India
Film advertisement created by Print2tape, India for Ceat Tyres, within the category: Automotive.
Change of plans? Change of mind? We get it. Life is unpredictable and your furniture shouldn't tie you down. Here's a thought - subscribe to furniture, appliances and bike rentals from Rentomojo.com and make the smart move. From couches to beds to even that widescreen TV, smartly own the better lifestyle.
Who can understand the myriad hues of black better than a person who's lived in darkness since he was 6 months old? To introduce its All-Black fabric collection, Raymond came out with a film which is an intriguing yet poetic ode to black fabric. We realize towards the end of the film that the ode is delivered by a blind poet - it is his interpretation of black. It has slick fashion colliding with a narrative that’s just as intriguing as it is lyrical. The narrative has a consistent progression, building human attributes into the color black and leading up to a striking touch of authenticity in the end - The film features Jugpreet Bajwa, an Indo-Canadian singer and writer who’s visually impaired. Film advertisement created by Grey, India for Raymond, within the category: Retail Services.
Film advertisement created by JWT, India for Reliance Mutual Fund, within the category: Finance.
Digital advertisement created by Wieden + Kennedy, India for Forest Essentials, within the category: Health.
Film advertisement created by DDB, India for Elite Atta, within the category: Food.
In an industry like Real Estate that is inundated with mundane fact-based advertising, we aimed to create a refreshing campaign that brings a smile to most folks. Film advertisement created by Lazaro Advertising, India for Goyal & Co, within the category: Professional Services.
Film advertisement created by Ogilvy, India for Brooke Bond, within the category: Non-Alcoholic Drinks.
Direct advertisement created by The Brand Brewery, India for Tata Salt, within the category: Food.
Direct advertisement created by Blink Digital, India for KFC, within the categories: Food, Gaming.
Settle scores, instantly. The India-Pakistan cricket rivalry reaches its peak during a power-cut and the grandfathers settle scores with a little help from the granddaughter and Google.
It takes a community to unite and work towards a world that not only supports but spreads awareness on several underlying issues. Like AIDS. This World AIDS Day, fight the stigma and stand for seniors who fear getting rejected by society. This year, pledge to: end inequalities, end AIDS. Columbia Pacific Communities (CPC) the largest and most experienced senior living community in India, releases a public awareness video expressing their earnest request of extending support and a helping hand to the senior citizens who are the victim of AIDS and should be treated with equal love and respect. As a community, it is high time we raise our standard of awareness and End Inequality. End AIDS!
Film advertisement created by Ogilvy, India for Milton, within the categories: House, Garden, Retail Services.
Ambient advertisement created by Kinetic, India for Kinetic, within the category: Public Interest, NGO.
A young, innocent guy meets a sinful temptress. He chases her, and she entices him. Until one of them is hung high and dry. This is the story of how EMI, tempting as it may be, can trap you with false hopes, and binding clauses. Move on from being "tied" down with EMIs to owning furniture, appliances and bikes the commitment free way with RentoMojo. Don't just own. Smartly own.
ICICI bank came up with an innovative product called The Bench: a smart bench that expands every time someone sits on it, to accommodate more people. Living in an extremely over-populated country like India is equivalent to no personal space specially in crowded public area. People have to adjust due to lack of space. We decided to a build a bench which expands every time bench gets fully occupied by people to create space for one more person. The bench has been placed at various places like R city mall. We will also be putting this benches at different ICICI bank branch to see how consumer react to these benches. An innovative product like The Bench means no more space crunch. Film advertisement created by Blink Digital, India for ICICI Bank, within the category: Finance.
SBI Life Insurance, one of India’s largest private life insurers, has launched ‘Thanks A Dot’, an innovative breast cancer awareness initiative that is supported by the Women’s Cancer Initiative -Tata Memorial Hospital. The programme intends to empower the women of India by educating them about early lump detection through simple self-examination techniques. An easy-to-use self-training module, Thanks A Dot, to detect the early signs of lump formation can be ordered free of cost through SBI Life’s corporate website. This self-detection tool has been designed using real breast cancer mammograms to re-create breast cancer lumps using a special algorithm and 3D printing. The breast cancer lump shapes are put on a learning card in the form of a language inspired by Braille. Users solve puzzles and quizzes using the special language (present on the learning card), thus capturing a positive feeling of carrying out early detection examination and promoting regular self-checks. 'Thanks A Dot' helps improve tactile (touch) capacity in women to detect early signs of lump formation. SBI Life has leveraged multiple digital platforms to launch the ‘Thanks a Dot’ awareness initiative; the campaign has rolled out with the launch of a video that highlights the significance of the power of touch and showcases the benefits of self-breast examination through this tool. The video urges every woman to take a step further and inculcate a habit of self-breast examination regularly and confidently. Digital advertisement created by WATConsult, India for SBI Life Insurance, within the category: Finance.
At NH7 Weekender- India's Happiest Music Festival; to discourage littering, we turned an ordinary waste bin into a WASTED bin. The more alcohol cups you throw into it, the more drunk it gets and the more 'trash' it talks. Copywriter: P.G. Aditya Ambient advertisement created by Webchutney, India for Only Much Louder, within the category: Recreation, Leisure.