Film advertisement created by Altmann + Pacreau, France for Smartbox, within the category: Retail Services.

Last year, Cancer@Work unveiled the "Fighting Cancer" campaign with the FamousGrey Paris agency. This campaign has enabled the Cancer@Work association to change the way we look at cancer patients by creating the first LinkedIn skill that valorize their experience with illness. This year, Cancer@Work has chosen to go even further, by giving former patients the opportunities to re-enter the labor market, by creating The Unstoppable Résumé. Nowadays, the recruiting world is more and more computerized: 95% of large companies and 50% of SMEs use recruitment software called ATS (Applicant Tracking System). This software is programmed to analyze CVs. They cross-reference dates or ranges of experiences and search for specific keywords. Therefore, they are able to exclude a CV that contains a period of inactivity like a recovery period. For people affected by cancer, finding work is extremely complicated because of the blank space left by the disease on their CV. To give cancer patients as much chance as other candidates to get interviews, Cancer@Work has created an online platform called The Unstoppable Résumé. By connecting on unstoppableresume.com with their LinkedIn account, cancer patients can automatically generate a CV that transforms this blank space that could exclude them from the process into a strength. This period is filled with a text that contains the skills they developed during their fight against cancer. Written in white on white, this text, invisible to the naked eye, allows CVs generated via the platform to pass through the filters of recruiters’ software. The Unstoppable Résumé is therefore a great tool to help cancer patients get the interviews they deserve. Digital advertisement created by Grey, France for Cancer@Work, within the category: Public Interest, NGO.

Film advertisement created by Rosapark, France for Brother, within the category: Electronics, Technology.

THE CHALLENGE: Show everyone that the Just Dance Franchise is one of the most fun and exciting dance experience you could have. THE AMBITION: Create a campaign driven by a single objective: give people an irresistible urge to dance. THE STRATEGY: With Just Dance 2019, there is a beat behind every great moment in life, a natural momentum to keep dancing whatever the age or whatever the reason. Film advertisement created by BBDO, France for Ubisoft, within the category: Gaming.

Film advertisement created by BETC, France for Loto, within the category: Gaming.

A series of four social media films that shows through a dancer all the possibilities of the new Alcatel Idol 5. Film advertisement created by a_creative studio, France for Alcatel, within the category: Electronics, Technology.

Film advertisement created by BETC, France for McDonald's, within the category: Food.

Film advertisement created by BETC, France for Canal+, within the category: Media.

The official film of the Unhate worldwide communication campaign launched in Paris on November 16th and presented by Alessandro Benetton. unhatefoundation.org Film advertisement created by Fabrica, France for Benetton, within the category: Fashion.

Film advertisement created by Publicis, France for Cardiovascular Research Foundation, within the category: Public Interest, NGO.

Film advertisement created by BETC, France for Leroy Merlin, within the category: House, Garden.

Direct advertisement created by Ogilvy, France for Lenovo, within the category: Electronics, Technology.

Film advertisement created by JWT, France for Mountain Riders, within the category: Public Interest, NGO.

Direct advertisement created by Les Gaulois, France for Transavia Airlines, within the category: Transport.

Film advertisement created by Ogilvy, France for Stimorol, within the category: Confectionery, Snacks.

Film advertisement created by Havas, France for Mercurochrome, within the category: Health.

Outdoor advertisement created by Rosapark, France for Fruits and Wine, within the category: Alcoholic Drinks.

Film advertisement created by BBDO, France for Mario + Rabbids Kingdom Battle, within the category: Gaming.

Camaieu didn’t wait for inclusion to become a buzzword; they’ve been offering fashion for all women, regardless of style, age, morphology or purchasing power since 1984. Well established on the French territory with more than 500 stores, Camaieu is the ready-to-wear brand closest to French women. Their mission is to offer to all women ways to feel good, pretty and strong on their day-to-day, regardless of their way of life. As the years went by, the French brand has created loyalty with its customers by offering: superior quality at an affordable price and diverse styles within feminine fashion that’s easy to wear daily, to give them self confidence as well as pride in their own personalities. Integrated advertisement created by Buzzman, France for Camaieu, within the categories: Fashion, Retail Services.

Children dream of playing with their parents… but these do not always have time to spend with the kids. This is why Hasbro reunited 4 children to ask them about it. Calling on real parents/kids duos, a surprise has been prepared for them ! Video has made 2,7 million organic views on only one media: http://bit.ly/2Xz19Bm Experiential advertisement created by Creapills, France for Hasbro, within the category: Gaming.