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Digital advertisement created by SMFB, Norway for Freia, within the category: Confectionery, Snacks.

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Work of a craftswoman who struggles to survive in the draught ridden Northeast region of Brazil. Direct advertisement created by Ageisobar, Brazil for I.A.R., within the category: Public Interest, NGO.

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Film advertisement created by McKinney, United States for Ad Council, within the category: Public Interest, NGO.

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Women should have their breasts examined regularly. Unfortunately, they tend to neglect this important appointment in their ever so busy lives. Unless relatives or loved ones remind them to do so. The impetus can come from a family member, children, or of course the men in their lives. And everyone knows, men have a very special relationship with breasts. They are inexhaustible about them, they see them everywhere. Film advertisement created by Leo Burnett, Belgium for Think Pink, within the category: Public Interest, NGO.

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Film advertisement created by Famous, Belgium for Motorrijder Magazine, within the category: Public Interest, NGO.

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Film advertisement created by Sid Lee, France for Simmons, within the category: House, Garden.

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PSA from the Coalition to Stop Gun Violence urging Americans to "Stand up to 'Stand Your Ground'" laws in 26 states across the country. Music by Future Perfect Music

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Film advertisement created by DDB, Italy for Mediaset Premium, within the category: Media.

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Advertising agency Humanaut launched a national ad campaign for Brooklyn, New York based home furnishings retailer West Elm. The integrated effort debuted Oct. 9 and features a 30-second TV commercial, five 15-second web spots, banner ads and social media. This is West Elm’s first-ever TV campaign and Humanaut’s first work for the brand. Get “House Proud” is about celebrating those seemingly small moments in your life that actually feel like huge victories on your journey to expressing your personal style at home, as an adult. In the tongue-in-cheek TV spot, a narrator leads viewers through a series of slow-motion scenes where homes—and West Elm customers—are transformed by key furniture pieces, such as a mid-century modern dresser, white-linen sofa and a sustainably sourced coffee table. “People suddenly think they should take their shoes off when they walk in to your house,” she notes as a host appears bewildered by her guest’s gesture. In another scene, a woman relishes her new living room piece as we’re told: “Your couch has another couch for your feet—it’s called a chaise.” Social media will carry the hashtag #mywestelm, which customers regularly use when sharing pictures of their homes proudly featuring their West Elm furniture and decor. “There comes a moment in everyone’s life when they buy an item for their home that gives them a true sense of pride—it’s like you've crossed over and finally become an adult,” said David Littlejohn, Humanaut’s Chief Creative Director. “We wanted to capture those genuine moments and encourage everyone to get ‘House Proud’ thanks to West Elm's affordable assortment of modern, artful designs, handcrafted pieces and sustainably sourced products.” West Elm is a member of the Williams-Sonoma, Inc. portfolio of brands. Headquartered in Brooklyn, NY, West Elm harnesses the power of design and human connection to enrich lives. Everything West Elm does is designed to make an impact, from creating unique, affordable designs for modern living, and commitments to Fair Trade Certified, from LOCAL and handcrafted products to community-driven collaborations and events. It currently operates 103 stores in the U.S., Canada, UK and Australia, ships internationally to customers worldwide and has unaffiliated franchisees operating stores in Mexico, the Middle East, Philippines and South Korea. Film advertisement created by Humanaut, United States for West Elm, within the category: House, Garden.

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Film advertisement created by Mother, United Kingdom for IKEA, within the category: House, Garden.

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Direct advertisement created by BooneOakley, United States for Bojangles', within the category: Food.

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Film advertisement created by DDB, United Kingdom for AA Charitable Trust, within the category: Public Interest, NGO.

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Ambient advertisement created by Publicis, Romania for Renault, within the category: Automotive.

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Film advertisement created by Miami Ad School, United States for Melanoma International Foundation, within the category: Public Interest, NGO.

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The campaign was inspired by the millions of vacation days that go unused in America, which has proven to negatively affect health, happiness, and productivity. Flights.com created a series of videos that playfully remind Americans about the importance of taking those days off to reconnect with their favorite places and people. Film advertisement created by Pacific, United States for Flights.com, within the category: Professional Services.

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Film advertisement created by BWM, Australia for realestate.com.au, within the category: Professional Services.

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Film advertisement created by R&R Partners, United States for NHL, within the category: Sports.

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Every bike riders know that you should wear a helmet. Especially when riding through the city. Still lots of people leave their helmet at home - if they have one at all. The truth is, lots of people think it is pretty uncool to be seen wearing a helmet. But this piece of activation marketing we created for Nutcase Bike Helmets changes that... Outdoor advertisement created by Ogilvy, Denmark for Nutcase, within the category: Recreation, Leisure.

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Real RVers use the sounds of their RVs to recreate the infamous "Snap Snap" song from the Addams Family 2 movie.




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