Film advertisement created by Auge Headquarter, Italy for IKEA, within the category: Retail Services.

This film is about encouraging the elderly to try something new for the first time and loving it! Shares CCO, Ogilvy & Mather Italy, Giuseppe Mastromatteo, “…no sappy undertones or easy tears, which would have made our task easier. Instead, we raised the bar and created a video full of energy, positiveness and joy of living…” The story debunks all preconceptions and stereotypes, as Pino Auber, a 79 year-old man appears atop a ten meter platform to dive into an Olympic size swimming pool while budding young divers train and watch on.

Film advertisement created by Forchets, Italy for Comix, within the category: Media.

Film advertisement created by Verba, Italy for Audi, within the category: Automotive.

Film advertisement created by DDB, Italy for Mediaset Premium, within the category: Media.

Film advertisement created by H-57, Italy for Quercus Books, within the category: Media.

Ambient advertisement created by Grey, Italy for Greenpeace, within the category: Public Interest, NGO.

Experiential advertisement created by BBDO, Italy for Tempo, within the category: Health.

Heineken Communication Manager Global Commerce: Dario Gargiulo Marketing & Communications Manager Venticento: Gabriella Lazzaro Ambient advertisement created by Publicis, Italy for Heineken, within the category: Alcoholic Drinks.

Film advertisement created by JWT, Italy for Hotpoint, within the category: Electronics, Technology.

Ford Focus is a model with a long history. Many stories have been collected from Ford Focus owners and for the launch of the new Focus Blue Hive, we picked the best stories and turned them into web episodes. https://www.afocusonyourlifetime.com

The spot will follow a Lion, the symbol of the city and the Festival, walking through Venice city reaching the Cinema theatre at Lido di Venezia where the Festival will take place.

Film advertisement created by Michele D'auria Creative Studio, Italy for Honda, within the category: Automotive.

Digital advertisement created by M&C Saatchi, Italy for BMW, within the category: Automotive.

Film advertisement created by Publicis, Italy for Diesel, within the category: Fashion.

Film advertisement created by Latte, Italy for Solidar, within the category: Public Interest, NGO.

Film advertisement created by Latte, Italy for Istituto Oikos, within the category: Public Interest, NGO.

Film advertisement created by H-57, Italy for Quercus Books, within the category: Media.

Experiential advertisement created by Verba, Italy for Audi, within the category: Automotive.

FCB Milan’s new campaign, “Moms Don’t Quit,” for Corriere Dela Cera, wonders what if women had to quit their jobs as moms in order to work? In Italy, many employers force newly hired women to sign blank resignation letters to be used in case of pregnancy. “Moms Don’t Quit” seeks to create a new model of working motherhood in which the two are no longer mutually exclusive. Film advertisement created by FCB, Italy for Corriere Dela Cera, within the category: Public Interest, NGO.