United States

WVA

Reading is more satisfying than sex? Yes, according to Book of the Month’s members. In Book of the Month’s latest campaign, created by independent Brooklyn-based agency Quirk Creative, it shows how good a night in with a book can really be. The “Satisfied Customer” campaign features a Book of the Month member vividly describing her wild night while her friends anxiously hang onto every detail. They’re amazed to learn she does this act at least once a month—and usually while her boyfriend is asleep. Naturally, it’s her Book of the Month subscription keeping her so satisfied. “Satisfied Customer” also highlights the tribe feeling of sharing a good book and being part of the Book of the Month community. Film advertisement created by Quirk, United States for Book of the Month, within the category: Recreation, Leisure.

WVA

World's first public awareness library, containing free PSAs on social topics – which were customized by organizations and individuals throughout the globe. Digital advertisement created by No Ordinary Agency, United States for Crazy Enough to Change the World, within the category: Professional Services.

WVA

Film advertisement created by KBS+, United States for BMW, within the category: Automotive.

WVA

Film advertisement created by Tether, United States for Krusteaz, within the category: Food.

WVA

Clients share their reactions to the 2016 Cossette Holiday Card. Direct advertisement created by Cossette, United States for Cossette, within the category: Agency Self-Promo.

WVA

Digital advertisement created by VIA, United States for Effie Awards, within the category: Professional Services.

WVA

Direct advertisement created by VML, United States for Kashi, within the category: Confectionery, Snacks.

WVA

Showing how a craft almond toffee maker fails at everyday tasks like taking a picture and charging a phone while it excels at gifting is the strategy behind the campaign. Enstrom Candies embraces the art of gifting so fully, it’s all they know how to do. Film advertisement created by Vladimir Jones, United States for Enstrom, within the category: Confectionery, Snacks.

WVA

Film advertisement created by Pereira & O’Dell, United States for Realtor.com, within the category: Professional Services.

WVA

Boards of YellaWood brand pressure treated pine lumber fly into place, piece by piece, to create some very large backyard decks. For homeowners, the larger part of the campaign’s target audience, the aspirational visuals are the message. Those are some seriously impressive decks (and so easily constructed!). For the other target, contractors, it’s the text that carries the weight. The campaign’s new positioning (and its only words besides the brand’s long-running tag), holds up YellaWood as the key to “five-star back yards.” For contractors these days, star-based social ratings are practically a new business requirement. Film advertisement created by Brunner, United States for YellaWood, within the category: House, Garden.

WVA

Content advertisement created by North, United States for Colombia, within the category: Fashion.

WVA

Ambient advertisement created by MMB, United States for Unicef, within the category: Public Interest, NGO.




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