Film advertisement created by Pool, Sweden for Gröna Lund Theme Park, within the category: Recreation, Leisure.

Digital advertisement created by JMW, Sweden for Microsoft, within the category: Electronics, Technology.

Film advertisement created by Garbergs, Sweden for City Gross, within the category: Retail Services.

Spring is finally here again, which means that people are getting back outside to hang out in the sun. But finding the right sunspot isn't always easy, especially if you live in a big city where buildings are covering the sun. To show that Ray Ban is a brand that cares about their customers we introduced "Bright Light", it's an application that helps people to get the most out of the sun and their sunglasses. Digital advertisement created by Berghs School Of Communication, Sweden for Ray-Ban, within the category: Personal Accessories.

Film advertisement created by House of Radon, Sweden for Ericsson, within the category: Electronics, Technology.

ATG is the leading horse racing association in Sweden and well known for their high delivery of big wins. In previous ads horses have been singing different songs saluting winners. In this ad the horses on a farm are speculating on who let the dog out symbolizing wins. Film advertisement created by The North Alliance, Sweden for ATG, within the category: Gambling.

When the young artist Lil Peep died of an overdose, he was mourned far beyond the SoundCloud rap scene. Our idea is to let his songs end with a voiceless minute. A minute of tribute for every lost opioid victim, on the day of his death. Digital advertisement created by Berghs School Of Communication, Sweden for SoundCloud, within the categories: Health, Music.

Film advertisement created by Uncle Unicorn, Sweden for Scania, within the category: Transport.

The view on people with disabilities in Sweden is both traditional and conventional. This has resulted in ignorance, beliefs and prejudice among employers. Very few people with disabilities get a job and those who do often get less qualified jobs. Our campaign is aimed at these conventions in order to challenge employers to look for competence, rather than to avoid a person with a disability. Audio advertisement created by Le Bureau, Sweden for The Swedish Public Employment Service, within the category: Public Interest, NGO.

Digital advertisement created by Interactive Communication, Sweden for Wear It All, within the category: House, Garden.

Digital advertisement created by Åkestam Holst, Sweden for Audi, within the category: Automotive.

Elkjøp is Scandinavia’s largest retailer of home electronics. Mostly quite boring products one might say, but they can actually enable a wide range of lifestyles, passions and interests. This campaign is a celebration of those who has found their thing. Regardless of what it might be. Film advertisement created by DDB, Sweden for Elkjøp, within the category: Electronics, Technology.

URL: http://ourwork.se/equalizer Swedish HiFi retailer Pause Home Entertainment has launched Stockholm House Equalizer, the world’s first home listing service based on unusually powerful sound systems. Together with Sweden's leading experts in construction, acoustics and sound Akestam developed an algorithm that determines exactly how high you can turn up the volume in a home before the neighbours complain. They then applied the algorithm to homes available on the housing market, creating the worlds first real estate listing service based on sound. All to help you find a home where you can enjoy the stores unusually powerful sound systems to the fullest. Or as Spinal Tap used to say "These go to eleven". Digital advertisement created by Åkestam Holst, Sweden for Pause, within the category: Retail Services.

In the spring of 2016 Henkell & Co released their non-alcoholic sparkling wine - Henkell Non alcoholic. An elegant and luxurious wine sold in ordinary grocery stores (ICA and Coop). We invited Martin Schmetzer to interpret the campaign “For life’s all festive moments” with a typographic illustration. With an artistic expression and craft we hope that Henkell Non-alcoholic will be the natural choice for the dinner, the party, the Swedish “Fredagsmys” and for life’s all other festive moments. We want to inspire the choice of a festive and non-alcoholic alternative. Film advertisement created by Bacill, Sweden for Henkell, within the category: Non-Alcoholic Drinks.

When releasing the artist line up this this year we decided to use what the target group already use; their favorite apps, and then we released them in them. Digital advertisement created by Saatchi & Saatchi, Sweden for Popaganda Music Festival, within the category: Recreation, Leisure.

Film advertisement created by Forsman & Bodenfors, Sweden for Volvo, within the category: Automotive.

Unique from all other sports books, Betser is introducing ‘Balls and Brains’, which rewards the player’s courage and skills. In the campaign we gathered the biggest balls and brains personalities throughout history to let them convince each other on how to bet – with your balls or your brain. In part 2 Napoleon and Einstein “discuss” how to win in Betser League. Film advertisement created by Jack Russel, Sweden for Betser, within the category: Gambling.

Digital advertisement created by Forsman & Bodenfors, Sweden for Volvo, within the category: Automotive.

Lenovo wants to market their gaming hardware and equipment to gamers. And gamers create their identity online, where their actions are synonymous with their nickname. So, they might feel like a ‘nobody’ in real life, but stars in the gaming world. We saw an opportunity to create an engaging activation that combines the offline and online world and a way to erase the borders between the two. We gave gamers a chance to become their gaming selves and be known as their nicknames by adding their gaming nickname as their real legal name with the Swedish Tax Office. All taking place at a baptize ceremony held at the e-sports event DreamHack in Sweden conducted by our “Baptizer” HeatoN, former team captain of the iconic world champions Ninjas in Pyjamas. Obviously by using holy server cooling water” for the ritual. Experiential advertisement created by DDB, Sweden for Lenovo, within the category: Electronics, Technology.

Digital advertisement created by CP+B, Sweden for Scania, within the category: Automotive.