience when they’re in Sweden? The solution was to troll commuters radio by letting it sound like it lost connection for a second and then let them listen to some authentic french radio. That way we let France itself spark the idea of driving down to the ferry and continue south. Audio advertisement created by CP+B, Sweden for Stena Line, within the category: Transport.

It’s the ingredients that make Green Mountain Gringo Salsa special. All natural and never a single preservative. So, we create a campaign that highlighted the most interesting side of the label - the side that lists the ingredients. Film advertisement created by Creative Energy, United States for Green Mountain Gringo, within the category: Food.

Film advertisement created by Y&R, Turkey for Vodafone, within the category: Electronics, Technology.