Sweden
Digital advertisement created by Forsman & Bodenfors, Sweden for Volvo, within the category: Automotive.
To create The Swedish Number, the Swedish Tourist Association partnered with a leading provider of contact solutions, to create one of the largest switchboards in the world that supports incoming phone calls 24 hours a day, 7 days a week. Their cloud-based contact center is used to register ambassadors and connect all calls. The switchboard is designed to randomly choose one of the Swede ambassadors for each call. Ambient advertisement created by Swedish Tourist Association, Sweden for Swedish Tourist Association, within the category: Transport.
Film advertisement created by Saatchi & Saatchi, Sweden for Abarth, within the category: Automotive.
Film advertisement created by Wenderfalck, Sweden for Apotek Hjärtat, within the category: Pharmaceutical.
Sioo:x Wood Protection gives outdoor wood surfaces a beautiful, natural silver-grey hue and keeps them protected for twelve years. It’s also 100% environmentally friendly - which is revolutionary. But twelve years’ worth of protection is almost too good to be true. Our mission was to prove it is for real. So we created a billboard made from real Sioo:x-treated boards and booked a triple-sided billboard for twelve years in Malmö, Sweden. Outdoor advertisement created by Stendahls, Sweden for Sioo:x Wood, within the category: House, Garden.
A campaign of six TV spots Film advertisement created by Futurniture, Sweden for Batteriåtervinningen, within the category: Public Interest, NGO.
Film advertisement created by JMW, Sweden for Microsoft, within the category: Electronics, Technology.
URL: http://ourwork.se/equalizer Swedish HiFi retailer Pause Home Entertainment has launched Stockholm House Equalizer, the world’s first home listing service based on unusually powerful sound systems. Together with Sweden's leading experts in construction, acoustics and sound Akestam developed an algorithm that determines exactly how high you can turn up the volume in a home before the neighbours complain. They then applied the algorithm to homes available on the housing market, creating the worlds first real estate listing service based on sound. All to help you find a home where you can enjoy the stores unusually powerful sound systems to the fullest. Or as Spinal Tap used to say "These go to eleven". Digital advertisement created by Åkestam Holst, Sweden for Pause, within the category: Retail Services.
Digital advertisement created by M&C Saatchi, Sweden for LG, within the category: Electronics, Technology.
10th anniversary celebrating & empowering women through 10 statements. Monki is owned by H&M and is a global fashion brand for women. #Monkifesto is a value-driven campaign empowering women all over the planet. This is a bold and important campaign containing 10 statements delivered by 10 brilliant and edgy women – Kiran Gandhi, Karley Sciortino, Rita Popova and many more. It's OK to masturbate (we all do it). It should be ok to be gay or transgender. It´s NORMAL (painful and messy) to have your period. It´s OK to be a drama queen. The campaign boosts Monki's target audience to believe in themselves and to go their own way. Our deliverables contain communication concept, creative direction in collaboration with Monki and photo and film production. We took the content; the ambassadors and the statements and made them the actual visual language for the campaign. Creating all the set design and typography by hand on banners, flags, and signs. Digital advertisement created by Snask, Sweden for Monki, within the category: Fashion.
Film advertisement created by Acne, Sweden for Svenska Freds, within the category: Public Interest, NGO.
The view on people with disabilities in Sweden is both traditional and conventional. This has resulted in ignorance, beliefs and prejudice among employers. Very few people with disabilities get a job and those who do often get less qualified jobs. Our campaign is aimed at these conventions in order to challenge employers to look for competence, rather than to avoid a person with a disability. Film advertisement created by Le Bureau, Sweden for The Swedish Public Employment Service, within the category: Public Interest, NGO.
Sweden is a cold and dark country to live in during winter. As a consequence, sales of Gillette Venus razors and blades plummet for 5 months every year. On top of that, the brand's main target group is getting increasingly hard to reach using traditional media. So Procter & Gamble Nordic needed a campaign that could connect the Venus brand with the target group during the dark season and boost sales when it's -30°c outside. In January, Saatchi & Saatchi Stockholm launched Tag the Weather and made the tough weather conditions work in Swedish women's favor. Digital advertisement created by Saatchi & Saatchi, Sweden for Gillette, within the category: Health.
