Film advertisement created by M&C Saatchi, Sweden for Carlsberg, within the category: Alcoholic Drinks.

Film advertisement created by Swefilm, Sweden for If Stockholm Open, within the category: Recreation, Leisure.

The view on people with disabilities in Sweden is both traditional and conventional. This has resulted in ignorance, beliefs and prejudice among employers. Very few people with disabilities get a job and those who do often get less qualified jobs. Our campaign is aimed at these conventions in order to challenge employers to look for competence, rather than to avoid a person with a disability. Film advertisement created by Le Bureau, Sweden for The Swedish Public Employment Service, within the category: Public Interest, NGO.

Now you don’t have to decide. With Boxer Flex16 you can pick and choose your favourite TV channels and change for free each month. Film advertisement created by CP+B, Sweden for Boxer TV, within the category: Electronics, Technology.

10th anniversary celebrating & empowering women through 10 statements. Monki is owned by H&M and is a global fashion brand for women. #Monkifesto is a value-driven campaign empowering women all over the planet. This is a bold and important campaign containing 10 statements delivered by 10 brilliant and edgy women – Kiran Gandhi, Karley Sciortino, Rita Popova and many more. It's OK to masturbate (we all do it). It should be ok to be gay or transgender. It´s NORMAL (painful and messy) to have your period. It´s OK to be a drama queen. The campaign boosts Monki's target audience to believe in themselves and to go their own way. Our deliverables contain communication concept, creative direction in collaboration with Monki and photo and film production. We took the content; the ambassadors and the statements and made them the actual visual language for the campaign. Creating all the set design and typography by hand on banners, flags, and signs. Digital advertisement created by Snask, Sweden for Monki, within the category: Fashion.

It’s the world’s first photo exhibition shot with a car. Featuring Pulitzer price-winning photographer Barbara Davidson, using the New Volvo XC60’s built-in safety camera to create a photo exhibition which premiered in London on the 4th of July.

Elkjøp is Scandinavia’s largest retailer of home electronics. Mostly quite boring products one might say, but they can actually enable a wide range of lifestyles, passions and interests. This campaign is a celebration of those who has found their thing. Regardless of what it might be. Film advertisement created by DDB, Sweden for Elkjøp, within the category: Electronics, Technology.

In over 60 countries in the world, changing your gender is illegal. Which makes being who you are are crime. So to raise awareness for transgender rights, we recorded an important message with the help of Alex. A transgender person in transition from female to male. The Voice of Change is a transgender person’s journey to becoming the person he was meant to be, and a message that gives voice to transgender rights all over the world. Welcome to EuroPride 2018 in Stockholm and Gothenburg this summer. Whoever you are. Audio advertisement created by Åkestam Holst, Sweden for Europride, within the category: Public Interest, NGO.

Outdoor advertisement created by Acne, Sweden for Non Violence Project, within the category: Public Interest, NGO.

During Gothenburg Pride 2017, Swedish public transport company Västtrafik wanted to show its support. The tram lines in Gothenburg are colorful. So we decided to re-arrange them according to the rainbow, and use 30 digital outdoor ads to advertise Västtrafik’s regular real-time departure info. Ambient advertisement created by Forsman & Bodenfors, Sweden for Västtrafik, within the category: Public Interest, NGO.

Ambient advertisement created by Volt, Sweden for New Yorkers Against Gun Violence, within the category: Public Interest, NGO.

Ambient advertisement created by M&C Saatchi, Sweden for Norwegian, within the category: Transport.

Film advertisement created by DDB, Sweden for McDonald's, within the category: Food.

Agency producer Katarina Mohlin Digital advertisement created by DDB, Sweden for Volkswagen, within the category: Automotive.

We stumbled upon the saying “No man’s land”, which stresses that exploring and conquering always has belonged to men. It’s time to put women on the map. The idea is simple: if it’s not a man’s land - it has to be women’s. The North Face discovers - A Woman’s Land. Expeditions to inspire all women to explore the unknown and to write new history. ​​​​​​​ Integrated advertisement created by Berghs School Of Communication, Sweden for The North Face, within the categories: Fashion, Retail Services.

When releasing the artist line up this this year we decided to use what the target group already use; their favorite apps, and then we released them in them. Digital advertisement created by Saatchi & Saatchi, Sweden for Popaganda Music Festival, within the category: Recreation, Leisure.

Since KLM was founded in Holland in 1919, Amsterdam has been its main hub. With Amsterdam as its home, it’s fair to say that KLM know every inch of the city. One of the many advantages of Amsterdam is that the city is very compact, and the best way to discover it is by foot. Therefore, to make customers' experience of Amsterdam even more enjoyable, KLM has created a special limited edition sneaker that has been designed and optimised for discovering Amsterdam. The Amsterdam Sneaker, which is handmade in Europe, is perfect for taking long walks, and it even comes with free entry to many of the city’s sights. During the campaign anybody can win a pair of Amsterdam Sneakers or bid for them on auction sites eBay and Tradera. All the money from the auctions will go to UNICEF.

Furthermore, KLM has created several city “walkabouts”, which will guide you to some of the not to be missed streets and sites of Amsterdam. Integrated advertisement created by Pool, Sweden for KLM, within the category: Transport.

Film advertisement created by Saatchi & Saatchi, Sweden for Elmsta 3000 Horror Fest, within the category: Recreation, Leisure.

Fake news, fast news and filter bubbles are big challenges within todays media landscape. They all create a narrower, twisted view of our world and have led researches to warn against growing prejudice in our societies. The solution, they say, is unbiased and well-researched journalism. In order to create awareness of the growing prejudice in our society and the polarisation that it inevitably leads to, Stampen Media launched a social experiment in Gothenburg, Sweden called Visible Thoughts. During the experiment, people off the street were invited to sit down on a chair placed in the middle of a shop-window, exposed both to passers-by and people following the event online. People were then able to label the person in the shop-window by answering a set of questions - knowing nothing about them bar their appearance. The answers were projected in real time in the shop window and online. The goal of the campaign was to start conversations around prejudice and to encourage people to want to get to know one another, outside of their own bubble. If we can make people realize that we all carry prejudice, we can also increase tolerance for what is considered different. Experiential advertisement created by Stendahls, Sweden for Stampen Media, within the category: Public Interest, NGO.

Film advertisement created by Svensson, Sweden for UNHCR, within the category: Public Interest, NGO.