For Audio Pro’s 40 year in the business they wanted to do a film to celebrates that. So director Mats Udd and production company Slutet är Nära came up with a film that wouldn't show any product, or new features. Just a pure and simple film about sounds. Small and large sounds. Sounds that make you laugh, or cry, sounds that you may have forgotten, or sounds that were a big part of your childhood. Sounds that make you come back to special events or make you remember friends from the past. Speaker Brands usually pay homage to new technology and new products, but the more rarely they praise the sound itself. We wanted to change that. So before the 40th anniversary we wanted to make a film without a product that is only interested in one thing: The sound. A film that honoring the sounds.

There are few things more associated with Swedish traditions than O.P Anderson aquavit. And it’s been consumed exactly the same for the past 127 years. Neat. Now, more than a century after it was first bottled, O.P. Anderson has decided to break into the cocktail category, a decision that of course upsets the traditionalists, which can be seen in the new campaign ”127 years of hard work. In a cocktail?” Film advertisement created by Uncle Unicorn, Sweden for O.P. Anderson, within the category: Alcoholic Drinks.

Film advertisement created by M&C Saatchi, Sweden for Com Hem, within the category: Electronics, Technology.

Digital advertisement created by Acne, Sweden for Max Burgers, within the category: Food.

Beergotten, from Begotten v. beget [bɪˈɡɛt] : (especially of a man) bring (a child, beer) into existence by the process of reproduction. It's been fathered. Digital advertisement created by Colibri, Sweden for Mikkeller, within the category: Alcoholic Drinks.

Ambient advertisement created by Åkestam Holst, Sweden for Norrlands Guld, within the category: Alcoholic Drinks.

Film advertisement created by House of Radon, Sweden for Ericsson, within the category: Electronics, Technology.

We simply renamed IKEA’s products as common Google searches about relationship problems in Sweden. When you googled your problem, you found an IKEA product with the exact same name – on a site identical to IKEA’s main shopping site. A product that might help you improve your relationship at home. Or just remind you of the fact that our products are inspired by your life, for real. So whether it’s a snoring husband, a never ending gaming son or any other relationship problem you have, IKEA can come to the rescue. Or at least put a smile on your face, while you keep googling for an answer. The project launched in Sweden a couple of weeks ago, and got a lot of positive media attention from all major news media in Sweden. Digital advertisement created by Åkestam Holst, Sweden for IKEA, within the category: Retail Services.

Direct advertisement created by DDB, Sweden for Uniforms for the Dedicated, within the category: Fashion.

Digital advertisement created by Svensson, Sweden for ECPAT, within the category: Public Interest, NGO.

Film advertisement created by Forsman & Bodenfors, Sweden for A–Z, within the category: Fashion.

In over 60 countries in the world, changing your gender is illegal. Which makes being who you are are crime. So to raise awareness for transgender rights, we recorded an important message with the help of Alex. A transgender person in transition from female to male. The Voice of Change is a transgender person’s journey to becoming the person he was meant to be, and a message that gives voice to transgender rights all over the world. Welcome to EuroPride 2018 in Stockholm and Gothenburg this summer. Whoever you are. Audio advertisement created by Åkestam Holst, Sweden for Europride, within the category: Public Interest, NGO.

Digital advertisement created by Forsman & Bodenfors, Sweden for Volvo, within the category: Automotive.

Film advertisement created by Bulldozer, Sweden for Branäs Ski Center, within the category: Recreation, Leisure.

Every track is introduced by a short voice-over, explaining the purpose of the tune. The situations the music has been composed for are: On the road – finally, Country road driving, Night time driving, Long distance driving, City driving, Traffic jam, and a bonus track.

Experiential advertisement created by Stendahls, Sweden for Göteborg Film Festival, within the category: Retail Services.

Digital advertisement created by M&C Saatchi, Sweden for E.ON, within the category: Industrial, Agriculture.

The new Audi A6 is a very safe car. It protects the driver in almost every conceivable way, but since people who own an Audi doesn't always take the car - it protects them in other cases as well. Film advertisement created by TBWA, Sweden for Audi, within the category: Automotive.

Outdoor advertisement created by JMW, Sweden for Upplands Väsby, within the category: Industrial, Agriculture.

All research shows that women are better drivers than men. They cause less traffic accidents and less traffic offenses. Despite the fact, there’s an image that women are bad drivers and a majority are therefore forced to listen to men acting like backseat drivers. They are giving annoying and irritating comments on how to drive. To help out, Audi Sweden created The Backseat Driver Experience – a GPS that women could use to let all men have a taste of their own medicine. By activating the app, the GPS analyzed the drivers’ actions and played all kind of annoying comments connected to them. Just like a typical male backseat driver. Digital advertisement created by Åkestam Holst, Sweden for Audi, within the category: Automotive.