‍ Film advertisement created by McCann, China for Shanghai Blood Administration Office, within the category: Public Interest, NGO.

Digital advertisement created by Fred & Farid, China for Diesel, within the category: Fashion.

The Road to HBL invites fans to live out their own Nike HBL animated journey via a stylized digital choose your own adventure with 700 possible storylines. Users get firsthand experience of the rigorous training regime, team bonding, pep talks and match excitement from the POV of a young player, creating their own personalized basketball diary and shareable team poster. A comparatively new basketball platform in China, interest and participation in the HBL is on the rise. Tao Dong, Basketball Brand Digital Director - Greater China, Nike, said that the brand’s ambition was to expand the league further Film advertisement created by R/GA, China for Nike, within the category: Fashion.

Film advertisement created by Civilization, China for Civilization, within the category: Agency Self-Promo.

Film advertisement created by DDB, China for Volkswagen, within the category: Automotive.

Digital advertisement created by Liberum13, China for Direction Skateboards, within the category: Recreation, Leisure.

Film advertisement created by McCann, China for Coca-Cola, within the category: Non-Alcoholic Drinks.

Because of the 2020 global situation, more than 1.5B masks found their way to the ocean in that year alone. Alibaba Group, being one of the largest sellers of disposable face masks, wanted to provide a solution to the problem. The corporation believes that a necessary item that protects human life doesn’t have to be something that will cause devastation to the environment, so they partnered with WWF for Earth Day 2021 to generate more awareness about the issue. The campaign includes an event titled "Fading Sea Creatures", a shocking live performance by emerging artist Qiurui Du. The performance focused on jellyfish, the world's most resilient sea creature, to convey the message of how even the oldest animal on earth that survived calamities, mass extinctions, and outlived dinosaurs, may soon fall to the consequences of mask pollution. The performance featured Qiurui’s jellyfish painting which was on canvas made entirely out of disposable face masks. The painting was made with hydrochromic paint, which disappeared when the mask canvas was submerged underwater. The jellyfish painting reappeared when the mask canvas was removed from the water, conveying the message of how life will return to our seas when we remove the presence of masks from our oceans. Integrated advertisement created by F5, China for Alibaba, within the categories: Health, Personal Accessories, Public Interest, NGO, Retail Services.

Wechat, the most popular communication app in China, has 600 million users. Every user spends about 12 hours per week on WeChat. We try to combine people’s scattered time to address a big problem. We set up a Wechat account named “The Voice Donor” and then invite users to donate voice by reading the words in the system through the voice function in WeChat. Every one of 6 hundred million people just needs to contribute only one minute, the reading problem of 12.63 million blind people in China will be solved. Digital advertisement created by Publicis, China for WeChat, within the category: Electronics, Technology.

Music: Composer etc: Kahra Scott James Film advertisement created by Ogilvy, China for Thiên Long, within the category: Office Equipment.

Digital advertisement created by TBWA, China for Baobeihuijia, within the category: Public Interest, NGO.

Liu Wen finishes a shooting and receives a text message for the secret party. What follows now is a series of back and forth cuts been Liu Wen and the party crew. It goes between Liu Wen walking to her car and taking off to the party location, while the crew is setting up in the plane to get the party started. Liu wen arrives at the party and they celebrate. The music is at its peak and the B- Boy and B- Girl are battling with their best dance moves, they are having a great time together. Film advertisement created by The Hype | Pixomondo, China for Puma, within the categories: Fashion, Retail Services.

A runner, boxer, footballer, and basketballer—all aged between 10 and 13 years old—ask for their independence. Film advertisement created by RGA, China for Nike, within the category: Fashion.

Digital advertisement created by Civilization, China for Pepsi, within the category: Non-Alcoholic Drinks.

‘The Tattooist’ follows the dark obsessions of a tattooist whose studio is acclaimed for its exceptional and intricately crafted tattoos. Those who receive his prized masterpiece are drugged, imprisoned, and then forced to fight their fears in a race against the clock to escape. Can they escape or will they become victims of The Tattooist? Film advertisement created by E&T Films, China for Scream Zone Escape Room, within the category: Recreation, Leisure.

Digital advertisement created by Dentsu, China for Lenovo, within the category: Electronics, Technology.

Ambient advertisement created by STDecaux, China for Perrier, within the category: Non-Alcoholic Drinks.

Digital advertisement created by Serviceplan, China for 999 Cold Remedy, within the category: Pharmaceutical.

Design advertisement created by Wieden + Kennedy, China for Nike, within the category: Fashion.