A tribute to the powerful Volvo FH and Volvo Trucks new range of trucks running on liquefied natural gas; timed with the start of the iconic Volvo Ocean Race. Digital advertisement created by Forsman & Bodenfors, Sweden for Volvo, within the category: Automotive.

A campaign of six TV spots Film advertisement created by Futurniture, Sweden for Batteriåtervinningen, within the category: Public Interest, NGO.

Beergotten, from Begotten v. beget [bɪˈɡɛt] : (especially of a man) bring (a child, beer) into existence by the process of reproduction. It's been fathered. Digital advertisement created by Colibri, Sweden for Mikkeller, within the category: Alcoholic Drinks.

Film advertisement created by Saatchi & Saatchi, Sweden for Hot-Tub, within the category: Food.

Collaborate music platform: musical.ly app Digital advertisement created by Garbergs, Sweden for Childhood Cancer International, within the category: Public Interest, NGO.

Sioo:x Wood Protection gives outdoor wood surfaces a beautiful, natural silver-grey hue and keeps them protected for twelve years. It’s also 100% environmentally friendly - which is revolutionary. But twelve years’ worth of protection is almost too good to be true. Our mission was to prove it is for real. So we created a billboard made from real Sioo:x-treated boards and booked a triple-sided billboard for twelve years in Malmö, Sweden. Outdoor advertisement created by Stendahls, Sweden for Sioo:x Wood, within the category: House, Garden.

Film advertisement created by Garbergs, Sweden for City Gross, within the category: Retail Services.

Film advertisement created by BBDO, Sweden for Beyond Retro, within the category: Public Interest, NGO.

Uber is highlighting the absurdity of the traffic situation in Asia’s biggest cities as part of its first ever brand purpose campaign. Using cardboard boxes to represent cars, the film humorously shows the reality of how people get around currently and ends with images of a city being overrun by boxes. The film was shot on the streets of Bangkok with around 200 extras, the soundtrack is ”Bare Necessities” from the 1967 Disney film ”The Jungle Book”. Film advertisement created by Forsman & Bodenfors, Sweden for Uber, within the category: Transport.

Film advertisement created by DDB, Sweden for Ericsson, within the category: Electronics, Technology.

Direct advertisement created by DDB, Sweden for Uniforms for the Dedicated, within the category: Fashion.

Film advertisement created by Forsman & Bodenfors, Sweden for Polestar, within the category: Automotive.

When fast food-chain Sibylla launched their new Extra Everything Hot Dogs, we were asked to make radio spots to highlight the news. But these weren’t your ordinary hot dogs, so we figured we shouldn’t do ordinary radio spots. Instead, together with professional musicians, we interpreted the three hot dogs in three full songs in three extra everything-genres. The songs were then released on Spotify – A soul version with extra wail, a trap remix with extra bass, and a death metal edition with extra growl. They became the center of a campaign with radio spots on FM-radio and Spotify, and music videos on social media. But what version you got to see or hear, depended on your taste of music. On Spotify and Social media, the dominate genres on your playlists decided what version you would see/hear, and on FM radio we adapted the spots to the genre the stations focused on. Film advertisement created by Volt, Sweden for Sibylla, within the category: Food.

Film advertisement created by Svensson, Sweden for UNHCR, within the category: Public Interest, NGO.

When looking at e-sports, the fastest growing sport in the world, we found that it as a culture attracts mainly young men (10:1 ratio 2018), both playing and following, excluding not only women, but also older people. The elderly, who are also seen as the digital underclass. But gaming really isn’t about physical strength or about who you are or where you’re from. Anyone should be able to take part. So, when every tech brand is looking to promote AR or VR inventions we looked the other way and embodied Lenovos brand tagline “Different is better” in a new shape and form. We created a living proof in that would strengthen Lenovo’s brand in the e-sport community. This by creating a series of Counter Strike Teams consisting of elderly that could infiltrate the gaming community. With our modest budget, they have played against pro kids, made interviews, spoken with politicians, inspired and been copied (seriously great). A digitally overloaded group has connected with the digital underclass. Grandmothers play with grandchildren. The attention in mainstream media has brought understanding to an often misunderstood sport. The Silver Snipers, Grey Gunners and the other teams proves that gaming is for everyone. Digital advertisement created by Ehrenstråhle, Sweden for Lenovo, within the category: Electronics, Technology.

Elkjøp is Scandinavia’s largest retailer of home electronics. Mostly quite boring products one might say, but they can actually enable a wide range of lifestyles, passions and interests. This campaign is a celebration of those who has found their thing. Regardless of what it might be. Film advertisement created by DDB, Sweden for Elkjøp, within the category: Electronics, Technology.

URL: http://www.snowdenoutofoffice.com This holiday Amnesty International wants you to change your ordinary voice message and Out of Office reply to a personal message from Edward Snowden. Edward Snowden is facing charges in the United States for revealing mass scale global surveillance of private communication including phone calls and e-mails. According to Amnesty International Snowden is a whistleblower, not a criminal. Amnesty strongly urges President Obama to grant Snowden a Presidential pardon before he leaves office on January 20. Your phone and your email are private communication channels subject to mass surveillance. What better way to help spreading the word than letting Edward Snowden himself deliver your voicemail and holiday Out of Office reply? The messages are available at snowdenoutofoffice.com. On the site you can also sign a letter demanding the immediate pardon of Snowden. Amnesty International states that no one should be punished for speaking out about violations of human rights. Digital advertisement created by Garbergs, Sweden for Amnesty International, within the category: Public Interest, NGO.

Ambient advertisement created by INGO, Sweden for Lidl, within the category: Retail Services.

Earlier this week, the VR headset was crowned the Christmas gift of 2016, proving that Virtual Reality has made its big breakthrough, even on the consumer market. Now, in the days counting down to this black Friday, the Swedish Society for Nature Conservation (SSNC) wants to challenge this idea. They present you with this alternative: “Natural reality” – a clever and climate friendly 360 experience, available for everyone and honoring the beautiful Swedish nature. Film advertisement created by Bloomy Ideas, Sweden for Swedish Society for Nature Conservation, within the category: Public Interest, NGO.