Spain

WVA

Digital advertisement created by Territorio Creativo, Spain for Codespa, within the category: Public Interest, NGO.

WVA

Film advertisement created by MullenLowe Group, Spain for Krispy Kreme, within the category: Food.

WVA

Mecal International Short And Animation Film Festival from Barcelona celebrates its 20 anniversary with this campaign that shows how people reacted to the different movies showed over this 20 years of festival. Film advertisement created by Snoop, Spain for Mecal, within the category: Recreation, Leisure.

WVA

The Volkswagen Polo is one of the most desired car models for young people. In order to foster engagement amongst the digital native target, DDB developed a strategy in social networks aimed to convert the brand in the first topic of conversation on Twitter for a day. The focus of the action was the creation of the hashtag #Polowers, to give a name the followers of the VW Polo in the network. And the reason for the meeting was the celebration of the 1st Polowers Race on Twitter. In terms of results, the campaign generated more than 150,000 tweets 8 hours after launching, at a rate of 5 tweets per second. And it did so on more than 10% of Twitter´s total audience in Spain, in addition to leading the Top 10 trending topics. Also, the game generated a vast amount of visits to Polo´s product section on www.volkswagen.es, reaching a record of its history. Digital advertisement created by DDB, Spain for Volkswagen, within the category: Automotive.

WVA

We have worked on a brand ambassador’s campaign for International University of Valencia, in which the dutch artist and engineer Theo Jansen is our protagonist. The main message of the campaign is based on the University's objective of offering the most technological and innovative education to those all over the world. We do it through a piece in documentary format that connects the life and history of Theo Jansen with the values of the University, in the same way the artist and engineer connected art with science to bring it to life. Content advertisement created by Estimado Jose Alfredo, Spain for Universidad Internacional de Valencia, within the category: Education.

WVA

Film advertisement created by DDB, Spain for Audi, within the category: Automotive.

WVA

The advert was made for Clipmetrajes Festival (Short film festival created by Manos Unidas NGO). The aim of the Festival is to incentivize people to send their own short films according to a common theme. Always referring to disadvantaged people all over the world. Film advertisement created by Welcome, Spain for Clipmetrajes Festival, within the category: Recreation, Leisure.

WVA

The Spanish media group Atresmedia and its platform dedicated to road traffic safety, Ponle Freno, wanted to make a tribute to the more than 20,000 fatal victims in road accidents over the past ten years and raise awareness about the importance of safe driving. Film advertisement created by AFTERSHARE.TV, Spain for Ponle Freno, within the categories: Media, Public Interest, NGO.

WVA

Barceló Hotels are located in the most awesome spots in the caribbean. The best beaches and environment in a real paradise that offer an unique experience. The main value of the campaign was how we avoided the traditional way to communicate in the hotels industry, which is still focused on showing their facilities, rooms, restaurants and services. We believed from the start in a communication that made people almost feel what would be like to be in that paradise. It was not just about shooting pictures and videos, it was about creating a whole sensation from the moment you saw any piece of the campaign till the moment prior to booking. Film advertisement created by September, Spain for Barceló Hotels & Resorts, within the category: Hospitality, Tourism.

WVA

Film advertisement created by LOLA, Spain for Líbero, within the category: Media.

WVA

Women should enjoy the summer to the fullest. Sun and air on their skin, and toplessness without criticism, censorship, judgement and voyeurs. Presenting: the Boobstickers, Instagram stickers that fight the nonsense at the beach. Integrated advertisement created by be sweet, Spain for GC Aesthetics, within the categories: Beauty, Health.

WVA

Outdoor advertisement created by DDB, Spain for Volkswagen, within the category: Automotive.

WVA

Film advertisement created by Saatchi & Saatchi, Spain for Caser Seguros, within the category: Finance.

WVA

Ambient advertisement created by Leo Burnett, Spain for PlayStation, within the category: Gaming.

WVA

Film advertisement created by LOLA, Spain for Kiss TV, within the category: Media.

WVA

Film advertisement created by Publicis, Spain for FAD, within the category: Public Interest, NGO.

WVA

Film advertisement created by TBWA, Spain for Association for the right to die with dignity, within the category: Public Interest, NGO.

WVA

Digital advertisement created by VCCP, Spain for El Corte Inglés Seguros, within the category: Finance.

WVA

Film advertisement created by Miami Ad School, Spain for Greenpeace, within the category: Public Interest, NGO.




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