Peru
Content advertisement created by Mood, Peru for FIAT, within the category: Automotive.
Film advertisement created by FCB, Peru for Samsung, within the category: Electronics, Technology.
Digital advertisement created by McCann, Peru for Sodimac, within the category: Retail Services.
Film advertisement created by Y&R, Peru for Movistar, within the category: Electronics, Technology.
Digital advertisement created by McCann, Peru for Papa Con Camote, within the category: Fashion.
Peru is one of the top countries who unfortunately has minors working on the streets, Losing part of their childhood and stop believing on their dreams, This Holiday season we want to make it special for them with lots of surprises, Something that makes them believe again in the magic of "Christmas" Additional credits: Juan Diego Peschiera, Jackelin Tucno. Ambient advertisement created by Conectart, Peru for Consorcio LP, within the category: Public Interest, NGO.
Film advertisement created by Volver d6, Peru for BBVA Banco Continental, within the category: Finance.
On international Gamers Day, Pilsen Callao as the original beer of friendship, took the role no one else wanted in a Dota 2 game to stand up for friendship. Digital advertisement created by DDB, Peru for Pilsen Callao, within the category: Alcoholic Drinks.
We intervened in doctors appointments to give a message to women who go to the doctor only when they feel an ache and pain. Ambient advertisement created by Lowe, Peru for League against cancer, within the category: Public Interest, NGO.
Peru is the country of Latin America with the highest wage gap between men and women: 29.2%. We intervene the price of products and services from our affiliated stores all around the country, so that when our female clientele bought them, they would be worth 29.2% less. A special percentage discount to all our female clients for the gender wage gap that still exist in Peru. Experiential advertisement created by Wunderman, Peru for Scotiabank, within the category: Finance.
Film advertisement created by Y&R, Peru for Cristal, within the category: Alcoholic Drinks.
The reality is this: Peru is a sexist country and Pilsen Callao, as a brand, has contributed to this conduct for a long time by creating sexist advertising. However, they've decided to change their communication once and for all by creating a movement in the name of equality. And together, we've launched a campaign that made Peruvians (us included) accept their own mistakes, just by playing a drinking game known to everyone. Film advertisement created by DDB, Peru for Pilsen Callao, within the category: Alcoholic Drinks.
To launch the Huawei p9 lite 2017 we created an interactive music video album from Facebook, exclusive to see joining 3 cell phones. Digital advertisement created by Ingenia, Peru for Huawei, within the category: Electronics, Technology.
Digital advertisement created by Lowe, Peru for Demus, within the category: Public Interest, NGO.
Film advertisement created by Zavalita, Peru for Mibanco, within the category: Finance.
Film advertisement created by Y&R, Peru for Cristal, within the category: Alcoholic Drinks.
Outdoor advertisement created by FCB, Peru for UTEC, within the category: Education.
Content advertisement created by JWT, Peru for Laive, within the category: Non-Alcoholic Drinks.
In Perú, 7 out of 10 women have suffered some form of violence. Despite this, most of them don’t report the abuses for fear of being judged or getting caught by their partners. That is why, on International Day of Elimination of Violence Against Women, Jockey Plaza and Wunderman Phantasia, decided to create a new way to help them, giving them access to a support center using the most intimate and safe space: women’s restrooms. Experiential advertisement created by Wunderman, Peru for Jockey, within the category: Retail Services.
Direct advertisement created by McCann, Peru for Coca-Cola, within the category: Non-Alcoholic Drinks.