Delimobil (Share-a-car) is one of the biggest car-sharing companies in Russia. The campaign was made to make drivers reconsider the way they drive. To teach them drive safely, we used the most scary argument for them – their moms. Film advertisement created by BBDO, Russia for Delimobil, within the category: Automotive.

Film advertisement created by Voskhod, Russia for Vici, within the category: Food.

Digital advertisement created by Voskhod, Russia for Nic Nac's, within the category: Food.

The film's story is told through masterpieces of world art.

When we read to our children together we experience something interesting, important, and unforgettable. Unfortunately, thousands of orphans across Russia don't have this luxury; they don’t always have someone near who can read them and give care and attention they need so much. With Change One Life Charitable Foundation, we created 'Read to Me', the channel on Youtube and OK where we upload orphans’ videos with their requests to read to them and where celebrities read them in return. Through these channels we will also gather funds for the foundation with the help of pre-rolls monetization, this technology was used for the first time in Russia for a charitable campaign. Now everyone can help orphans by joining the Read to Me project, watching the readings, and not skipping ads while watching, a part of money paid by advertisers is transferred to the Foundation account. Film advertisement created by Y&R, Russia for Change One Life, within the category: Public Interest, NGO.

Launched in five languages globally, the Word Debt platform is linked to Facebook and Twitter and notifies users how many words from their social media posts are of Greek origin. The platform provides users with the original Greek word and gives them the option to donate 0.10€ per word to “The Smile of the Child”, the largest Greek Non-Governmental Organization committed to improving the welfare of children who are, according to Costas Yannopoulos, President of the BoD of “The Smile of the Child”, “the most innocent and vulnerable victims of the economic and migration crises in the country." Digital advertisement created by Geometry Global, Russia for The Smile of the Child, within the category: Public Interest, NGO.

Audio advertisement created by Red Pepper, Russia for Ekburg.ru, within the category: Health.

Goryachaya Shtuchka is Russian for Hot Thing. Film advertisement created by Leo Burnett, Russia for Goryachaya Shtuchka, within the category: Food.

In the center of St. Petersburg, surrounded by historical monuments and tourist attractions, unusual art objects appeared - red puddles with messages in Russian and English about the importance of donating blood regularly. In this way bloody puddles remind saint-petersburgers that in the summer most of a donors leave the city for vacations and hospitals especially need donor blood. Ambient advertisement created by Decembrist, Russia for Fonddonorov, within the category: Public Interest, NGO.

Digital advertisement created by Soda, Russia for Nord, within the category: Retail Services.

Film advertisement created by Voskhod, Russia for Kaspersky Internet Security, within the category: Electronics, Technology.

Film advertisement created by Voskhod, Russia for Accu-Chek, within the category: Pharmaceutical.

From the idea to the real business - that's a journey of an entrepreneur. Film advertisement created by Voskhod, Russia for Tochka Bank, within the category: Finance.

Ambient advertisement created by Cosmos, Russia for Motiv, within the category: Electronics, Technology.

Ambient advertisement created by TBWA, Russia for Adidas, within the category: Fashion.

Film advertisement created by Decembrist, Russia for English Rowing Club, within the category: Sports.

Film advertisement created by Laboratory For Social Advertising, Russia for La Sky, within the category: Health.

Outdoor advertisement created by The 23, Russia for Don Giulio Salumeria, within the category: Food.

The world's first stop motion commercial with real dogs! The video is taken for Russian mobile operator Beeline and talks about how to recharge your phone account directly from your phone. But what's the trick? (Rus. aphorism: Where is the dog buried?) How to recharge your phone account directly from your phone? The instruction and the flying dog are in the video. Film advertisement created by mfive, Russia for Beeline, within the category: Electronics, Technology.