India

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Film advertisement created by Cheil, India for Adidas, within the category: Fashion.

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Film advertisement created by McCann, India for Britannia, within the category: Food.

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Website: http://makelovenotscars.org/skills/ Digital advertisement created by Ogilvy, India for Make Love Not Scars, within the category: Public Interest, NGO.

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Digital advertisement created by Blink, India for KFC, within the category: Food.

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upGrad launched a new campaign to bring out the importance of meaningful online MBAs in today’s competitive ecosystem, for enabling professionals to move ahead in their careers. The campaign is aimed to act as a catalyst encouraging ambitious professionals to choose the right MBA for the right career outcomes. Film advertisement created by The Womb, India for upGrad, within the category: Education.

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Film advertisement created by BBH, India for Tinder, within the category: Professional Services.

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Film advertisement created by Grey, India for Cipla, within the category: Pharmaceutical.

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Film advertisement created by JWT, India for Forevermark, within the category: Personal Accessories.

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Film advertisement created by Mindshare, India for Apollo Tyres, within the category: Automotive.

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Digital advertisement created by Blink, India for KFC, within the category: Food.

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Swiggy is India's largest food delivery app. In India people in blue-collared jobs (such as Swiggy's delivery partners) don't enjoy the same dignity of labour as those in white-collared jobs. One indicator of this inequality is how they're referred to by customers. Despite their names being visible on the app, customers call them 'Swiggy' when addressing them. Our delivery partners felt disrespected when people called them Swiggy & we wanted to change that. To spark a behaviour and cultural change, we crafted a film about a boy called Swiggy. Inspired by the Bollywood school of storytelling, the saga drove home the point that every person has a name and just the simple act of acknowledging this can make them feel respected.

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Film advertisement created by Publicis, India for Vicks, within the category: Health.

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Film advertisement created by Ogilvy, India for Make Love Not Scars, within the category: Public Interest, NGO.

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Ambient advertisement created by Dentsu, India for Suzuki, within the category: Automotive.

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Digital advertisement created by FCB, India for Fuji, within the category: Recreation, Leisure.

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Swiggy is India's largest food delivery app, employing over 200,000 delivery partners. However, a lot of our delivery partners don't wear helmets. To change this behaviour, we used the occasion of Karva Chauth - a festival where women fast and pray for the safety and long lives of their husbands. Our delivery partners were invited to the hubs on the pretext of taking home gifts for their wives. The boxes contained items typically associated with the event - henna cones, bindis, bangles, etc. In addition, they also contained helmets.

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Wunderman Thompson South Asia Group’s latest campaign for Namaste India Dairy highlights its new product offering in a memorable fashion for Northeast India and Bengal. Film advertisement created by Wunderman Thompson South Asia, India for Namaste India Dairy, within the categories: Food, Non-Alcoholic Drinks.

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Film advertisement created by Ogilvy, India for Pulsar, within the category: Automotive.

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Life is not meant to be lived In the corner cubicle in a freezing office Where no one knows your last name Or in the third row of a matinee show That you went to by accident. Life is meant to be lived on purpose, with purpose Outside your comfort zone Following your passions Or your taste buds No matter where they might take you. Learn something new – a language, a skill, a dance step. Try something new – chopsticks, tai chi or crickets. Wrap your mind and your tongue around new experiences. You never know where they will lead. Sometimes, down unexpected avenues On the most delicious culinary adventures Or sometimes, to unexpected revelations about yourself. Life is not meant to be just lived It's meant to be tasted, savoured, relished. And devoured with a hunger for more. So don’t just sit back and wait Live your best life, Starting today. Cardia Life. Live life to the fullest. Digital advertisement created by Digitally Inspired Media, India for Cardia Life, within the category: Food.

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Content advertisement created by JWT, India for Pravesh, within the category: House, Garden.




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