France

WVA

Film advertisement created by Havas, France for Mercurochrome, within the category: Health.

WVA

Are executives happy? Even though happiness remains a personal matter, professional life influences necessarily the personal one. In a full employment and « war of talents» context, executives get the possibility to ask themselves the right questions, they get the chance to consider other professional horizons and get the power to choose their employers. That is the message Cadremploi wishes to address to executives through their new signature « Have the ambition to be happy » and its powerful communication campaign executed by Gloryparis that handles with humour resignation and its benefits. Film advertisement created by Gloryparis, France for Cadremploi, within the category: Professional Services.

WVA

The central idea of the campaign is positioning LinkedIn as a platform that support business growth with easy-to-use solutions in France. There’s a core film positioning LinkedIn as an advertising platform meant to help business growth and 2 following films focusing on lead generation and brand awareness.

WVA

Film advertisement created by Omnicom, France for Peugeot, within the category: Automotive.

WVA

Film advertisement created by TBWA, France for McDonald's, within the category: Food.

WVA

Copywriters: Antonin Jacquot / M.R.L.Z. Ambient advertisement created by Publicis, France for Orange, within the category: Electronics, Technology.

WVA

A night club, a fast-food, a hair salon… A kitchen is now way more than a kitchen. Film advertisement created by Matter of Mind, France for Cuisinella, within the category: Food.

WVA

As it does every year, Halloween comes at the end of October along with its parade of skeletons, vampires, ghosts and other monsters. But this year, people will discover a monster that really exists. A monster that’s not created by the expert hands of a makeup artist or the wizardry of special effects. A real monster that kills children after devouring their faces. This monster is called NOMA.Few know about the disease – images of it are generally blurred or censured because of their shocking nature – and so in order to increase public awareness, WNP is teaming up with Snapchat and NKI studio to create a lens enabling people to see what their face would look like with the disease. Or how to use the famous app to communicate a strong message about an evil that’s neither virtual nor temporary. Because while Snapchat transforms faces for fun and for a few seconds, Noma does it for real and forever. Digital advertisement created by WNP, France for Vaincre Noma, within the category: Public Interest, NGO.

WVA

Outdoor advertisement created by Biborg, France for Netflix, within the category: Media.

WVA

Film advertisement created by BBDO, France for Just Dance, within the category: Gaming.

WVA

Film advertisement created by Ogilvy, France for Perrier, within the category: Non-Alcoholic Drinks.

WVA

Film advertisement created by Publicis, France for Persol, within the category: Personal Accessories.

WVA

Film advertisement created by BETC, France for Reporters Without Borders, within the category: Public Interest, NGO.

WVA

Digital advertisement created by BDDP, France for Darty, within the category: Retail Services.

WVA

For the past 2 months, French grocery chain Intermarché has, like others throughout the world, been working harder than ever to make sure everyone has what they need. As France beings to ease restrictions, Intermarché wanted to send a message of hope and promise, celebrating the emotion of finally being able to (safely) reunite with friends and family. Filmed during lockdown, the 1 minute ad doesn't use people or narration. Instead, the film, which was released the day before the end of confinement, features shots of those doorways we've all been looking at longingly for weeks, aptly conveying the loneliness of yesterday and the promise of the future. Film advertisement created by Romance, France for Intermarche, within the categories: Public Interest, NGO, Retail Services.

WVA

Biarritz to Marseille – the road-trip of photographers who crossed the Pyrenees at the wheel of their GS. Film advertisement created by X-Prime, France for BMW, within the category: Automotive.

WVA

Film advertisement created by 84.Paris, France for Ubisoft, within the category: Gaming.

WVA

Film advertisement created by Publicis, France for Renault, within the category: Automotive.

WVA

Film advertisement created by Publicis, France for Stihl, within the category: Industrial, Agriculture.

WVA

During holidays in France, 15% of the media billboards are unsold. Waiting for the next campaign, they are covered with a green paper. Precisely the color of Transavia, the low-cost airline company of Air France KLM. We hack those unsold billboards and transform this available green paper into free ads thanks to the Instagram tag @transaviafr. Integrated advertisement created by Havas, France for Transavia Airlines, within the category: Transport.




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