Digital advertisement created by Brad, Canada for Together Against Bullying, within the category: Public Interest, NGO.

Digital advertisement created by BBDO, Germany for Smart, within the category: Automotive.

Film advertisement created by Bcube, Italy for Campari, within the category: Alcoholic Drinks.

The campaign uses Virtual Reality to create a 5D-experience in a Stockholm hangar that allows participants to recharge on the world’s most beautiful beaches, experience the best Heli-skiing, and enjoy an African safari, among other things. The experience consists of five different VR experiences supplemented with custom-built simulators and sensory effects such as wind, aromas, heat and even an artificial elephant trunk to take the sense of reality to a whole new level. Film advertisement created by King, Sweden for Lotto, within the category: Gaming.

Film advertisement created by TBWA, United States for Apple, within the category: Electronics, Technology.

SodaStream created a video to support an environmental group, 5 Gyres (http://5gyres.org/), an environmental group focused on the issue of plastic pollution. In the video, a prominent Belgium’s Federal Minister, Johan Vande Lanotte, formally announces that under his leadership, Belgium will be driving up the tax on plastic bottles and eventually banning them. At the video’s end, the reveal is that this is not Vande Lanotte, but an actor wearing an impressive latex mask (sort of Mission Impossible), who declares that Vande Lanotte should be making the speech, and until he does, 5 Gyres will make it for him. This video has prompted a huge media response in Belgium – it did its job. It’s another example of SodaStream’s willingness to keep poking Big Soda. At the Cannes Film Festival, for the first time in more than 20 years, SodaStream displaced Coca Cola as the sponsor of the American Pavilion. Different celebrities (Lars Ulrich, Will Forte, David Hasselhoff) came by the Pavilion to sign SodaStream Sources, which will be auctioned to raise funds for 5 Gyres.

Film advertisement created by Martpet, Brazil for Hope, within the category: Health.

Georgia is a guest of honour at the Frankfurter Buchmesse 2018. For this matter Georgian Artists created unique illustrations to create the 4 minute film that would introduce Georgia through its unique alphabet. Film advertisement created by JWT, Georgia for Georgian National Book Center, within the category: Public Interest, NGO.

One cashier, one hidden cam, one printer. That´s all Burger King needed to prove that Whoppers are made to order. Exactly your way. When a person ordered a sandwhich, a picture was taken, without anyone noticing. The client got your freshly made Whopper with your face on it. Burger King has proved that each sandwich is unique, made to order, especially for each customer. Ambient advertisement created by Ogilvy, Brazil for Burger King, within the category: Food.

Film advertisement created by WNP, France for OPnGO, within the category: Electronics, Technology.

Film advertisement created by Hemisphere Droit, France for IKEA, within the category: House, Garden.

Film advertisement created by Serviceplan, France for Sarenza, within the category: Retail Services.

Digital advertisement created by BBH, United Kingdom for Samsung, within the category: Electronics, Technology.

Film advertisement created by la comunidad, Argentina for ESPN, within the category: Media.

“Boo!” edition is four different ice cream packs you can play with. Just move the inside part of the pack up or down and the monster will change its face. Of course, every monster has its name and temper. Integrated advertisement created by ANGRY, Ukraine for Hercules, within the category: Food.

G2A is a marketplace for gamers where you can buy games and gaming gear, way cheaper than at any other places. In our story we show how terrible things happen when gamers overpay. Film advertisement created by Serviceplan, Poland for G2A, within the category: Gaming.

Audio advertisement created by WE, Brazil for Mix Radio, within the category: Media.

Film advertisement created by Grey, Germany for MTV, within the category: Media.

Film advertisement created by BBDO, United States for Guinness, within the category: Alcoholic Drinks.

Film advertisement created by Perfect Fools, Sweden for Peak Performance, within the category: Fashion.