Russia
Doing business is not about lying on the beach or wearing expensive suits. To run a business you must be a little crazy. It’s an everyday rush, explosion, fight, and fire. And we, Tochka Bank, know it, because it’s our life too. Film advertisement created by Voskhod, Russia for Tochka Bank, within the category: Finance.
Ambient advertisement created by TDI Group, Russia for Formann, within the category: Recreation, Leisure.
On 17th June 2021 in St Petersburg on the territory of Sevkabel Port - the new urban space in the city where modern trends and technology are combined, the world’s first ever sculpture that creates musical compositions aided by the wind and artificial intelligence for the Saint Petersburg Electrotechnical University "LETI" online radio station was unveiled. Radio LETI BIT is the first online radio statio in the world where the music is created by the sculpture itself, weather conditions and complex neural network algorithms. The sculpture is modeled like an d radio, from which 144 fine rods emerge, ranging in height from 4 - 5 meters and visually reminiscent of human DNA. When it’s windy the rods touch and create a sound. Inside the monument is a computer with neural networks, as well as piezoelectric transducers which measure the oscillation of the rods. Based on the range of oscillations artificial intelligence, just like a composer with a huge base of sounds at their disposal creates a musical composition which can be heard right on the spot by using the audio columns built into the structure itself or in any part of the world by tuning into the online radio station letibit.ru. The wind is such, that just like the music the variations are endless, and therefore it never repeats itself. Experiential advertisement created by Decembrist, Russia for Saint Petersburg Electrotechnical University, within the category: Education.
We have created a gallery of unusual street-art objects called “Braille-art” that consists of three objects combining visual symbols and text written in Braille. Each of the objects tells a story about achievements of different blind people successful in their respective fields despite their disability. Experiential advertisement created by Possible, Russia for Belaya Trost, within the category: Public Interest, NGO.
Outdoor advertisement created by Good, Russia for S7 Airlines, within the category: Transport.
To show that Hotpoint Natis washing machine is perfect for delicate washing, we decided to wash the thing you really care of — a million rubles in cash. Digital advertisement created by Friends, Russia for Hotpoint, within the category: Electronics, Technology.
Film advertisement created by Red Keds, Russia for Central Bank of Russia, within the category: Finance.
Film advertisement created by Marvelous, Russia for S7 Airlines, within the category: Transport.
Direct advertisement created by Havas, Russia for Greenpeace, within the category: Public Interest, NGO.
Digital advertisement created by Tag.Creative, Russia for Boxing Club, within the category: Recreation, Leisure.
Film advertisement created by Saatchi & Saatchi, Russia for Dad Can, within the category: Food.
Film advertisement created by Voskhod, Russia for Cherkashin, within the category: Food.
Film advertisement created by Voskhod, Russia for ForexClub, within the category: Finance.
Every year we run the best digital marketing conference in Russia. Every year we surprise not only with the speakers, but with a promo campaign part of which is a website. This year we've made the first in the country VR website, to amaze, impress and sell the tickets. Digital Marketing Conference is a trendy conference, which demanded a trendy website. Single-screen website is a trend, because longreads are bulky, an old paradigm. There is so much information that it is impossible to spend a lot of time on the website: scrolling is boring! So we've made the first VR-website, which you can examine in all its glory if you have VR-glasses or a cardboard. The main page is both menu and navigation of the whole website.
Digital advertisement created by Hungry Boys, Russia for Soglasie, within the category: Finance.
What kind of emotions, feelings or memories arise in your mind when you have to make a choice between "smoked or ham?" Let's take a trip into your subconscious! Film advertisement created by Voskhod, Russia for Cherkashin Meat Factory, within the category: Food.
Film advertisement created by Red Pepper, Russia for Aquapark, within the category: Recreation, Leisure.
Film advertisement created by Possible, Russia for Pandao, within the category: Retail Services.
Goryachaya Shtuchka is Russian for Hot Thing. Film advertisement created by Leo Burnett, Russia for Goryachaya Shtuchka, within the category: Food.
Film advertisement created by Lowe, Russia for Lukoil, within the category: Industrial, Agriculture.