A night out of a young orchestra conductor and his beautiful partner, through a timeless and oneiric Rome, on a futuristic car. The night drive ends in the Colosseum, where the two characters experience the emotions and the magic of a live concert thanks to Audison Full DA HD. Technique: 3D reconstruction, motion graphics and real actors. Film advertisement created by BT Media, Italy for Audison, within the category: Electronics, Technology.

Chanel has launched a new campaign for its Chance fragrance with a series of four fun and beautifully shot spots, created in partnership with production company BRF (B-Reel Films) director Eva Michon. The series highlights the four scents in the Chance collection, with each being brought to life by a group of diverse young female talent -- Angela Yen, Selah Marley, Belen Chavanne and Lily Newmark. The shoot was set in the picturesque cityscape of Venice, Italy. Each video looks into the individual muse’s narrative through a circular lens, which mirrors the shape of a bottle of Chance. The campaign plays off these narratives, encouraging consumers to “Choose Your Chance” and enter a world where anything is possible. Represented by Selah Marley, the daughter of singer Lauryn Hill, the original Chance is an optimistic scent that blends pink pepper, jasmine and ambery patchouli.

Ford Focus is a model with a long history. Many stories have been collected from Ford Focus owners and for the launch of the new Focus Blue Hive, we picked the best stories and turned them into web episodes. https://www.afocusonyourlifetime.com

Design advertisement created by Leo Burnett, Italy for MIA, within the category: Public Interest, NGO.

We turned a Serie A football match into the greatest live auction ever. Every fan could place an offer and land one of the 11 jerseys that Udinese champions were playing with. They were formerly 11 fans' jerseys on sale online for a few euros. To raise their value Dacia collected the shirts and, as sponsor of Udinese, let the players wear them. For the first time in history a team played with 11 different jerseys, making Udinese-Lazio a once-in-a-lifetime match. This way the jerseys instantly became collector's items and we put them on auction in real time on digital platforms. The auction starred an exceptional auctioneer: italian football's legend Ciro Ferrara, who was on the field behind his pulpit. The jerseys' value increased by more than 1000% and the proceeds helped the shirts' owners to fund their projects. Because Dacia always gives people more than they expect. Direct advertisement created by Publicis, Italy for Dacia, within the category: Automotive.

The new Heineken UEFA Champions League campaign shows a UCL match as a blockbuster show worth watching. It is an unpredictable story that is written live by the best players in the world. A show like this deserves to be shared amongst friends and with beer (Heineken, of course). For this reason, it shows that any moment, in any match, can unleash the same emotions of a great movie. It takes a specific moment of real footage from a UEFA Champions League match and extends it into a cinematic scene, to emphasize all of its tension and drama. Film advertisement created by Publicis, Italy for Heineken, within the category: Alcoholic Drinks.

Outdoor advertisement created by Ogilvy, Italy for Urban Vision, within the category: Public Interest, NGO.

Film advertisement created by DDB, Italy for Seven, within the category: Personal Accessories.

#ToiletThink is a Sieropositivo.it social campaign against HIV virus diffusion, dedicated to women. To let them think about the importance of protecting themselves. Always. With no exception. Direct advertisement created by TBWA, Italy for Siero, within the category: Public Interest, NGO.

Ambient advertisement created by Saatchi & Saatchi, Italy for Vitasnella, within the category: Non-Alcoholic Drinks.

Experiential advertisement created by BBDO, Italy for illy, within the category: Non-Alcoholic Drinks.

Film advertisement created by H-57, Italy for Quercus Books, within the category: Media.

Direct advertisement created by Publicis, Italy for Renault, within the category: Automotive.

The Smok-Ink exhibition is an innovative project half way between art and science, conceived by Moreno De Turco and Mirco Pagano, a creative team at TBWA\Italy and made with the artistic support of street artist Ozmo. It is a project by First Floor Under, digital publishing house and event venue, created under the artistic direction of Francesco Guerrera and Nicola Lampugnani. Humanitas, center of excellence for treatment and research, has supplied the creative team with scienfic information and has supported the project together with Fondazione Humanitas. The result is a 60 square meter canvas entirely hand painted, with an artistic infographic scientific twist. Numbers, images and words are combined together and tell, with a very understandable but particular language, what happens to the lungs of a smoker. Smok-Ink (#smokink) is an installation that literally involves the visitors showing "from within" the damages caused by cigarette smoke. The result, therefore, turns the perspective upside down and it is an experience that leaves its mark. Producer: Federico Fornasari Creative director (Digital): Michele La Fiandra Web developer: Chiara Villotta Ambient advertisement created by TBWA, Italy for Smok-Ink, within the category: Public Interest, NGO.

Digital advertisement created by Saatchi & Saatchi, Italy for Dompé, within the category: Pharmaceutical.

Ambient advertisement created by Saatchi & Saatchi, Italy for Italian Culture Week, within the category: Recreation, Leisure.

On the night of the October 21st the Real Madrid played Champions League match against AC Milan. Heineken convinced several university professors, girlfriends, and several bosses to convince their students, boyfriends and employees to go to a concert on that night. All of them couldn't say no and had to go to the classical concert. But... Ambient advertisement created by JWT, Italy for Heineken, within the category: Fashion.

Film advertisement created by BBDO, Italy for Baldini & Castoldi, within the category: Media.

Sound: Themusicbank.net Film advertisement created by Armando Testa, Italy for Vigorplant, within the category: Industrial, Agriculture.

Film advertisement created by Latte, Italy for Istituto Oikos, within the category: Public Interest, NGO.