Sweden
10th anniversary celebrating & empowering women through 10 statements. Monki is owned by H&M and is a global fashion brand for women. #Monkifesto is a value-driven campaign empowering women all over the planet. This is a bold and important campaign containing 10 statements delivered by 10 brilliant and edgy women – Kiran Gandhi, Karley Sciortino, Rita Popova and many more. It's OK to masturbate (we all do it). It should be ok to be gay or transgender. It´s NORMAL (painful and messy) to have your period. It´s OK to be a drama queen. The campaign boosts Monki's target audience to believe in themselves and to go their own way. Our deliverables contain communication concept, creative direction in collaboration with Monki and photo and film production. We took the content; the ambassadors and the statements and made them the actual visual language for the campaign. Creating all the set design and typography by hand on banners, flags, and signs. Digital advertisement created by Snask, Sweden for Monki, within the category: Fashion.
Digital advertisement created by M&C Saatchi, Sweden for LG, within the category: Electronics, Technology.
Film advertisement created by Forsman & Bodenfors, Sweden for Unicef, within the category: Public Interest, NGO.
Film advertisement created by Forsman & Bodenfors, Sweden for Unicef, within the category: Public Interest, NGO.
Film advertisement created by Stendahls, Sweden for Länsförsäkringar, within the category: Finance.
This company develops the software for autonomous driving vehicles and wants you to know that self-driving cars are going to think like humans when they hit the streets. By using science fiction storytelling expression, this film aims to break down autonomous driving for just about everyone. The film opens up with a swift camera motion through the clouds of a glittering night sky. We follow a Volvo car driving across a colourful neon-light bathed boulevard, reminiscent of Blade Runner’s film aesthetic. We witness how the car sensors operate in orchestration in order to collect data from the car’s surroundings. We see up and close how the information flows through the vehicle’s arteries in order to reach the super-brain of the car. There, Zenuity’s software accumulates the information in real time and merges it in order to construct a holistic image of the world around it. As the software stirs the car to safety, a real-life scenario occurs. Film advertisement created by Uncloudy & Co, Sweden for Zenuity, within the category: Automotive.
Ambient advertisement created by Halva Kungariket, Sweden for Mobilia shopping mall, within the category: Automotive.
Digital advertisement created by Forsman & Bodenfors, Sweden for United Nations, within the category: Public Interest, NGO.
Easter is a time that for many means spending time with family and friends. But some decides- or are forced to stay at home, resulting in being alone during Easter. For a hifi lover, temporary loneliness doesn’t neccesarily have to be a bad thing, though. It could actually be an opportunity. It could be approached as a time when you can listen to whatever you want, as loud as you want. Film advertisement created by Backroad, Sweden for Pause Ljud & Bild, within the category: Electronics, Technology.
Digital advertisement created by M&C Saatchi, Sweden for LG, within the category: Electronics, Technology.
App Store: http://bitly.com/PBFt2W Google Play: http://bitly.com/SmNsjI
Film advertisement created by Forsman & Bodenfors, Sweden for Klinsky, within the category: Food.
Malmö Hardware Store needed an idea to be able to compete with the giant home improvement chains that are taking over the market. We learned that the stores main earnings comes from supplies, not from expensive tools. So we created ToolPool. It works just like a carpool, but with tools. And it's for free. All we ask in return is that you share our message on Facebook. During the very first month, ToolPool received extensive media coverage, over 600 members and sales in the store increased by 25%. Digital advertisement created by The Fan Club, Sweden for Malmö Hardware Store, within the category: Retail Services.
To prove the modern technique of the new AEG laundry range, we put the machines to the ultimate test: Wash and tumble dry a whole new fashion collection – just hours before the catwalk! AEG wanted to prove that their new laundry range could wash the most unwashable clothes. Therefore they challenged Whyred to wash and tumble dry parts of their A/W17 collection during Stockholm Fashion Week. Just hours before the catwalk. Whyred, one of Scandinavia's most popular clothing brands have a long history of working with sustainability, both in design and material. For Roland Hjort, head designer and founder, the test was a way to prove that pure materials of high quality should not hold back the creativity in their fashion due to if the customer can wash their clothes or not at home. And for Whyred it was also important to demonstrate that you can get a longer life of your clothes if they are cleaned properly, in your own washing machine. AEG new machines are capable of both washing and tumble dry wool and silk without affecting the color, fiber or structure of the garment. Although the clothes has a care label that says dry clean or hand wash. Content advertisement created by Pool, Sweden for AEG, within the category: Electronics, Technology.
Film advertisement created by Forsman & Bodenfors, Sweden for SK-II, within the category: Health.
Film advertisement created by Saatchi & Saatchi, Sweden for Boxer TV, within the category: Media.
Film advertisement created by Saatchi & Saatchi, Sweden for Gainomax, within the category: Non-Alcoholic Drinks.
Outdoor advertisement created by Garbergs, Sweden for Ramboll, within the category: Professional Services.
Ambient advertisement created by Saatchi & Saatchi, Sweden for Toyota, within the category: Automotive.
Film advertisement created by Saatchi & Saatchi, Sweden for Gainomax, within the category: Non-Alcoholic Drinks.