Sweden
The brief: show how a ‘multi-purpose, multi-technology network node enables operators to meet their three priorities in relation to data traffic explosion: differentiation, control and monetization’. The solution: shoot 30 locations in three days, design 36 different interfaces, add a touch of sound, and a beautiful film is created. Film advertisement created by House of Radon, Sweden for Ericsson, within the category: Electronics, Technology.
Film advertisement created by Forsman & Bodenfors, Sweden for Polestar, within the category: Automotive.
A tribute to the powerful Volvo FH and Volvo Trucks new range of trucks running on liquefied natural gas; timed with the start of the iconic Volvo Ocean Race. Digital advertisement created by Forsman & Bodenfors, Sweden for Volvo, within the category: Automotive.
Digital advertisement created by Forsman & Bodenfors, Sweden for United Nations, within the category: Public Interest, NGO.
Ambient advertisement created by Åkestam Holst, Sweden for Stockholm Arlanda Airport, within the category: Transport.
Digital advertisement created by BBDO, Sweden for ume.net, within the category: Electronics, Technology.
Film advertisement created by DamnGoodAgency, Sweden for Match.com, within the category: Professional Services.
ATG is the leading horse racing association in Sweden and well known for their high delivery of big wins. In previous ads horses have been singing different songs saluting winners. In this ad the horses on a farm are speculating on who let the dog out symbolizing wins. Film advertisement created by The North Alliance, Sweden for ATG, within the category: Gambling.
We revealed the artists booked for this year's Popaganda festival through a live music quiz and invited fans and music journalists to figure out the whole lineup themselves. Three bands performed cover versions of songs by the artists booked. For every song, the first person who tweeted the correct artist name and tagged it #popa13 won a ticket to the festival. News of the bookings spread for every guess tweeted. Soon, #popa13 trended giving proof to our insight that if there's anything indie music fans love even more than music – it's showing off their superior knowledge of it. Ambient advertisement created by Saatchi & Saatchi, Sweden for Popaganda Music Festival, within the category: Recreation, Leisure.
Save the children releases a picture book that should never have existed. Today, every sixth child lives in a conflict zone, an increase by 75% since the 90's. A fact that the Save the Children Sweden wanted to make decision makers and the general public aware of. So, we made a picture book for the children of war. Not for them to read or use, but for us to understand their world. At first glance the book looked like any other picture book, but we filled the pages with objects that children in conflict zones has to face on a daily basis. Our key insight and the harsh reality is this: people have become too good at turning the blind eye. Showing photos and films where children are suffering just isn't enough anymore. That’s why we focused on creating pictures in people’s head by comparing our kid’s lives with the reality in conflict zones. Film advertisement created by Uncle Unicorn, Sweden for Save the Children Sweden, within the category: Public Interest, NGO.
Elkjøp is Scandinavia’s largest retailer of home electronics. Mostly quite boring products one might say, but they can actually enable a wide range of lifestyles, passions and interests. This campaign is a celebration of those who has found their thing. Regardless of what it might be. Film advertisement created by DDB, Sweden for Elkjøp, within the category: Electronics, Technology.
As part of their commitment to increase digital health among youths and families, insurance company Länsförsäkringar has launched The Check Out Suite – the world’s first hotel room where the price is determined by how much time you spend online. The hotel room, located at Hotel Bellora in Gothenburg, Sweden, rewards visitors for staying away from their screens, allowing families to spend time with each other instead of their screens. The price is determined by The Skärmfri™ (Screen-free) smart lamp, which calculates how much you pay based on how much time you spend on social media. As you surf the light gradually changes and the price increases. When the lamp turns red you have reached full price for the room. If you don’t surf at all? Well, your stay is free of charge. Digital advertisement created by Stendahls, Sweden for Länsförsäkringar, within the category: Finance.
Film advertisement created by Volt, Sweden for Sibylla, within the category: Food.
Production Company: Stopp, stopp.se Ambient advertisement created by M&C Saatchi, Sweden for Norwegian, within the category: Transport.
22 years after the huge hit "I'd Do Anything for Love (But I Won't Do That)” Meat Loaf finally gives an explanation to what ”that” is. All in collaboration with Swedish St1 – a chain of unmanned gas stations. Film advertisement created by Garbergs, Sweden for St1, within the category: Industrial, Agriculture.
Ambient advertisement created by M&C Saatchi, Sweden for Norwegian, within the category: Transport.
Film advertisement created by Saatchi & Saatchi, Sweden for Gainomax, within the category: Non-Alcoholic Drinks.
Ambient advertisement created by Saatchi & Saatchi, Sweden for Elmsta 3000 Horror Fest, within the category: Recreation, Leisure.
Film advertisement created by Garbergs, Sweden for NetOnNet, within the category: Retail Services.
Digital advertisement created by Acne, Sweden for Max Burgers, within the category: Food.