Italy

WVA

Digital advertisement created by BBDO, Italy for Yamaha, within the category: Automotive.

WVA

Thanks to the partnership with HomeAway, Leroy Merlin chose some holiday homes with negative reviews and transformed them into new showrooms for its products, helping hosts to rent them more easily. This way Leroy Merlin’s logo became a guarantee of quality and style. Experiential advertisement created by Publicis, Italy for Leroy Merlin, within the category: House, Garden.

WVA

Film advertisement created by Publicis, Italy for Leroy Merlin, within the category: House, Garden.

WVA

Experiential advertisement created by Verba, Italy for Audi, within the category: Automotive.

WVA

Digital advertisement created by Negrini&Varetto, Italy for Wittenstein, within the category: Electronics, Technology.

WVA

Digital advertisement created by M&C Saatchi, Italy for BMW, within the category: Automotive.

WVA

On Coordown.it, 50 people with Down syndrome asked 50 celebrities for a particular donation. Not money: they asked for a video. A video in which those celebrities ask to support the rights of people with down Syndrome through a donation, amplifying their voices. A video that, if shared by the celebrities on their social networks, would have more chance of being listened to. Every person has asked his or her idol to donate a video: Luca asked Tiziano Ferro, Giacono asked Francesco Totti, Andrea asked Sharon Stone...why not dream? The goal was to get to March 21st, World Down Syndrome Day, with the highest number of celebrity videos donated. Ambient advertisement created by Saatchi & Saatchi, Italy for Coordown Onlus, within the category: Public Interest, NGO.

WVA

Digital advertisement created by JWT, Italy for Lamborghini, within the category: Automotive.

WVA

Chanel has launched a new campaign for its Chance fragrance with a series of four fun and beautifully shot spots, created in partnership with production company BRF (B-Reel Films) director Eva Michon. The series highlights the four scents in the Chance collection, with each being brought to life by a group of diverse young female talent -- Angela Yen, Selah Marley, Belen Chavanne and Lily Newmark. The shoot was set in the picturesque cityscape of Venice, Italy. Each video looks into the individual muse’s narrative through a circular lens, which mirrors the shape of a bottle of Chance. The campaign plays off these narratives, encouraging consumers to “Choose Your Chance” and enter a world where anything is possible. Represented by Selah Marley, the daughter of singer Lauryn Hill, the original Chance is an optimistic scent that blends pink pepper, jasmine and ambery patchouli.

WVA

Digital advertisement created by Meloria, Italy for Beauty Lab, within the category: Health.

WVA

The spot will follow a Lion, the symbol of the city and the Festival, walking through Venice city reaching the Cinema theatre at Lido di Venezia where the Festival will take place.

WVA

LIAR, the craft white wine made of red Merlot grapes, is launching a tongue-in-cheek Valentine’s Day promotion - purchase 6 bottles of LIAR wine, and get a free bottle sent to an ex-partner. The newly-founded company based in Italy explains that Valentine’s Day is not only a day to celebrate with your partner, but also a time to remember that ex lover who left you with lasting memories. By sharing a free bottle of LIAR wine with a customer’s ex of their choosing, the company is helping to send a symbolic message: “Enjoy this fruity and fresh white Merlot as a metaphor of our time together.” LIAR wine is the provocative wine that launched on 31stJanuary 2020 – the momentous Brexit day – garnering the attention of both the creative and wine industries and making press headlines. Friends and co-founders Curro Piqueras, Lorenzo Foffani, Jaime Azurmendi and Guglielmo Foffani say: “Whilst the growing trend amongst brands is to achieve greater honesty and transparency, our goal is to own the unexplored territory of lies. The product in itself represents a lie, as it poses as a white wine but is actually made of red Merlot grapes.”

WVA

Ford Focus is a model with a long history. Many stories have been collected from Ford Focus owners and for the launch of the new Focus Blue Hive, we picked the best stories and turned them into web episodes. https://www.afocusonyourlifetime.com

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Digital advertisement created by Auge, Italy for IKEA, within the category: House, Garden.

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Film advertisement created by Publicis, Italy for Jagermeister, within the category: Alcoholic Drinks.

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Film advertisement created by JWT, Italy for Lamborghini, within the category: Automotive.

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Daniel moved from Italy to LA 2 years ago. He is very passionate about acting, photography and videos, but he doesn't like to work very much. One day his girlfriend threaten him "You find a job or I'll dump you!". He took up the challenge and to show her that he is not such a layabout he set a new record in changing jobs: 14 different Jobs in just 24 days! Digital advertisement created by Mosaicoon, Italy for Jobrapido, within the category: Professional Services.

WVA

Digital advertisement created by Flash Factory, Italy for Golden Goose Deluxe Brand, within the category: Fashion.

WVA

In this film, Heineken Legendary hero takes advantage of all the party’s opportunities in a responsible manner, and ends his night by enjoying a spectacular sunrise with the star DJ Audrey Napoleon. The female protagonist of the campaign is one of the world’s top international female DJ’s and also she features an exclusive new track called “ My Sunrise”. Film advertisement created by Publicis, Italy for Heineken, within the category: Alcoholic Drinks.

WVA

Film advertisement created by Auge Headquarter, Italy for IKEA, within the category: Retail Services.




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