United States
Digital advertisement created by The Martin Agency, United States for Moen, within the category: House, Garden.
Digital advertisement created by TDA_Boulder, United States for Merrick Pet Care, within the category: Pets.
British Airways launched a long-term campaign in the US telling India Ex-Pats in the US “It's time to Visit Mum!”. The campaign features real people and kicked-off today with an emotional video featuring a mom in India talking about how much she misses her son in America. During the video, she cooks her sons favorite meal for BA to fly to him in New York, but ends up being surprised when instead BA brings her son to her (after not being home for 15 years). Film advertisement created by Ogilvy, United States for British Airways, within the category: Transport.
The One Club for Creativity has opened the call for entries for the prestigious 2018 One Show awards, and today kicks off the humorous “Be Famous Famous” campaign developed by J. Walter Thompson New York. The One Show entries can be submitted at http://www.oneshow.org, with third-quarter deadline November 30, 2017 and final deadline January 31, 2018. Juries will be announced shortly. The integrated “Be Famous Famous” campaign from JWT, which includes print, video and interactive, makes a comical statement about how winning a coveted One Show Pencil is the only way to be not just industry famous, but “famous famous”. Film advertisement created by JWT, United States for One Show, within the category: Professional Services.
Film advertisement created by 360i, United States for New Orleans Tourism Marketing Corporation, within the category: Hospitality, Tourism.
An unstoppable force brings two people together to send sparks flying through the night in Las Vegas. Film advertisement created by Virtue, United States for Park MGM, within the category: Hospitality, Tourism.
ChromaPop sunglasses optimize color and increase visual clarity and are popular with sport fishermen. The series features Frank & Marty, a very odd-couple of Florida charter boat fishermen who are convinced ChromaPop gives anglers an unfair advantage and are determined to dispute every single one of the product benefits. Digital advertisement created by Ming, United States for ChromaPop, within the category: Personal Accessories.
Calvin Klein Jeans introduced “Meet Us”, a campaign highlighting the new ways in which today’s young people think about love, dating, and sex. Through provocative imagery overlaid with sexually charged texting screenshots, Mother New York created a multimedia campaign that shares intimate details, inspired by reallife stories from real young people around the world.True to today’s form of seeking connections, the campaign will be integrated within dating social app Tinder, as one of the first brands permitted to advertise within the app. Running across 27 markets around the world, “Meet Us” will be featured on nontraditional outdoor media, such as largeformat static LED screens and street furniture in key global cities like Bangkok and Sao Paulo. One of the main campaign images, a same sex embrace, will debut on the brand’s signature billboard on Houston Street in Soho on August 3rd. Outdoor advertisement created by Mother, United States for Calvin Klein, within the category: Fashion.
To meet the constantly rising customer expectations, digital cloud platform NICE promotes its next generation customer experiences with a new innovative global campaign. To bring the spots to life NICE turned to McCann, who teamed up with Cosmo Street Editorial and creative studio Nice Shoes. Starring Emmy Award Winner Eugene Levy (co-creator and star of hit comedy series Schitt’s Creek), the campaign promotes CXone as the only true next-gen cloud CX platform through a series of humorous ads. Film advertisement created by McCann, United States for NICE, within the category: Electronics, Technology.
Digital advertisement created by Rabbit Rabbit & Partners, United States for Mythic Bridge, within the category: Public Interest, NGO.
Hennessy x NBA Film advertisement created by Droga5, United States for Hennessy, within the category: Alcoholic Drinks.
Xwerx hired Thinkmodo to create a viral marketing campaign that would generate press & media buzz for xtendplay. Thinkmodo staged a nude gaming event in new york city to start a new (fake) trend that would quickly become a global news story. Film advertisement created by Thinkmodo, United States for Xtendplay, within the category: Gaming.
Digital advertisement created by Story Manufacturing, United States for Union Wine Company, within the category: Alcoholic Drinks.
Film advertisement created by Barkley, United States for March of Dimes, within the category: Public Interest, NGO.
Film advertisement created by Little Big Engine, United States for Chirp, within the categories: Health, Personal Accessories.
Film advertisement created by Preston Kelly, United States for Catholic Health Initiatives, within the category: Public Interest, NGO.
Film advertisement created by Barton F. Graf, United States for Supercell, within the category: Gaming.