Chimp&z Inc in conjunction with Griffin Pictures rolled out a video recreating the magic of the golden era of television in sand-art. The #TumseHumareTaarJudeHai campaign video served the brand purpose of Tata Sky on the occasion of World Television Day. The video garnered a total view of 2.9M in one day on Facebook and YouTube and still counting. Digital advertisement created by Chimp&z Inc, India for Tata Sky, within the category: Media.

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Film advertisement created by Ogilvy, India for Mentos, within the category: Confectionery, Snacks.

Film advertisement created by Mirum, India for Franklin Templeton, within the category: Finance.

Khadi, the greatest symbol of defiance in India’s freedom movement was born from a handicraft that was hand-woven and hand-spun by villagers across the country. On India’s 70th Independence Day, Turtle, the fashion brand with a conscience which has a Khadi line of fashionable menswear pays tribute to the thread that strung together our freedom. These three 8ft x 5ft string art canvases beautifully captures an iconic picture of freedom connected by nearly 9000 nails holding together over 20 kms of hand-spun thread. These canvases were exhibited in major shopping malls across India and have become permanent displays in Turtle stores. Ambient advertisement created by JWT, India for Turtle Khadi, within the category: Fashion.

Film advertisement created by Innocean, India for Hyundai, within the category: Automotive.

Film advertisement created by Isobar, India for Visa, within the category: Finance.

The 2-minute spot is based on the true story of an 80 year-old, blind man who has seen it all for the last 7 decades in the strife-torn region of Kashmir. In his rich sonorous voice he talks about the importance of football in Kashmir and regardless of the forces that have sought to tear apart the region with conflict and terror, he states that the love for the team unites them. He doesn’t see Kashmir negatively like the world does. He feels the positive change in Kashmir with the rise of football. Like he says in the end, "Football Isn’t Just a Game – It’s Our Very Hope’. Through him the world gets a new positive lens to see Kashmir. The lens of football. The narrative is combined with a Kashmiri folk song that has inspired generations of Kashmiris over 200 years to make maximum impact. Film advertisement created by Cheil, India for Adidas, within the category: Fashion.

Ambient advertisement created by Sir J.J. Institute of Applied Art, India for Volkswagen, within the category: Automotive.

What goes into the making of Kia’s stunning designs? Outstanding designers? Or their magical inspirations? It’s time to find out and reveal the secret. Welcome to Kia. Welcome to The Power to Surprise. #Magicalinspirations #StunningDesigns #KiaInIndia

This World Environment Day, Aditya Birla Group takes a step further towards cementing its commitment to sustainability by initiating conversations around our biggest fears about the environment. This year, keeping up with United Nations theme of ‘Air Pollution’, Aditya Birla Group has pledged to create artwork out of toxic air and to support the cause they have also planted over 1 million saplings across the group. The campaign focuses on the adverse effects of air pollution and how it affects everything around us - from heritage monuments and wildlife to human health and flora & fauna. Through the #FilterTheFuture concept, conceptualized and executed by Tonic Worldwide, the Aditya Birla Group has reaffirmed its commitment to the environment by helping consumers identify their fears for the environment and act upon it, as we too have the power to #FilterTheFuture. The campaign features four eco-conscious influencers from different walks of life, who talk about the adverse effects of air pollution and their biggest fears about the environment. They include renowned influencers – heritage enthusiast Akshay Shetty, wildlife photographer Nishank Joshi, fashion designer Jeena Gupta and environmentalist Sumaira Abdulali. Each of them shares their unique stories and their take on the future that awaits Mother Nature. At the end, each of their fears is presented in the form of sketches made by Air Ink, the first ink made from recycled air pollution. The underlying message is to urge people to fight air pollution by extracting the best out of the worst. Integrated advertisement created by Tonic, India for Aditya Birla Group, within the categories: Industrial, Agriculture, Public Interest, NGO.

Film advertisement created by Wunderman Thompson, India for Lux, within the category: Beauty.

When fondness grows with age. A grandfather trying to sneak some sweets is caught red handed but is rewarded with some more; the same evening with a little help from Google.

The short film is a portrait of Varanasi, the holiest of India’s seven sacred cities and a place where devout Hindus go to die in hopes of achieving Moksha - becoming liberated from the cycle of rebirth. Hindu scriptures say that a soul has to undergo 8.4 million rebirths before reaching the human form and dying in Varanasi and being cremated along the banks of the river is believed to be the ideal way of achieving Moksha. Several so-called ‘death hotels’ exist to accommodate believers who abandon their lives go there and wait for death, some for as long as 40 years.

Film advertisement created by Lowe, India for Kurl-on, within the category: House, Garden.

Film advertisement created by Terribly Tiny Talkies, India for Benetton, within the category: Fashion.

Ambient advertisement created by Ogilvy, India for Lifebuoy, within the category: Health.

Film advertisement created by Creativeland Asia, India for Cinthol, within the category: Health.

Film advertisement created by McCann, India for Britannia, within the category: Food.

Digital advertisement created by Lowe, India for Lifebuoy, within the category: Health.