Italy

WVA

Digital advertisement created by Flash Factory, Italy for Golden Goose Deluxe Brand, within the category: Fashion.

WVA

Film advertisement created by Saatchi & Saatchi, Italy for Enel, within the category: Electronics, Technology.

WVA

Film advertisement created by H-57, Italy for Quercus Books, within the category: Media.

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Film advertisement created by Verba, Italy for Audi, within the category: Automotive.

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Ambient advertisement created by Havas, Italy for Durex, within the category: Health.

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Every year, thousands of volunteers in every italian city join Legambiente in the special 3days event called "Puliamo il Mondo" (Clean up the World) in order to help the public service to fight environmental degradation. They will show no mercy for all the abandoned waste! Film advertisement created by Arsenale23, Italy for Legambiente, within the category: Public Interest, NGO.

WVA

We turned a Serie A football match into the greatest live auction ever. Every fan could place an offer and land one of the 11 jerseys that Udinese champions were playing with. They were formerly 11 fans' jerseys on sale online for a few euros. To raise their value Dacia collected the shirts and, as sponsor of Udinese, let the players wear them. For the first time in history a team played with 11 different jerseys, making Udinese-Lazio a once-in-a-lifetime match. This way the jerseys instantly became collector's items and we put them on auction in real time on digital platforms. The auction starred an exceptional auctioneer: italian football's legend Ciro Ferrara, who was on the field behind his pulpit. The jerseys' value increased by more than 1000% and the proceeds helped the shirts' owners to fund their projects. Because Dacia always gives people more than they expect. Direct advertisement created by Publicis, Italy for Dacia, within the category: Automotive.

WVA

This film is about encouraging the elderly to try something new for the first time and loving it! Shares CCO, Ogilvy & Mather Italy, Giuseppe Mastromatteo, “…no sappy undertones or easy tears, which would have made our task easier. Instead, we raised the bar and created a video full of energy, positiveness and joy of living…” The story debunks all preconceptions and stereotypes, as Pino Auber, a 79 year-old man appears atop a ten meter platform to dive into an Olympic size swimming pool while budding young divers train and watch on.

WVA

Ford Focus is a model with a long history. Many stories have been collected from Ford Focus owners and for the launch of the new Focus Blue Hive, we picked the best stories and turned them into web episodes. https://www.afocusonyourlifetime.com

WVA

Film advertisement created by JWT, Italy for Aperol Spritz, within the category: Alcoholic Drinks.

WVA

Ford Focus is a model with a long history. Many stories have been collected from Ford Focus owners and for the launch of the new Focus Blue Hive, we picked the best stories and turned them into web episodes. https://www.afocusonyourlifetime.com

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Digital advertisement created by Cool Mind, Italy for PDV, within the category: Recreation, Leisure.

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Film advertisement created by JWT, Italy for Lamborghini, within the category: Automotive.

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Film advertisement created by Publicis, Italy for Jagermeister, within the category: Alcoholic Drinks.

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Film advertisement created by Auge, Italy for IKEA, within the category: House, Garden.

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Film advertisement created by Publicis, Italy for Leroy Merlin, within the category: House, Garden.

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Digital advertisement created by Y&R, Italy for Advertball, within the category: Agency Self-Promo.

WVA

Digital advertisement created by JWT, Italy for Lamborghini, within the category: Automotive.

WVA

Subito.it is an Italian online platform that connects people willing to sell objects with those wishing to buy them. The aim of the campaign is primarily to educate users to a more responsible and safety usage of the platform (and of course secondarily to be also an educational campaign for everyone who usually buys online). Experiential advertisement created by Publicis, Italy for Subito, within the category: Electronics, Technology.

WVA

Film advertisement created by Ogilvy, Italy for Emergency, within the category: Public Interest, NGO.




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