Film advertisement created by Lovely, Netherlands for Tallink Silja, within the category: Fashion.

In 2019, people all over the world took to the streets to demand climate justice. However, Climate Change denial was also on the rise, represented by the most powerful leader in the world: Donald Trump. So we created scannable protest signs that connected protesters on the streets directly to the US President. Experiential advertisement created by Iris, Netherlands for Global Climate Strike, within the category: Public Interest, NGO.

Film advertisement created by Etcetera, Netherlands for Toyota, within the category: Automotive.

Film advertisement created by Wieden + Kennedy, Netherlands for Facebook, within the category: Electronics, Technology.

Film advertisement created by Wieden + Kennedy, Netherlands for Facebook, within the category: Electronics, Technology.

Film advertisement created by Wieden + Kennedy, Netherlands for Facebook, within the category: Electronics, Technology.

Film advertisement created by Khanna\Reidinga, Netherlands for MOIA, within the category: Automotive.

Parc Broekhuizen is a no-nonsense concept offering a visual and culinary journey of discovery taking place in the grounds of an authentic country estate. The estate has had various functions and residents over the years, including once being home to wealthy merchant Cornelis Jan van Nellesteyn, who died there in 1832. Parc Broekhuizen is where it all comes together: an inspirational setting, a beautiful history and, above all, a remarkable culinary experience – coordinated by top chef Marco Westmaas – for all who hunger for high-quality innovative cuisine. The estate offers two restaurants, a hotel, room for corporate events and is, undoubtedly, the perfect setting for a better brand of party. Strategic and creative agency Fitzroy was asked to think about the positioning, identity and translation of all necessary elements to make Parc Broekhuizen a success. The buildings on the estate have a historical feel, but all this grandeur can be intimidating too. So Fitzroy wanted a more light-hearted approach to communication in order for Parc Broekhuizen to broaden its appeal to also include a younger crowd. Not by going crazy, but by turning historical elements into something hysterical. The estate houses five impressive works of art painted by Willem Joseph Laguy in the 1780s. These paintings, which depict Voltaire’s tragedies, now form the basis for all Parc Broekhuizen communication. A number of leading figures from the aforementioned artworks now play leading roles in Parc Broekhuizen’s communication. They find themselves placed in a new setting and have been given a social upgrade with a dose of online humour. These new “pieces of art” can be found throughout the estate including on menus, beermats, memo pads, as gifs, but also as part of the buildings’ interiors (designed by interior architect Judith van Mourik). Canandian gif-artist James Kerr was invited by Fitzroy to help with the creation of these hysterical situations. Parc Broekhuizen’s communication has also inspired the creation of its very own font. Design advertisement created by Fitzroy, Netherlands for Parc Broekhuizen, within the category: Hospitality, Tourism.

Bullies. We all get to deal with them sometime in our lives. They think they can force their own way, with loud mouths money or lawyers. But legal assistance insurer ARAG takes a stand for the common man. They fight against bullies, and for equal rights. For all. Film advertisement created by True Ideas, Netherlands for Arag, within the category: Finance.

Film advertisement created by Selmore, Netherlands for Mona, within the category: Food.

There’s nothing quite like the World Cup on the horizon to put a spring into everybody’s step. This sense of fun and anticipation is perfectly captured in Qatar Airways’ first World Cup campaign, which is made by the airline’s agency of record, 180 Kingsday. It features a re-recording of the classic song 'Dancing in the Streets' with singer and TV star Nicole Scherzinger – best known as judge on both the UK and US’s X-Factor. The result is an upbeat and infectiously fun-filled ‘musical’ style TV commercial, backed by a global media spend. The campaign called ‘All Together Now’ is a complete visual identity and branding for Qatar Airways’ World Cup sponsorship, which covers design, print, online, OOH, social – but is led by a 60 second TVC that sees the world singing and dancing along to the iconic song. The musical caper features dancing fans of all ages and ethnicities singing cabin crew in Doha and dancing match stewards and mascots in Russia. Film advertisement created by 180 Kingsday, Netherlands for Qatar Airways, within the category: Transport.

When creating an advertising concept it often starts with a piece of paper and a pencil. With a good concept the idea comes to life and the magic starts. We used just basic tools for the animation, like paper, a pencil, a sharpener, an eraser, scissors, glue and a set square. When the sails of the Dutch windmill are turned, the whole scene comes to life. All elements pop up and the message ‘I WISH YOU CREATIVE HOLIDAYS’ appears. People can send the viral to their friends and can also download all graphics to get creative themselves. Digital advertisement created by van Santen Netwerk, Netherlands for van Santen Netwerk, within the category: Agency Self-Promo.

Ambient advertisement created by Kaliber, Netherlands for Velux, within the category: House, Garden.

Film advertisement created by Staat, Netherlands for Bols, within the category: Alcoholic Drinks.

Ambient advertisement created by JWT, Netherlands for ING, within the category: Finance.

Film advertisement created by Wieden + Kennedy, Netherlands for FIFA, within the category: Gaming.

Film advertisement created by DDB, Netherlands for Centraal Beheer, within the category: Finance.

Dutch Customs wanted to inform travelers that it's illegal to bring back fake designer bags and small knifes from holiday destinations around the world. We created retargeting banners in which street vendors try to sell you these products and placed them on travel websites. Thanks to the retargeting technique, the street vendors followed you around, popped up when least expected and they got more desperate each time. And after their little sales pitch, we delivered our message; this is not OK. Digital advertisement created by JWT, Netherlands for Dutch Customs, within the category: Professional Services.