Partitions divide countries, friendships find a way. The India-Pakistan partition in 1947 separated many friends and families overnight. A granddaughter in India decides to surprise her grandfather on his birthday by reuniting him with his childhood friend (who is now in Pakistan) after over 6 decades of separation, with a little help from Google Search.

Film advertisement created by BBH, India for Tapzo, within the category: Electronics, Technology.

Film advertisement created by Ogilvy, India for Make Love Not Scars, within the category: Public Interest, NGO.

In a recent campaign, Asian Paints showed us that although men have always been considered the dominant gender, when it comes to putting together a beautiful home, women fare far better. Enter: Asian Paints Colour Experts who help men understand colours, designs and patterns better. To extend the same thought on the digital medium, Asian Paints has released a digital video. Modelled around a social experiment, it furthers the thought that men can do with some help when it comes to understanding colours better. And the best way to start helping is to start early. The film captures interesting moments of how men and women see colours totally differently from each other and then goes on to propose an early start for men to come to the same level as women in their appreciation of colours. Ambient advertisement created by Ogilvy, India for Asian Paints, within the category: House, Garden.

India, the land of a thousand gods and goddesses is facing a devil of its own. Fuelled by rumours, borne of intolerance and spread on social media, incidents of hate crimes across the country are on the rise. And a mere mobile phone in one’s hand has now become the most dreadful weapon of destruction. Leading to hundreds of innocent people falling victim and losing their lives to these mindless cases of ‘mob lynching’ over the last few years. Turtle, one of India’s most progressive fashion brands partnered with Wunderman Thompson to raise awareness around this menacing social evil looming large in the country. For this, the agency chose the perfect platform - social media, where such issues thrive and are spread to create havoc. And the ideal occasion - Durga Puja, the country’s most celebrated religious festival was picked to release the film. And then, on Mahalaya, the auspicious day that marks the arrival of Goddess Durga, the Goddess of Power, this intriguing film was launched. Needing around 3 months of painstaking animation, every frame of this 2min 17sec film is a bed of fabric with photo-realistic textures and patterns. Animated meticulously and layered with a goose-bumping soundtrack this film builds a dystopian, avant-garde world of evil with a noir feel. The essence of the message is delivered in a way never seen before and the threads of peace and harmony is woven in the hearts of every viewer. Film advertisement created by Wunderman Thompson, India for Turtle, within the category: Fashion.

Digital advertisement created by Dentsu, India for Monster.com, within the category: Professional Services.

Ambient advertisement created by Schédio, India for Novotel, within the category: Transport.

Film advertisement created by Grey, India for Raymond, within the category: Retail Services.

Producers: Avishek Ghosh, Marc Kubbinga, Saptrishi Mascarenhas 
Director: Lieven Van Baelen
 Music: Mikey McCleary
 DOP: Lieven Van Baelen Film advertisement created by BBH, India for Vespa, within the category: Automotive.

How modern is your business? Do you use the cloud to share and upload work? Do you have biometric sensors at your office? Every business these days is moving with the times, keeping themselves technologically updated in everything, from marketing to the user experience. Everything, except accounting. Film advertisement created by Propaganda, India for intuit, within the category: Electronics, Technology.

We modified WhatsApp’s API to convert its status into a running ticker and profile pics into GIFs! From the revamped logo to the new menu to the exclusive offers, everything was showcased on this ticker. Through Facebook, Twitter and other collaterals, users were asked to add our number, look us up on WhatsApp and take a screenshot of an offer in order to avail it. Digital advertisement created by Dentsu, India for Cafe TC, within the category: Recreation, Leisure.

With the big opening of Ikea in India back in August, the brand has launched a funny new series of ad films that mark the global giant’s first campaign in the country. The clever, and quite funny, set of spots lets products themselves do the talking – literally. From a bunch of excited kitchen items in a drawer to a bookshelf droning on to a houseplant about his importance (which nearly kills the plant) to an almost creepy lamp lauding other items in the house for their greatness. Film advertisement created by Dentsu, India for IKEA, within the category: House, Garden.

Film advertisement created by Publicis, India for Ambuja Cement, within the category: Industrial, Agriculture.

Film advertisement created by Isobar, India for Visa, within the category: Finance.

It’s not easy being a kid in the slums of Mumbai. Life is tough, parents often work day and night but barely make enough to put food on the table. On the other hand, the goons and slum lords seem to have all the time, money and respect a child could want. Unfortunately, without other role models, the criminals are who the children begin to look up to and school falls by the wayside. FCB Interface and Door Step School sought to give these impressionable kids new role models, and while doing so, get them to believe in education and making a better future for themselves. Streets in India are named after famous people but the slums of Mumbai are a maze of hundreds of narrow, crisscrossing streets, many without names. The campaign named streets in Mumbai’s Ambedkar Nagar slum, home of more than 2.4 million people, after the best academic performers in school. The children were celebrated in a road naming ceremony with the community and celebrities in attendance. Ambient advertisement created by FCB, India for Door Step School, within the category: Education.

Film advertisement created by Contract, India for Shoppers Stop, within the category: Retail Services.

Digital advertisement created by Dentsu, India for Monster.com, within the category: Professional Services.

Did you know that your money is powerful enough to do wonders in the society? Wondering how? When you choose to bank with us, you do much more than just earning rewarding interests. Equitas Small Finance Bank is an active member of the communities where we live and work, and a strong philanthropic partner enabling individuals, families businesses and entire communities in their financial aspirations with seamless banking services. We take the responsibility to be good neighbor's, and are committed to our legacy of giving back to our communities. With us, your money gets the ability to positively influence the economic well-being for deserving economic segments within our communities. Making a positive impact in the society is as simple as banking with us! With Equitas, your money becomes a force for the good. Film advertisement created by Picture Machine, India for Equitas Small Finance Bank, within the category: Finance.

Film advertisement created by Bates, India for Jabong, within the category: Retail Services.

Tata Tiscon commissioned an eminent artist, Sri Narayan Sinha, to create the Tree of Life with metal throw-aways. The Tree is a beautiful reminder that life, the environment and the air we breathe must be nurtured and renewed by all of us. The Tree of Life will be “planted” for posterity within the premises of Tata Centre in Kolkata on June 5th,2019, World Environment Day. Film advertisement created by Wunderman Thompson, India for Tata Tiscon, within the category: Industrial, Agriculture.