This December, 32 young women stood in the heart of New York’s holiday festivities and performed a new take on the holiday classic, “Silent Night.” As people gathered for their performance in front of the Lotte New York Palace Hotel, they realized that the words to the familiar song had been changed with lyrics describing the pain and fear of those trapped in conflict areas around the world, and the hope and relief that can be provided by humanitarian aid. The performance has been turned into a docu-style video now available on social media, with the goal of raising funds for the United Nations Central Emergency Response Fund (CERF.) Visit DonateMiracles.org to support this effort. Film advertisement created by VML, United States for Central Emergency Response Fund, within the category: Public Interest, NGO.

For an extremely limited time, riders in select Queensland, Australia, cities will be able to request a ride out to the Great Barrier Reef. Partnering with the Australian state of Queensland, Uber's debut of scUber is, unsurprisingly, the world's first rideshare submarine experience. The campaign is designed to change the public’s perception of the Great Barrier Reef, driving awareness of the wonder of the Reef and increase visitation. Experiential advertisement created by Publicis, Australia for Tourism Events Queensland, within the category: Hospitality, Tourism.

Pre-roll ads edited in real time to match all the viewer’s online behaviors, likes and interests. In the time it takes to load pre-roll, MatchMaker analyzes millions of data points about the viewer — that they stream country music, make dinner reservations at steak houses, subscribe to outdoor magazine and much, much more. Then it scans a matrix of hundreds of video clips of Tennessee activities to find matches, editing a commercial perfectly aligned to their interests in real time. So rather than seeing a tourism ad that tries to appeal to everyone, viewers saw a custom commercial created just for them. The geo-targeting filter even ensured the attractions shown were within driving distance of the viewer’s home. Viewers could then explore the attractions featured in each scene of their vacation on Tennessee’s website. So they could plan their real trip to Tennessee and share it with others. Digital advertisement created by VML, United States for Tennessee Department of Tourist Development, within the category: Transport.

Content advertisement created by Spark44, United Kingdom for Land Rover, within the category: Automotive.

We are a creative communications agency made up of people from the worlds of advertising, design, content, digital, media and social strategy. We have the hunger and energy of a start up with the resource and reach of a network. We work with a range of clients including Foster’s, SKY, Google, Marmite, John Lewis, Waitrose, Mulberry, Samsung, Max Factor, Volkswagen, Harvey Nichols and Save the Children.

see the work at https://emojicarols.att.com Associate Director of Interactive Production: Joe Croson Digital advertisement created by BBDO, United States for AT&T, within the category: Finance.

Film advertisement created by Y&R, Peru for British Institute, within the category: Education.

Ambient advertisement created by Sandpit, Australia for Penguin, within the category: Media.

Lions Clubs International (LCI) may be the largest service organizations in the world, but with its latest recruitment effort, it’s proving that it is anything but boring. The 94-year-old non-profit, known for its community service and iconic yellow vests, has a new rap video. Yes, we said rap video. The new music video features Lions members, young and old, singing and dancing to custom-written rap lyrics, while doing community service projects such as feeding the hungry, providing eyeglasses and planting trees. The participants are real members and good sports who don’t take themselves too seriously, and that comes through in the video. Film advertisement created by Serve Marketing, United States for Lions Clubs, within the category: Recreation, Leisure.

Ambient advertisement created by Volt, Sweden for Sibylla, within the category: Food.

Film advertisement created by Rain43, Canada for Ontario Toyota Dealers Association, within the category: Automotive.

Film advertisement created by M&C Saatchi, Germany for Oxfam, within the category: Public Interest, NGO.

Film advertisement created by Ogilvy, India for Fortune Foods, within the category: Food.

How can we say, that the new Toyota Yaris is the most comfortable car of his category? Let's create an '' XL '' platform where instead of 4 or 5 people who can easily seat in the car, we have 10 people inside and not anyone: 9 football players and a referee! Film advertisement created by DDB, Morocco for Toyota, within the category: Automotive.

Audio advertisement created by TBWA, Colombia for Red Cross, within the category: Public Interest, NGO.

Film advertisement created by Konektor, Czechia for Everlast, within the category: Fashion.

Digital advertisement created by BarrettSF, United States for 2K Sports, within the category: Gaming.

Film advertisement created by Khemistry, Australia for Queensland Treasury, within the category: Professional Services.

Outdoor advertisement created by JWT, Argentina for Revista Mercado, within the category: Media.

Witness Sir Richard Branson's life-long quest to create a mobile phone company in 1960s London that answers to a Higher Calling™. Film advertisement created by Mother, United States for Virgin, within the category: Electronics, Technology.