Ambient advertisement created by TBWA, Russia for Adidas, within the category: Fashion.

Direct advertisement created by Red Pepper, Russia for Uber, within the category: Professional Services.

Digital advertisement created by Decembrist, Russia for Nochlezhka, within the category: Public Interest, NGO.

Tochka Bank is special. It is an online-bank; it has no offices, no queues and no dress code. It does not tolerate any bureaucracy and it conducts payments 24/7. The most important thing is that they do not work at Tochka! At Tochka they create! Now the Bank is in search for those who feel the same way about work. They don’t need office robots, they need creative professionals with high levels of responsibility, initiative and self-consciousness. The film breaks the mold concerning common concepts of work. We have “not-a-resume”, “not-a-job-interview”, “not-colleagues”, “not-a-stuff-meeting”, because it’s all different at “not-work”! Film advertisement created by Voskhod, Russia for Tochka Bank, within the category: Finance.

Film advertisement created by Publicis, Russia for Neo, within the category: Health.

Vladimir, a visually impaired guide, conducts city tours and gifts a unique experience developing human potential. We created a website that connects the guide and users who want to acquire new experience. The website reflects the name of the project: like people with visual impairment, we dive into the world of sounds that we feel only through physical activity. Every real-life step of a user brings up an action on the mobile website. Website interaction can be also done with voice. Users add real city sounds into their cart in order to book a trip with an extraordinary guide. Digital advertisement created by Voskhod, Russia for Trip in the Dark, within the categories: Professional Services, Public Interest, NGO, Recreation, Leisure.

Film advertisement created by Laboratory For Social Advertising, Russia for La Sky, within the category: Health.

In 1957 KFC launched chicken basket. It has changed a lot since then, so to celebrate the anniversary of this legend the brand produced a limited amount of steel baskets in original design. They were sold in restaurants in addition to the standard chicken, but people were not getting it: why do you need your own basket to go to KFC? The point that it gives you a 30% discount on chicken for the rest of the year didn't seem to help... Idea. For those, who love KFC chicken so bad they can eat a whole basket alone, we turned the communication upside down. We were not selling chicken; we were selling the way of consumption. A souvenir. It’s more than just an empty chicken basket that you can bring to KFC to get a discount on chicken wings. Digital advertisement created by Rodnya, Russia for KFC, within the category: Food.

Composer: Petr E.C. Rice Film advertisement created by Voskhod, Russia for Cherkashin, within the category: Food.

The world's first stop motion commercial with real dogs! The video is taken for Russian mobile operator Beeline and talks about how to recharge your phone account directly from your phone. But what's the trick? (Rus. aphorism: Where is the dog buried?) How to recharge your phone account directly from your phone? The instruction and the flying dog are in the video. Film advertisement created by mfive, Russia for Beeline, within the category: Electronics, Technology.

Integrated advertisement created by Decembrist, Russia for Okko, within the category: Media.

Megaday – a company that produces energy marmalade – together with Possible Group has launched a fun and a little absurd video called «Non-human Energy Resource» about the main feature of the product – energy. Video creators have turned upside down a popular cliché about waking up: the main hero – in this case a dog – is having a nice dream, but then it is woken up by a very energetic person who decides to take the dog for a walk. Film advertisement created by Possible, Russia for Megaday, within the category: Confectionery, Snacks.

Speeding is one of the main causes of traffic accidents. Every year in Russia, around 200 thousand people are injured or killed. INTOUCH Insurance company, which stands for responsible driving, wanted to convey the dreadful consequences of speeding to drivers. Some of the most viewed videos on the Internet among Russian users are crash videos captured on dash cams, which are popular across our country. We decided to use the format of such videos as a channel of communication. We figured that inserting frames from the alternative footage into the primary one at given intervals would cause the viewer watching the timeline thumbnails to see the animation from the alternative footage instead of the primary one. We uploaded a video entitled "Most terrible fatal car crash ever". By clicking on it, the user would expect to see the accident mentioned, but the video would not meet his expectations. In the video, one car is overtakes another that was maintaining the allowed speed. Nothing more. Because our drivers are all impatient, they want to find the mentioned car crash quickly. As soon as the user drags the timeline forward to find the crash, in the preview window he sees the alternative sequence, in which the car veers off into the oncoming lane, where a head on collision with a truck occurs. Then the user sees our message – Don’t Rush! Digital advertisement created by BBDO, Russia for Intouch Insurance, within the category: Finance.

Ambient advertisement created by Cosmos, Russia for Britannia Pub, within the category: Recreation, Leisure.

Film advertisement created by Friends, Russia for Lg-consult, within the category: Professional Services.

Make a TV show about a dream team of architects and researchers who tirelessly work on creating ideal plans. Each episode is dedicated to one advantage of the product and to how LEGENDA specialists come up with the idea for it while they play out different family situations. Film advertisement created by Possible, Russia for Legenda, within the category: Professional Services.

Using modern technology, Kaspersky Lab literally immerses a person into a realistic world of program code and data streams, something that was previously unimaginable. We created the first ever interactive Science Non-Fiction VR Film where a user experiences the life of a program from a single line of code and in the end faces a cyber threat of the global scale. Digital advertisement created by Possible, Russia for Kaspersky Lab, within the category: Electronics, Technology.

Content advertisement created by Y&R, Russia for Change One Life, within the category: Public Interest, NGO.

Ambient advertisement created by Decembrist, Russia for Food for Life, within the category: Public Interest, NGO.

Together with Geometry Global, Domino’s Pizza created a simple and functional solution - a pizza box which can be easily transformed into a bird feeder to store the pizza crust leftovers. A Domino’s pizza is ordered every second in Russia and so the company held the key to helping the birds. As well as an eye-catching design, the pizza box has a simple folding mechanism which enables customers to hook it to a tree. Direct advertisement created by Geometry Global, Russia for Domino's Pizza, within the category: Food.