Russia

WVA

To show that Hotpoint Natis washing machine is perfect for delicate washing, we decided to wash the thing you really care of — a million rubles in cash. Digital advertisement created by Friends, Russia for Hotpoint, within the category: Electronics, Technology.

WVA

Digital advertisement created by Red Pepper, Russia for Charity Garage Sale, within the category: Public Interest, NGO.

WVA

Ambient advertisement created by Soda, Russia for Viasat, within the category: Media.

Run

WVA

Entrepreneurs made the world convenient for people. We made the world convenient for business. Tochka. Bank for entrepreneurs. Film advertisement created by Voskhod, Russia for Tochka Bank, within the category: Finance.

WVA

Imagine you're binge-watching a product shot that is going for 10 days in a row 24/7. Instead of working, going out, or anything else. Sounds crazy, but that is what people in Moscow were doing in August 2016. For 10 days they watched a livestream of nothing but a pair of adidas Originals NMD sneakers and the only thing they wanted was to get these sneakers. Experiential advertisement created by Friends, Russia for Adidas, within the category: Fashion.

WVA

A social project for "Zeus" Animal Charitable Foundation trying to attract attention to homeless animals. The project was held at Picnic Afisha festival, the biggest and the most popular Moscow festival with a huge amount of social-active visitors. The team handed people ice figures of cats and dogs. Ice was melting releasing the card with the link to Zeus Facebook page. Later everyone could find his photo with the melting figure in hands on that page with unique “melting” animation. Ambient advertisement created by BBDO, Russia for Zeus, within the category: Public Interest, NGO.

WVA

Film advertisement created by 3Sba, Russia for Credit Bank of Moscow, within the category: Finance.

WVA

The video pictures the Russian market of small and medium-sized businesses as a gypsy one – grotesque, noisy, chaotic and carnivalesque. So, it’s Russia as it is. However, we believe that together we can make it right. Film advertisement created by Voskhod, Russia for Tochka Bank, within the category: Finance.

WVA

Film advertisement created by SpecialOne, Russia for SKA, within the category: Recreation, Leisure.

WVA

Film advertisement created by Decembrist, Russia for Smart, within the category: Automotive.

WVA

Film advertisement created by Voskhod, Russia for ForexClub, within the category: Finance.

WVA

Our challenge was to launch the new 14nm mining ASIC chip on the market that's expecting 7nm chips. Yeah, it's that complicated. Customers are expecting something really small, but we delivered something better: a more powerful, more efficient and more reliable chip. Because it's not the size or the looks that matter, but the performance. Our creative idea was to compare complicated tech with people. Because when you are hiring, you don't look at gender, sex preferences, age or shirt size. You're looking at how good they are at what they do. That's what matters most. Film advertisement created by The Clients, Russia for Bitfury Group, within the category: Professional Services.

WVA

Together with Geometry Global, Domino’s Pizza created a simple and functional solution - a pizza box which can be easily transformed into a bird feeder to store the pizza crust leftovers. A Domino’s pizza is ordered every second in Russia and so the company held the key to helping the birds. As well as an eye-catching design, the pizza box has a simple folding mechanism which enables customers to hook it to a tree. Direct advertisement created by Geometry Global, Russia for Domino's Pizza, within the category: Food.

WVA

Svetly Story and Event Horizont teamed up with WWF and Citi Foundation to create the stunning title sequence for 'Mirrored Mountains', a documentary feature about Altay region. Film advertisement created by Svetly Story, Russia for WWF, within the category: Public Interest, NGO.

HSE

WVA

Animation video for Higher School of Economics. Film advertisement created by Svetly Story, Russia for Higher School of Economics, within the category: Education.

1MB

WVA

Digital advertisement created by Marvelous, Russia for Skylink, within the category: Electronics, Technology.

WVA

Most viewers either appreciate Aivazovsky’s art or just don’t relate to it at all, perceiving his paintings just as ‘some sea pictures’. To overcome this emotional gap, BBDO Russia Group decided to shift the emphasis from the global ocean to the painter himself. The film recounts one of the most amazing moments in life of Aivazovsky, when he was working on the “Explosion of the Turkish Ship” painting just several hours before he passed away – almost to the very end. Film advertisement created by BBDO, Russia for Tretyakov Gallery, within the category: Recreation, Leisure.

WVA

In the midst of a “cold season”, we have launched an advertising campaign promoting Polyoxidonium, a medicine for cold and flu. During the exacerbation of viral diseases, many people stay home and lie in bed watching TV shows and new films, so the central element was a video stylized as a trailer for a catastrophe movie. We announced a new catastrophe film telling about a real flu apocalypse that worsens without Polyoxidonium! As part of the campaign, we supplemented the video with placements that are non-traditional for the pharmaceutical market: ad-trailer was shown on popular sites for online film watching and in thematic film communities on Vkontakte. The site of Kinopoisk was also branded. Dimensional constructions, posters and flyers stylized to match the announcements of the new film were placed in the Cinema Park and Formula kino movie theaters. Film advertisement created by Possible, Russia for Polioxidonium, within the category: Pharmaceutical.

WVA

Integrated advertisement created by Possible, Russia for Modi, within the category: Retail Services.

WVA

A new sea food brand was created and put on the shelves of supermarkets in Anapa, a coastal city. However, instead of actual food there was a rubbish, caught in the sea off the coast in Anapa. A sea cocktail of tins, Black sea mix of plastic bottles, cigarette stubs as sea bulls and a seafood salad with plastic bags – all this could be found on the shelves in shops during the campaign which ended with a city-wide community work day. The design of the package was created using the most frequent rubbish found in sea – plastic bottles, cups and bags, cigarette stubs and tins. This rubbish was put through a linocut after being colored with typographic colors. Final images were photoshopped and used in the packaging. Integrated advertisement created by Possible, Russia for Bloknot Anapa, within the categories: Media, Public Interest, NGO.




Showing 1 out of 15