India
Film advertisement created by DDB, India for Volkswagen, within the category: Automotive.
A story of four protagonists, reflecting upon their journey so far. It is a TVC to promote a Skoda - Bloomberg Quint Web series featuring 10 extraordinary personalities from the world of business, art and beyond, candidly discussing the highs and lows of the extraordinary journey that brought them here. Film advertisement created by Bloomberg Quint, India for Skoda, within the category: Automotive.
Film advertisement created by JWT, India for Lifestyle, within the category: Retail Services.
Executive Producer :Mehernosh Dastoor Digital advertisement created by JWT, India for Rotary Club, within the category: Public Interest, NGO.
Film advertisement created by Lowe, India for Kurl-on, within the category: House, Garden.
upGrad launched a new campaign to bring out the importance of meaningful online MBAs in today’s competitive ecosystem, for enabling professionals to move ahead in their careers. The campaign is aimed to act as a catalyst encouraging ambitious professionals to choose the right MBA for the right career outcomes. Film advertisement created by The Womb, India for upGrad, within the category: Education.
By and large, Indians are a God-fearing and superstitious lot. Zara, a popular Tapas Bar in Chennai, in association with Chennai Traffic Police decided to address drunken driving (responsible for 70% of road fatalities in India), by leveraging this mindset. Yama, the God of Death from Hindu mythology was used to drive home the message, quietly arriving in the patron's car when the valet brought it back. Seeing the God of Death as a wake-up call, most patrons who experienced the live stunt opted to use the drivers-for-hire service. Ambient advertisement created by McCann, India for Chennai Traffic Police, within the category: Alcoholic Drinks.
Project Resound puts purity above all else. This generation of music lovers are restless, free-spirited and fanatical in their choice of music. But they seem to be lacking the ability to distinguish between sound and noise. Sony Headphones gave us the platform to wake up their senses and upgrade their ears to demanding pure sound. The brand fit was perfect. For pure music you need specially engineered headphones that give you ‘uncontaminated sound’. http://www.sony.co.in/microsite/headphones/project-resound.html Digital advertisement created by Ogilvy, India for Sony, within the category: Electronics, Technology.
Film advertisement created by Wunderman Thompson, India for Tata Tiscon, within the category: Industrial, Agriculture.
Using patent pending technology from Newsfeed SmartApps (https://www.newsfeedsmartapps.com) this was an interactive facebook post for Game of Thrones where fans had a chance to test their knowledge by arranging characters in their respective positions on the GoT family tree. The faster they got it right, the higher their chance to win exclusive merchandise!
Film advertisement created by WPP, India for Kingfisher, within the category: Alcoholic Drinks.
The Hush Pad is a product innovation that is solving the social issue of buying and disposing of pregnancy tests in India. It will be done in collaboration with "Stayfree", one of India's leading women's hygiene brand; which will help teenage girls check for pregnancies. Integrated advertisement created by Miami Ad School, India for Stayfree, within the category: Health.
This is the journey of a girl called Priyadarshini Chakane. She's a young, brave girl who battled HypoPlastic Anemia, not once but three times, and came out smiling to win back her life. Her story was shared with Amitabh Bachchan, who gave her encouraging words on Twitter. Schbang took the trip to Ratnagiri to make her read the words of encouragement from her idol, and along the way found a fantastic story to tell. Digital advertisement created by Schbang, India for Finolex Pipes, within the categories: Health, Pharmaceutical.
Film advertisement created by BBH, India for ZEE5, within the category: Music.
Film advertisement created by Grey, India for Raymond, within the category: Retail Services.
Digital advertisement created by Lowe, India for Google, within the category: Electronics, Technology.
Did you know that your money is powerful enough to do wonders in the society? Wondering how? When you choose to bank with us, you do much more than just earning rewarding interests. Equitas Small Finance Bank is an active member of the communities where we live and work, and a strong philanthropic partner enabling individuals, families businesses and entire communities in their financial aspirations with seamless banking services. We take the responsibility to be good neighbor's, and are committed to our legacy of giving back to our communities. With us, your money gets the ability to positively influence the economic well-being for deserving economic segments within our communities. Making a positive impact in the society is as simple as banking with us! With Equitas, your money becomes a force for the good. Film advertisement created by Picture Machine, India for Equitas Small Finance Bank, within the category: Finance.
Website: www.mydaughterwill.org Content advertisement created by JWT, India for HAIYYA, within the category: Public Interest, NGO.
Digital advertisement created by Webchutney, India for MakeMyTrip, within the category: Transport.
PROBLEM: Immunization lays the foundation of good health for every child. But many children do not get all the vaccines because their parents fail to understand the importance of full vaccination. This creates a gap in the child’s immune system and makes the immunization pointless. IDEA: Give a toy to children, and it will bring a smile to their face. Give them half of it, and they’ll pester their parents to get the other half. We leveraged this insight and gave half a toy as an invite to immunization awareness camps for children. Thus unconsciously, these kids stood up for their own health and pushed their parents to do their job well. IMPLEMENTATION: These toys came with a special locking system that could be joined to become complete. And so the half toy received served as a symbol of incomplete immunization, while the other half became an incentive to come to the awareness camp. We used multiple toys made of wood, and supported this activity with on-ground activations like street plays, audio miking, posters and leaflets. And, in a way, made children the guardians of their own health. The activity happened in 10 states across India : UP, Jharkhand, Rajasthan, MP, Chhattisgarh, Gujarat, Orissa, WB, Assam, Bihar. RESULTS: A 65% increase in recall of the message. 69.58% Improvement in recall of Routine Immunization schedule. 63.5% Increase in willingness to continue the immunization cycle despite many hindrances. 30.57% Increase in awareness of RI session. Direct advertisement created by JWT, India for Unicef, within the category: Public Interest, NGO.