Never share your financial data, not even by telephone. Be vigilant with personal information. Digital advertisement created by Duval Guillaume, Belgium for Febelfin, within the category: Finance.

Film advertisement created by Havas, Belgium for Lotto, within the category: Gaming.

Now open. The shop where you pay with money you draw yourself. Get creative, buy cool stuff and celebrate the BIC M10 60th birthday. Experiential advertisement created by Friendship, Belgium for BIC, within the category: Office Equipment.

Digital advertisement created by Saatchi & Saatchi, Belgium for Samsonite, within the category: Personal Accessories.

Digital advertisement created by DDB, Belgium for Belgian MIXX Awards, within the category: Professional Services.

Film advertisement created by Duval Guillaume, Belgium for Febelfin, within the category: Finance.

Film advertisement created by Duval Guillaume, Belgium for De Lijn, within the category: Transport.

On March 22nd, Belgium was attacked by terrorists. A month later, the impact on Brussels’ economy was enormous. Certainly for the restaurants who saw their business go down tremendously. (bankruptcy rate increased by 1500%). Together with ‘De Tijd ‘and ‘L’Echo’, Belgians national business newspapers, we decided not to sit back and wait, but to do something: we launched #DiningforBrussels. Ambient advertisement created by Famous, Belgium for De Tijd, within the category: Media.

Film advertisement created by Mortierbrigade, Belgium for Mobile Vikings, within the category: Electronics, Technology.

In Belgium we don’t need mountains to win a medal. A Belgian city has never hosted the Winter Olympics. That makes perfect sense, because we don’t have any mountains. But we do have athletes with enough talent and determination to win a Winter Olympics medal, this year in Sochi. One of the athletes is snowboarder Seppe Smits, multiple World Championship medalist. Digital advertisement created by BBDO, Belgium for Belgian Olympic Committee, within the category: Recreation, Leisure.

Film advertisement created by Mortierbrigade, Belgium for Niko, within the category: Electronics, Technology.

To ‘celebrate' the 20th Birthday of Reporters Without Borders Belgium, dictators from around the world prepared a special 'Happy Birthday’ surprise. Film advertisement created by Publicis, Belgium for Reporters Without Borders, within the category: Public Interest, NGO.

Skin cancer is easy to avoid and detect. Still, every 54 minutes someone dies from it, because we forget to check our skin. But we do check our Facebook timeline. Constantly. So BBDO developed Skin Memories. Patches, distributed through all Belgian pharmacies. People can get a free patch, put it on a skin mark, take a picture and post it on Facebook. Facebook Memories will automatically show them the same picture again. Year after year. In public or private. Remembering them to check their skin and helping them to measure the growth and evolution of their skin marks. In addition, the #SkinMemories posts themselves will contribute to a strong awareness effect and behavior change. Integrated advertisement created by BBDO, Belgium for Euromelanoma Foundation, within the category: Health.

Digital advertisement created by BBDO, Belgium for Tabasco, within the category: Food.

Summer campaign for the Irish Food Board. Digital advertisement created by Gents, Belgium for Bord Bia, within the category: Industrial, Agriculture.

Digital advertisement created by Friendship, Belgium for Mlab, within the category: Professional Services.

Digital advertisement created by Saatchi & Saatchi, Belgium for Samsonite, within the category: Personal Accessories.

Direct advertisement created by BBDO, Belgium for JCDecaux, within the category: Media.

Film advertisement created by Happiness, Belgium for Record Bank, within the category: Finance.

‘The National Debate’ by Leffe: divided land reunites on a 400km-long terrace. In 2011, Belgium broke the world record for the longest period without a government (541 days). On May 26 2019, Belgium voted again. The result was an even more fragmented political landscape between the Dutch-speaking North of the country and the French-speaking South. So divided that the political leaders from both sides of the country refused to sit together at the same table. As a Belgian beer brand, Leffe wanted to send them a strong signal and avoid to beat that world record again. And nothing like a good Leffe to start a discussion on a topic such as politics. Even more true, around a table on a terrace this summer. 100 days after the elections, and with the politicians going nowhere, Leffe decided to create the longest terrace ever in the hope of uniting the two communities and bringing them back together. The beer brand placed 1000 tables along the 400 km language border, and invited 1000 Flemish and 1000 French speakers to share a beer together. Participants were also asked to discuss 10 political questions set by a Professor and political scientist, and reach (at least) 1000 compromises. In order to set an example to the national politicians that they should come together to create a new government as soon as possible. The objective was to stimulate the debate. And the least we can say is that Leffe and BBDO Belgium have succeeded! This campaign was a real success and generated lots of reactions, participations, PR mentions in major national and international media, such as The Wall Street Journal, Euronews, ZDF… but also an impressive sales rise! Curious to discover the results of this? Watch the case movie below. Cheers! Always welcome. Experiential advertisement created by BBDO, Belgium for Leffe, within the category: Alcoholic Drinks.