People in Russia talk and text on their phones while driving. We’re used to it, nothing strange. Radio stations provoke this behavior. Every station has a call-in show where listeners are calling or texting to win presents or just to say hi to their friends. Smartphone using is the second, after alcohol consumption, human factor causing car accidents. Despite a common opinion, hands-free devices offer no safety benefit when driving. Driving while talking on cell phones – handheld and hands-free – increases risk of crashes fourfold. The number is even bigger for texting and using apps. SM Polis Insurance is fighting against this dangerous habit with live radio broadcast of “car crashes”. 18 radio stations refused to join the action; they only cared about ratings and public image. So we had just one: Novoe Radio. Together with a popular call-in radio show we demonstrated what can happen if you use a phone while driving. When a presenter was getting a call from someone who was driving at the moment, he immediately disconnected the call and put on air the sounds of a car crash. After a moment of scary silence the presenter revealed it was not a real crash and explained the danger of using phones while driving. The first results came just in a couple of days. We were getting less and less calls from the drivers. The story was featured in media. After that the other radio stations changed their mind and joined the action to protect their listeners. People are now stopping to make a call to the show. Audio advertisement created by Voskhod, Russia for SM Polis Insurance, within the category: Finance.

As the only fast food chain that flame grills their burgers, Burger King knows a thing or two about fire. To celebrate the fire, we took it away. Frankly, it’s just not the same. Film advertisement created by The Creative Circus, United States for Burger King, within the category: Food.

Kelly’s showcases new flavours with a new TV ad entirely in Cornish. Film advertisement created by Isobel, United Kingdom for Kelly’s, within the category: Confectionery, Snacks.

Wikipedia is banned in Turkey. 80 million Turks are without access to free knowledge as the Turkish government controls the internet. But we found a way to give them Wikipedia back. Through an FM radio pirate station. Ambient advertisement created by Danish School of Media and Journalism, Denmark for Wikipedia, within the category: Education.

Film advertisement created by Quiet Storm, United Kingdom for Yakult, within the category: Non-Alcoholic Drinks.

Film advertisement created by Grabarz & Partner, Germany for Porsche, within the category: Automotive.

Apprentice is a story of overcoming past fears in pursuit of future success. Film advertisement created by McCann, Uruguay for Nuevocentro Shopping, within the category: Retail Services.

Film advertisement created by Africa, Brazil for Budweiser, within the category: Alcoholic Drinks.

Edgehogs is an art studio based in Dubai specializing in building a wondrous world where the audience is reached not only via visuals but through technologically advanced mediums and methods involving motion graphics and hyper-realistic 3D animations and videos. Integrated advertisement created by Icon Advertising, United Arab Emirates for Edgehogs Studio, within the categories: Agency Self-Promo, Media.

This may look like something from a sci-fi movie, but it is not. It is very real. Denim manufacturer Azgard9 has developed a sustainable garment that produces Oxygen, in what is seen by the brand as the “garment of the future”. The garment called “CO2AT”, was produced as part of Azgard9’s recent repositioning “Future Before Fashion”, focused on the development of products and solutions with low impact on the environment. Developed in partnership with Post Carbon Lab, in London, the CO2AT is a living being. Its hoodie is treated with microbial pigmentation, so actually behaving like a plant by using photosynthetic microorganisms – a process by which plants take in carbon dioxide and turn it into glucose and oxygen. Therefore, during its life cycle, it releases oxygen, improving the immediate environment of the wearer, due to its living cells coating. During its life cycle, the poncho neutralizes the impact of its production, improves the immediate environment of the wearer and produces approximately the same amount of O2 as an oak tree. Direct advertisement created by Stream and Tough Guy, Portugal for Azgard9, within the category: Fashion.

Dutch Customs wanted to inform travelers that it's illegal to bring back fake designer bags and small knifes from holiday destinations around the world. We created retargeting banners in which street vendors try to sell you these products and placed them on travel websites. Thanks to the retargeting technique, the street vendors followed you around, popped up when least expected and they got more desperate each time. And after their little sales pitch, we delivered our message; this is not OK. Digital advertisement created by JWT, Netherlands for Dutch Customs, within the category: Professional Services.

Our client is the Cartagena Music Festival and they have always believed that music is for everyone even for people who can not hear it. For this reason we created the first app that transforms song frequencies into vibrations so deaf people can feel the music in their Smartphones trought his phone vibrator. Ambient advertisement created by Y&R, Colombia for Cartagena Music Festival, within the category: Recreation, Leisure.

SNCF has set up one of the biggest vivarium in Europe to promote the smallest TGV prices and installed it in Paris Gare de Lyon station for the occasion. Outdoor advertisement created by TBWA, France for SNCF, within the category: Transport.

Film advertisement created by Third Row, United States for Crest, within the category: Health.

Dunlopillo created a mattress called RESPARK that can communicate with couples to help them bring excitement back into their relationships. We want you to listen to what it has to say! RESPARK provides couples with simple ideas that help create a great impact. It does this by tracking a couple’s activity using motion sensors, and observes the amount of activity in bed. This data is then collected and RESPARK will send suggestions of fun activities and locations to either partner’s smartphones, to spice things up both in and out of the bedroom! Ambient advertisement created by Geometry Global, Malaysia for Dunlopillo, within the category: House, Garden.

Film advertisement created by Noah's Ark Creative, Nigeria for Three Crowns Milk, within the category: Non-Alcoholic Drinks.

Kizik, an e-commerce footwear company known for their hands-free technology is debuting its first brand campaign this week. The campaign was created by Little Big Engine, which won the assignment after a review. The campaign will also incorporate direct-response (DR) advertising, which is part of the company’s success to date. Film advertisement created by Little Big Engine, United States for Kizik, within the category: Fashion.

Ambient advertisement created by DDB, Colombia for EPM, within the category: Industrial, Agriculture.

Showing a sumo wrestler’s flight, this movie highlights the thrill of riding on winds with a maximum speed of 360km/h. Could this really happen? Enjoy the expression of “body ripples” never seen before, No CG was used! Film advertisement created by Frontage, Japan for FlyStation, within the category: Recreation, Leisure.

ABBA, one of the most successful pop groups of all time, have announced that, for the first time in 40 years they are back, with a revolutionary new concert that will see Agnetha, Björn, Benny and Anni-Frid performing digitally with a live 10-piece band, in a purpose-built arena in London from May 2022, and a brand new studio album. The digital versions of ABBA have been created following weeks and months of motion-capture and performance techniques with the four band members and a thousand VFX experts from Industrial Light & Magic, the company founded by George Lucas, in what is the company’s first foray into music. Now, an incredible 40 years since their last studio album The Visitors, ABBA have not only recorded two new songs, ‘I Still Have Faith In You’ and ‘Don’t Shut Me Down’, that will both feature in the concert, but they have recorded and produced an entire new album. Recorded together at Benny’s studio Riksmixningsverket in Stockholm, Voyage will be released worldwide on 5th November on Universal Music Group. Integrated advertisement created by TMW, United Kingdom for ABBA, within the category: Music.