Portugal

WVA

Digital advertisement created by Nossa, Portugal for Somersby, within the category: Electronics, Technology.

WVA

What’s the best way to show that you’re a tough brave man, a Barba Rija man, like people in Portugal use to call them? Try and shave on top of a moving truck in one of Lisbon’s main avenues, and probably that will do the trick. Clube Barba Rija is not for kids but for full grown men, so we created this daring video, with a real man instead of a stuntman, as a way to get people talking about this new online club that will help Portuguese men by delivering at their homes all they need for a perfect shave. Digital advertisement created by Ogilvy, Portugal for Barba Rija, within the category: Health.

WVA

Film advertisement created by Wunderman Thompson, Portugal for Vodafone, within the category: Electronics, Technology.

WVA

Film advertisement created by Fuel, Portugal for Queer Lisboa, within the category: Recreation, Leisure.

WVA

Film advertisement created by Fuel, Portugal for Worten, within the category: Electronics, Technology.

WVA

Waiting for a flight at the airport can be painful. People can be there for hours, without a comfortable place to rest. So Evolution, the most innovative hotel in Lisbon, created that place. A portable bedroom people could pick up in the boarding areas. Totally made out of recycled cardboard, designed to bear every height and weight, with a safe place for the bag. And suddenly, waiting for a flight became more comfortable than a flight itself. Ambient advertisement created by Nossa, Portugal for Evolution Hotel, within the category: Hospitality, Tourism.

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To celebrate the World Radio Day, Ogilvy teamed up with Rádio SIM to recover the memories of the old radio days, by deconstructing time, piece by piece. With it, we created something new, something to remember the past, remember the songs and the artists that made those days, the Radio days. Digital advertisement created by Ogilvy, Portugal for Radio Sim, within the category: Media.

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Film advertisement created by Publicis, Portugal for Renault, within the category: Automotive.

WVA

A smart & fun campaign to advertise the 4 Hands Scriptwriting Festival, promoted by the Portuguese Film Academy. Film advertisement created by FCB, Portugal for Portuguese Film Academy, within the category: Recreation, Leisure.

WVA

When a child with a disability decides to chase the dream of becoming a Paralympic athlete, they will face all of sports challenges and then some. This film, with actual athletes, tries to show precisely this: what it is like to chase and reach the almost (but only almost) impossible objective. Film advertisement created by FCB, Portugal for Portuguese Paralympic Committee, within the category: Public Interest, NGO.

WVA

URL: http://www.fucksgiving.net On november 8th, the world celebrates Fucksgiving. KISS created a website that gives people from all around the world the opportunity to say why they give a fuck about this election. How it affects them direct or indirectly. All they have to do is use the hashtag #fucksgiving on Twitter. The kickstart of this project is a video with people of different race, age, gender, etc., reading a manifesto on camera. Digital advertisement created by KISS, Portugal for KISS, within the category: Agency Self-Promo.

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Leo Burnett Lisbon created the “The exhibition that shouldn’t exist” campaign for Control Arms - a worldwide coalition fighting to approve the Arms Trade Treaty later this month. The exhibition is a collection of paintings designed to look like abstract artworks in a first sight. But then, when people read their placards, they realize they’re actually in front of gunshots stories. Through a QR code on each placard, people can see the ballistics test that simulated the related story on the painting. “The Exhibition that shouldn’t exist” portrays the reality of the irresponsible arms trade around the world, turning visible a violent truth that many don’t see. The paintings will be displayed in the Electricity Museum in Lisbon and then sent to Control Arms in NY. They will show them in their opening press briefing, held at the UN Secretariat. The exhibition also has an online version, where people can have the same experience with the paintings and their videos. Film advertisement created by Leo Burnett, Portugal for ControlArms.org, within the category: Public Interest, NGO.

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Experiential advertisement created by FCB, Portugal for Royal Canin, within the category: Pets.

WVA

Digital advertisement created by FCB, Portugal for Turismo de Portugal, within the category: Transport.

WVA

The iconic trams of Lisbon do not go unnoticed to anyone. Neither they nor the wires that provide them with energy and that are spread across the city's most charismatic neighborhoods. Still, Leo Burnett Lisboa looked at these in a different way and saw a typography in its complex mesh. And like that, with the support of the Lisbon City Council, the official font Lisbon was born. On the website lxtype.pt, where it can be explored and downloaded for free, everyone can test the font and find out a place associated with each letter, transforming words in spontaneous and personalized guides of the city. To spread the idea, a film was created and directed internally by Hugo Lage and with a soundtrack kindly provided by Dead Combo. Digital advertisement created by Leo Burnett, Portugal for Lisbon City Council, within the category: Transport.

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Film advertisement created by Leo Burnett, Portugal for IndieJunior, within the category: Recreation, Leisure.

WVA

DACIA cars are the smart choice. They have everything a person really needs - such as the Media Nav multimedia system, the rear-view camera, generous interior spaces, robustness, and much more, at a fair price. But how do we convince people to buy a DACIA, when other brands are constantly luring them with extras that they will never use? Creating a new line of accessories specially made to satisfy the desire of those who really insist on having unnecessary equipment in the car – The DACIA Unnecessories. See all the Dacia Unnecessories here: www.unnecessories.com Film advertisement created by Publicis, Portugal for Dacia, within the category: Automotive.

WVA

A smart & fun campaign to advertise the 4 Hands Scriptwriting Festival, promoted by the Portuguese Film Academy. Film advertisement created by FCB, Portugal for Portuguese Film Academy, within the category: Recreation, Leisure.

WVA

WTF is mobile operator exclusively for under 25ers. Besides free data on several apps and cheaper plan that includes plenty more of data, it stroke a partnership with UBER to offer discounts on rides. To announce this promo, we create a song and its music video under the concept: “Who you gonna call? Uber or mommy?” Content advertisement created by Havas, Portugal for WTF, within the category: Electronics, Technology.




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