China
Digital advertisement created by Dentsu, China for Lenovo, within the category: Electronics, Technology.
Integrated advertisement created by Kinetic, China for Nike, within the category: Fashion.
Digital advertisement created by Civilization, China for Pepsi, within the category: Non-Alcoholic Drinks.
Direct advertisement created by Civilization, China for Pepsi, within the category: Non-Alcoholic Drinks.
Film advertisement created by Wieden + Kennedy, China for Milka, within the category: Confectionery, Snacks.
Film advertisement created by McCann, China for Coca-Cola, within the category: Non-Alcoholic Drinks.
Digital advertisement created by Dentsu, China for Lenovo, within the category: Electronics, Technology.
Film advertisement created by Ogilvy, China for Kotex, within the category: Health.
Ambient advertisement created by Lowe, China for Telekom China, within the category: Electronics, Technology.
Digital advertisement created by Ogilvy, China for Visit Britain, within the category: Transport.
Digital advertisement created by Grey, China for California Walnut Commission, within the category: Food.
A web-based app lets you unleash your inner wild child by transforming your smartphone into your very own high octane, tire-eating Ford Mustang – all you need is your phone and a tabletop. Digital advertisement created by GTB, China for Ford, within the category: Automotive.
‘The Tattooist’ follows the dark obsessions of a tattooist whose studio is acclaimed for its exceptional and intricately crafted tattoos. Those who receive his prized masterpiece are drugged, imprisoned, and then forced to fight their fears in a race against the clock to escape. Can they escape or will they become victims of The Tattooist? Film advertisement created by E&T Films, China for Scream Zone Escape Room, within the category: Recreation, Leisure.
Remind the Chinese September 21 is the peace day of the world. Outdoor advertisement created by Shineworks, China for Peace One Day, within the category: Public Interest, NGO.
Design advertisement created by Wieden + Kennedy, China for Nike, within the category: Fashion.
These video ads respectively describe Huawei Nova2s mobile selling points: smart assistant, game DND and facial unlock function, with expanding the whole image in a humorous way. Film advertisement created by Insight Group, China for Huawei, within the category: Electronics, Technology.
Final Frontier and Taiko Studios produced Airbnb China’s Chinese New Year film, a touching animation demonstrating how the brand’s properties can become homes away from home at a time of year where young Chinese are finding it increasingly difficult to return to their family hometowns. Spring Festival is the most important date on the calendar in China, when families separated by work and life necessities reunite, traditionally in the town where the children grew up. Titled “Fu”, the three-and-a-half minute 3D animation tells the story of Jia Jia, a young nurse whose pursuit of her career dreams in the big city prevent her from returning to her hometown for Chinese New year, much to the disappointment of herself and her parents. Fortunately, Airbnb’s platform is on-hand to enable a unique solution. At the core of the film is the age old Chinese New year tradition of hanging a ‘Fú’ (meaning ‘blessing’) banner upside down, symbolizing "good luck comes", tying in to the overall campaign idea of turning traditional concepts on their head; in this case, 'home' coming to Jia Jia rather than the other way around.
Film advertisement created by Ogilvy, China for Coca-Cola, within the category: Non-Alcoholic Drinks.
Film advertisement created by FCB, China for Oreo, within the category: Confectionery, Snacks.
F5 recently made a B2B ad for iQIYI, a Chinese online movie and video website, and one of the largest streaming platforms in the world. The commercial was targeted to brands advertising in the entertainment giant’s platform. The brief was to create a spot that would communicate to advertisers the communication advantages and benefits of Smart TV advertising, show data support, and why iQIYI is the leader in the industry. Film advertisement created by F5, China for iQIYI, within the category: Media.