Film advertisement created by Campbell Ewald, United States for Energy Upgrade California, within the category: Industrial, Agriculture.

Film advertisement created by TBWA, United States for Pedigree, within the category: House, Garden.

Kevin Anderson Film advertisement created by R&R Partners, United States for SNWA, within the category: Public Interest, NGO.

Film advertisement created by FCB, United States for One Main Financial, within the category: Finance.

Film advertisement created by FCB, United States for Meredith's Miracles Colon Cancer Foundation, within the category: Public Interest, NGO.

Digital advertisement created by Humanaut, United States for Blowfish, within the category: Pharmaceutical.

To pay tribute to 40 years since their Daytona debut, Busch turned parts from the #4 car into 40 collector’s cans that fans can win during this year’s Daytona 500 broadcast. Film advertisement created by Deutsch, United States for Busch, within the category: Alcoholic Drinks.

Digital advertisement created by McCann, United States for Office Depot, within the category: Office Equipment.

As part of their ongoing “Just Refined Enough” repositioning, 1800 Tequila released “The Refined Players,” a five-part digital documentary series, conceived by CP+B LA and produced by Billboard, which follows award-winning jazz musician Christian Scott, as he brings together five raw musical talents from around the country and creates a new, refined sound from the collective, adding in hip-hop artist Vic Mensa along the way. The series culminates in a performance at Preservation Hall in New Orleans of a newly refined track “Freedom is a Word.” Film advertisement created by Crispin Porter + Bogusky, United States for Jose Cuervo, within the category: Alcoholic Drinks.

Film advertisement created by Grey, United States for Ad Council, within the category: Public Interest, NGO.

Film advertisement created by Deutsch, United States for American Heart Association, within the category: Public Interest, NGO.

Film advertisement created by Wongdoody, United States for Alaska Airlines, within the category: Transport.

Hotel room’s “relaxation” TV channel plays an endless soundtrack of idling and revving BMWs. Static screen image is an M car dashboard and the copy, “You are now entering RPM sleep. This audio experience has been designed by BMW to help you fall asleep as fast as possible. Because Thursday is the players-only BMW Track Day. And yawning at 100 mph is not very aerodynamic. See you on the track.” Film advertisement created by Baldwin&, United States for BMW, within the category: Automotive.

Everyone knows Central Park. It is one of the most famous parks in the world. It is a thriving habitat and vital treasure in the middle of one the greatest urban centers. For locals, it is their beloved 843-acre backyard. A much-needed oasis during the pandemic that provided people with a sense of belonging and strength, as evidenced by #MyCentralPark, where 25,000+ New Yorkers shared their love and appreciation of the park. The Park Needs Us, launching today, in partnership with full service advertising agency, Pereira O’Dell, intends to raise awareness not only of the Conservancy’s role in the Park, but also the critical role that the public plays. What many do not know is that 40 years ago, the City of New York entrusted the management of the Park to the Central Park Conservancy, a nonprofit that cares for the entire Park, making sure it remains, clean, beautiful, free and open to all, every day. They tend to the largest and smallest details of maintenance and restoration, while seeking innovative ways to nurture a living masterpiece that feels welcoming to 42 million visitors each year. Funded primarily by individual donations, the nonprofit Conservancy has a created a model for other parks and greenspaces to reclaim and enhance their communities by investing in the power of the natural environment. To capture New Yorker’s attention, the campaign gives a voice to different park features. And not just any voices, but those of famous New Yorkers. Like Whoopi Goldberg as Bethesda Fountain Hank Azaria as the Great Lawn Kristen Bell as a Central Park bench Patricia Clarkson as Bow Bridge Josh Gad as the Reservoir Running Track Wu Han of the Chamber Music Society of Lincoln Center as the North Woods Eduardo Vilaro of the Ballet Hispanico as Belvedere Castle These talented performers and accomplished New Yorkers are donating their voices to give the Park a voice for the first time. New Yorkers will hear and see the campaign this spring and summer primarily through connected TV and online video, streaming audio, digital banners and paid social videos and posts. A visual identity refresh by Pentagram, has led to a signage refresh throughout the Park. This included developing 22 unique kiosks with location-specific messaging that details how that part of the park needs the public’s help. Everyone who worked on this campaign, most of whom are local New Yorkers, donated time or equipment and provided vastly discounted rates to help raise awareness of the Central Park Conservancy and their mission to keep Central Park thriving. Without the public’s support the Conservancy simply could not do their job. Mona Gonzalez, Managing Director, Pereira O’Dell commented: “There are few institutions that represent the stories of New York City quite like the iconic Central Park. It's captured in our personal lives, in culture, in history. It's been an incredible journey seeing and sharing how deeply the Central Park Conservancy cares for the Park through their efforts to keep it vibrant and full of life, even in the toughest of times.” “Central Park is a beloved 843-acre backyard for New Yorkers and has been especially needed during the pandemic. As the non-profit that cares for all aspects of the Park, the Central Park Conservancy is grateful to all the familiar voices who have generously brought the Park to life in this campaign,” said Mary Caraccioli, Chief Communications Officer, Central Park Conservancy “We hope it leads to more people getting involved with the Conservancy's efforts by joining, volunteering and supporting our work.” Integrated advertisement created by Pereira O’Dell, United States for Central Park Conservancy, within the category: Public Interest, NGO.

Music: U.N.K.L.E. Composer James Lavelle and Richard File Film advertisement created by Team One, United States for Lexus, within the category: Automotive.

The Cities Project by Heineken helps bring to life projects that make great cities even greater. To kick off this year’s campaign and to provide insight into the types of projects it will support in 2017, Heineken is partnering with + POOL to help bring their idea – developing an Olympic-sized, water-filtering, floating swimming pool in New York’s river – closer to reality. To support the initiative, Heineken has also partnered with Tribeca Film Festival to raise awareness of the project and engage fans nationwide with a virtual reality documentary developed by Tribeca Studios. Heineken is rallying support for + POOL by asking fans to pledge to swim in the river once it’s created. If 100,000 pledges are registered at www.swimintheriver.com, Heineken will contribute $100,000 to the project.

Audio advertisement created by Hunt Adkins, United States for iWireless, within the category: Electronics, Technology.

Film advertisement created by BBDO, United States for M&M's, within the category: Confectionery, Snacks.