Ambient advertisement created by Grey, United States for TNT, within the category: Media.

Even with the gun possession heavily controlled in Brazil, a person is murdered every 10 minutes in the country, most of the times with bullets. Trying to change this perception, the creative collective Unlockers has developed "Symphony of Violence", a project to provoke brazilians to break the inertia in front of so many news about fatal crimes. The experiment uses sound techniques and neurology, mixed with the facts, images, real weapons sounds and drums by Matt Sorum (Guns N' Roses and Velvet Revolver). The symphony was produced by Lucha Libre Audio (Brazil) and Drac Studios (USA) in a way to cause fellings like tension, anguish, fear and even paralysis - things that we should feel naturally in front of this violent scenario, but brazilians can't feel anymore. The full experience is avaliable at www.sinfoniadaviolencia.com or directly at www.youtube.com/watch?v=pq4H02TZF3U (better with the headphones on), where you can check also the posters that represent some of the crimes, produced with the the same gun type and number of shots that the real history, and more information about the reality in Brazil.

COANIQUEM is a Chilean foundation with presence in Latin America and the US that treats burned children both physically and emotionally. The campaign is about #ConsejosCOANIQUEM (COANOQUEMTips) to prevent burns. And that is that, in Chile, 9 out of 10 children get burned in their homes in the presence of adults, a very high statistic that is unknown to the Public Opinion. For the first time children who unfortunately have gone through these type of situations themselves are the ones giving us the advice. In their healing process, both physical and emotional, these children give an example of resilience and courage so that together, we can reduce devastating numbers.

At Laboratory Group we believe in diversity. We don't like exclusion and extremes. And we don’t like when people are to lazy to invest energy into discovering their similarities, and hanging labels on each other merely on the basis of externalities. So we decided to help them during the 2017 Budapest Pride to make visible that which they have in common with each other.

Following Concrete Football and Ousmane, YARD and Miles are proud to present Footeuses, a documentary dedicated to feminine soccer and its protagonists. A part of the Concrete Football series, Footeuses dives into the players’ reality : whether they are playing for the French federation or for Paris Saint-Germain, whether they are young amateurs or socially-engaged artists. From their first dribbles in their clubs or on the neighbourhood playground with friends, to international matches, the itinerary of these women symbolises an aspect of soccer that yet has to be widely publicised. For some, gaining access to the professional soccer world is an explicit goals, but for others, soccer is lived as a means of affirming theirselves and be emancipated in a world that is still attached to tenacious paradigms. For every one of them, football is an inevitable part of their lives : the lives of women from the greater Paris. In this, Footeuses not only offers a glimpse in their way of playing football. Footeuses has been conceived as an ode to their fierceness and dedication. This is a symbol of hope for a generation of players as a whole. Thanks to this documentary, the light is shun back on those who are and will inspire millions of other players, no matter their generation or social class. As a creator of human contact and emotions with no equivalent, the soccer that Footeusesis displaying is a game made of touching sisterhood, a game for fighters, in spite of all the existing prejudice. A football that is put back in a context of authenticity, realness and passion.

Digital advertisement created by FCB, Venezuela for Banplus, within the category: Finance.

In May 1941, one of the most iconic events in the 20th century occurred—the Bismarck was sunk. However, the new generation is reluctant to learn history in traditional formats. To make sure the importance of this event was never forgotten, World of Warships (a game focusing on naval warfare of WWI and WWII) and Sabaton (the Swedish power metal band who write songs about iconic battles through the ages) joined forces. The result of the collaboration was a modern retelling of the Bismarck’s last stand in the form of a music video. The video is historically accurate to the last breath and the battle scenes were recreated using 3D models and assets from the game. Film advertisement created by The Agency, Belarus for Sabaton, within the categories: Gaming, Music.

Digital advertisement created by McCann, United States for Gears of War, within the category: Gaming.

What if hybrids existed? Would we be ready to welcome them into our world? We took a human/owl hybrid out for a stroll in LA to see how people would react. Experiential advertisement created by whoisthebaldguy, United States for Sweet Tooth, within the categories: Media, TV Promos.

The video uses comedy and exaggeration to tackle the senseless police harassment experienced by civilians in the country.

Film advertisement created by RTO+P, United States for Reyka, within the category: Alcoholic Drinks.

Now fully acquainted with Carnot, Double O has his hands full with a dicey obstacle course set up by Q. All we can say is that it involves a lady in red and an encounter with Bhai. Whip up a martini, watch the 2nd chapter and do remember to like and share the video. #AgentsofCarnot #Part2

New Zealand SPCA, MINI and DraftFCB Auckland asked: Can you teach a dog to drive? And after Porter, a 10 month old beardie cross successfully drove a MINI Countryman down a road and turned a corner on Monday night in New Zealand, the answer is resounding “yes.” The project, which began two months ago, was an effort to raise the profile of shelter and rescue dogs, and focused on three pooches, Monty, Porter and Ginny, who underwent a training process to teach them new tricks. Digital advertisement created by FCB, New Zealand for SPCA, within the category: Public Interest, NGO.

Outdoor advertisement created by Bold, Saudi Arabia for Bosch, within the category: Electronics, Technology.