France
Film advertisement created by TBWA, France for McDonald's, within the category: Food.
Film advertisement created by W&Cie, France for NF, within the category: Professional Services.
Film advertisement created by Biborg, France for Monster Hunter, within the category: Gaming.
URL: www.awomansnightmare.com Digital advertisement created by Publicis, France for Samusocial, within the category: Public Interest, NGO.
Film advertisement created by Altmann + Pacreau, France for jechange.fr, within the category: House, Garden.
Google is investing a lot into its Google Cloud business and wants to attract enterprise consumers (and compete against Amazon Web Services that currently has a dominant market share). Google challenged Herezie to reach high-profile CEOS of huge companies in order to introduce them to its superior cloud offering. Herezie came up with a brilliant idea that uses data in a creative way and relies on a very non-digital medium to sell a digital product: books. But not any book. A book that tells the future of your professional life. How does it work? A boatload of data was fed into Google Cloud that was able to predict from it what the next ten years of a CEO would look like. Herezie then teamed up with a renowed publishing house and expert ghostwriters to pen unique biographies of ten CEOs of the largest firms in the country. An esteemed economist also wrote the foreword for each book. And only one copy of each book was produced that was hand delivered to each CEO. Imagine the surprise they got when they received their future biography. That's a heck of a salespitch. Direct advertisement created by Herezie, France for Google, within the category: Electronics, Technology.
Digital advertisement created by Publicis, France for Securite Routiere, within the category: Public Interest, NGO.
Film advertisement created by Hemisphere Droit, France for IKEA, within the category: House, Garden.
Film advertisement created by Publicis, France for Orange, within the category: Electronics, Technology.
Film advertisement created by TBWA, France for Aides, within the category: Public Interest, NGO.
Drawn at First Sight is an artistic collaboration between the new Nissan Micra and artist Stephen Wiltshire, created with Google Tilt Brush. Stephen was given only 60 seconds to memorize the new Micra and was then challenged to draw it in virtual reality, a tool he’d never used before. Film advertisement created by Digitas, France for Nissan, within the category: Automotive.
Film advertisement created by BETC, France for Eric Bompard, within the category: Fashion.
Digital advertisement created by TBWA, France for L'ADN, within the category: Media.
After the 1st stunt with Omar Sy in the Parisian subway, Netflix wanted to do an ambush around the main soccer event of the year: the Euro 2020. Lupin's Season 2 will be launched on the 11th of June, the same day as the first soccer game. So we created a social media activation, based on the famous claim : You saw me but you didn't really look. And if you pay attention, Assane Lupin were in the social media posts of Euro 2020's stars, being unnoticed... Results : +50M reach +10M engagement +50 media coverage worldwide Digital advertisement created by Digital Playas, France for Netflix, within the category: Media.
Digital advertisement created by TBWA, France for Entourage, within the category: Public Interest, NGO.
Film advertisement created by BBDO, France for Mercedes, within the category: Automotive.
Ambient advertisement created by Publicis, France for Nissan, within the category: Automotive.
Film advertisement created by Publicis, France for Dacia, within the category: Automotive.
Film advertisement created by Les Gaulois, France for HOP! Air France, within the category: Transport.
Film advertisement created by Rosapark, France for Cdiscount, within the category: Retail Services.