10th anniversary celebrating & empowering women through 10 statements. Monki is owned by H&M and is a global fashion brand for women. #Monkifesto is a value-driven campaign empowering women all over the planet. This is a bold and important campaign containing 10 statements delivered by 10 brilliant and edgy women – Kiran Gandhi, Karley Sciortino, Rita Popova and many more. It's OK to masturbate (we all do it). It should be ok to be gay or transgender. It´s NORMAL (painful and messy) to have your period. It´s OK to be a drama queen. The campaign boosts Monki's target audience to believe in themselves and to go their own way. Our deliverables contain communication concept, creative direction in collaboration with Monki and photo and film production. We took the content; the ambassadors and the statements and made them the actual visual language for the campaign. Creating all the set design and typography by hand on banners, flags, and signs. Digital advertisement created by Snask, Sweden for Monki, within the category: Fashion.
10th anniversary celebrating & empowering women through 10 statements. Monki is owned by H&M and is a global fashion brand for women. #Monkifesto is a value-driven campaign empowering women all over the planet. This is a bold and important campaign containing 10 statements delivered by 10 brilliant and edgy women – Kiran Gandhi, Karley Sciortino, Rita Popova and many more. It's OK to masturbate (we all do it). It should be ok to be gay or transgender. It´s NORMAL (painful and messy) to have your period. It´s OK to be a drama queen. The campaign boosts Monki's target audience to believe in themselves and to go their own way. Our deliverables contain communication concept, creative direction in collaboration with Monki and photo and film production. We took the content; the ambassadors and the statements and made them the actual visual language for the campaign. Creating all the set design and typography by hand on banners, flags, and signs. Digital advertisement created by Snask, Sweden for Monki, within the category: Fashion.
When the young artist Lil Peep died of an overdose, he was mourned far beyond the SoundCloud rap scene. Our idea is to let his songs end with a voiceless minute. A minute of tribute for every lost opioid victim, on the day of his death. Digital advertisement created by Berghs School Of Communication, Sweden for SoundCloud, within the categories: Health, Music.
This is not a campaign. This is doing things different. E-sport is the fastest growing sport in the world and this makes it the arena for new tech brands to be seen at. So, what could we do to make Lenovo stand out in an already busy and aggressive playing field? Well, we started with Lenovo’s belief “Different is Better” and took it from there. In November 2017 we embodied ´different´ in the shape of a never before seen Counter Strike team of elderly folks between 63 and 81 years of age. After two weeks of fierce training we hi-jacked Dreamhack, one of the biggest gaming events of the year, and entered our ´Silver Snipers´ to take on the international pro-teams of skilled youngsters in the competition. And it was an outstanding success. No tv-campaigns, no posters, no celebrities, no paid for influencers or clicks. Only a very different and lovable team entered at the center stage of a hard-to-reach scene, a website and a few social posts causing a stir in 157 countries, appearing on over 400 news sites, reaching the no 87 most upvoted story of all time on Reddit and even seen on state owned national TV in China. And most importantly, Lenovo’s very different team of Silver Snipers have gone from a quiet life of tea and cakes to e-sport idols for gamers all over the planet, now embarking on their first world tour. Experiential advertisement created by Ehrenstråhle, Sweden for Lenovo, within the category: Electronics, Technology.
This is a tribute to all who have discovered the smartest way to buy consumer electronics - straight from the warehouse. 'Lager' means warehouse in Swedish and Norwegian. Digital advertisement created by Garbergs, Sweden for NetOnNet, within the category: Retail Services.
Film advertisement created by Forsman & Bodenfors, Sweden for Polestar, within the category: Automotive.
We simply renamed IKEA’s products as common Google searches about relationship problems in Sweden. When you googled your problem, you found an IKEA product with the exact same name – on a site identical to IKEA’s main shopping site. A product that might help you improve your relationship at home. Or just remind you of the fact that our products are inspired by your life, for real. So whether it’s a snoring husband, a never ending gaming son or any other relationship problem you have, IKEA can come to the rescue. Or at least put a smile on your face, while you keep googling for an answer. The project launched in Sweden a couple of weeks ago, and got a lot of positive media attention from all major news media in Sweden. Digital advertisement created by Åkestam Holst, Sweden for IKEA, within the category: Retail Services.