Film advertisement created by Forsman & Bodenfors, Sweden for Västtrafik, within the category: Automotive.

To promote their family plan and stand out from its competitors, one of Sweden’s largest mobile operator Telenor now make it possible to add the dog to their family plan, Telenor Family. Now you can call it, get notifications to your smartphone when it’s from a certain distance from your home, and see its movements from the last 24 hours. The integrated campaign was developed by Swedish agency Acne in an effort to stand out in a saturated market. At the heart of the campaign is a “dog tracker” (GPS Tracker Minifinder) that uses a sim-card to help you keep track of your dog through your smartphone. Film advertisement created by Acne, Sweden for Telenor, within the category: Electronics, Technology.

Sioo:x Wood Protection gives outdoor wood surfaces a beautiful, natural silver-grey hue and keeps them protected for twelve years. It’s also 100% environmentally friendly - which is revolutionary. But twelve years’ worth of protection is almost too good to be true. Our mission was to prove it is for real. So we created a billboard made from real Sioo:x-treated boards and booked a triple-sided billboard for twelve years in Malmö, Sweden. Outdoor advertisement created by Stendahls, Sweden for Sioo:x Wood, within the category: House, Garden.

Direct advertisement created by DDB, Sweden for Uniforms for the Dedicated, within the category: Fashion.

In January all gyms and health clubs advertise to catch everyone who made the classic New Year’s resolution – start excercising. Friskis&Svettis is no exception. Our mission was to create a campaign on behalf of 16 branches of Friskis&Svettis in Stockholm, to get more people to discover the various forms of exercise at Friskis&Svettis. Friskis&Svettis is a non-profit association, owned by the members. They know their gym better than anyone. So why not let the members be the campaign and inspire others to join the community? We created the hashtag #friskissthlm on Instagram and called on the members to work out, photograph and tag their pics and by doing so; become a part of the campaign around Stockholm. Ambient advertisement created by Volt, Sweden for Friskis&Svettis, within the category: Recreation, Leisure.

10th anniversary celebrating & empowering women through 10 statements. Monki is owned by H&M and is a global fashion brand for women. #Monkifesto is a value-driven campaign empowering women all over the planet. This is a bold and important campaign containing 10 statements delivered by 10 brilliant and edgy women – Kiran Gandhi, Karley Sciortino, Rita Popova and many more. It's OK to masturbate (we all do it). It should be ok to be gay or transgender. It´s NORMAL (painful and messy) to have your period. It´s OK to be a drama queen. The campaign boosts Monki's target audience to believe in themselves and to go their own way. Our deliverables contain communication concept, creative direction in collaboration with Monki and photo and film production. We took the content; the ambassadors and the statements and made them the actual visual language for the campaign. Creating all the set design and typography by hand on banners, flags, and signs. Digital advertisement created by Snask, Sweden for Monki, within the category: Fashion.

Film advertisement created by Acne, Sweden for Svenska Freds, within the category: Public Interest, NGO.

Film advertisement created by Forsman & Bodenfors, Sweden for Unicef, within the category: Public Interest, NGO.

The road to Syria is different for every ISIS recruit, but they all have one thing in common: a text message. By using the welcome text you receive when arriving to a new country, we let old members speak to new ones - and offer them a way out. Direct advertisement created by Berghs School Of Communication, Sweden for Syriatel, within the category: Public Interest, NGO.

10th anniversary celebrating & empowering women through 10 statements. Monki is owned by H&M and is a global fashion brand for women. #Monkifesto is a value-driven campaign empowering women all over the planet. This is a bold and important campaign containing 10 statements delivered by 10 brilliant and edgy women – Kiran Gandhi, Karley Sciortino, Rita Popova and many more. It's OK to masturbate (we all do it). It should be ok to be gay or transgender. It´s NORMAL (painful and messy) to have your period. It´s OK to be a drama queen. The campaign boosts Monki's target audience to believe in themselves and to go their own way. Our deliverables contain communication concept, creative direction in collaboration with Monki and photo and film production. We took the content; the ambassadors and the statements and made them the actual visual language for the campaign. Creating all the set design and typography by hand on banners, flags, and signs. Digital advertisement created by Snask, Sweden for Monki, within the category: Fashion.

Film advertisement created by Saatchi & Saatchi, Sweden for Gainomax, within the category: Non-Alcoholic Drinks.

Film advertisement created by Wenderfalck, Sweden for Apotek Hjärtat, within the category: Pharmaceutical.

Hemglassbilen is the iconic Swedish ice cream truck, selling ice cream in the streets all over the country since 1969. And to make sure no kid misses the most important happening of the week, it has played its equally iconic jingle for as long – a catchy loop that has been amusing children and annoying parents for more than four decades. We wanted to make a radiospot reminding the grown ups of today the grand excitement they felt as kids when they heard the Hemglass ice cream-truck. But to make that happen in a radiospot, we had to go big…special-arrangement-symphony-orchestra-and-boys-choir-big. Audio advertisement created by Volt, Sweden for Hemglass, within the category: Food.

A campaign of six TV spots Film advertisement created by Futurniture, Sweden for Batteriåtervinningen, within the category: Public Interest, NGO.

The view on people with disabilities in Sweden is both traditional and conventional. This has resulted in ignorance, beliefs and prejudice among employers. Very few people with disabilities get a job and those who do often get less qualified jobs. Our campaign is aimed at these conventions in order to challenge employers to look for competence, rather than to avoid a person with a disability. Audio advertisement created by Le Bureau, Sweden for The Swedish Public Employment Service, within the category: Public Interest, NGO.

Outdoor advertisement created by Garbergs, Sweden for Ramboll, within the category: Professional Services.

The Swedish Patent and Registrations Office wanted us to help decrease the use of illegal streaming sites by changing people’s mindset about them. Tough one, as we all love streaming films and series. Some of us love it even more when it’s free of charge. But what we probably didn’t know is that loads of these streaming sites are run by networks of organized crime. So by enjoying ‘2 ½ Men’ for free, you indirectly support the dodgy weapons and drugs biz. Not cool. Film advertisement created by Ehrenstråhle, Sweden for PRV, within the category: Professional Services.

IKEA is where life happens, whatever happens – and is not afraid to show it like it is. Living in two homes with divorced parents is a reality for many children in Sweden. Thanks to affordable products the parents in this film manages to ease the situation for the child. And IKEA perhaps also eases some bad conscience among single parents and helps acknowledge the children. Film advertisement created by Åkestam Holst, Sweden for IKEA, within the category: House, Garden.

Film advertisement created by Garbergs, Sweden for Jula, within the categories: House, Garden, Retail Services.