Film advertisement created by Scanad, Uganda for Roofings, within the category: House, Garden.

We developed a creative platform `The city will speak to you first` to emphasize the uniqueness of this app. The whole city struck up a direct conversation with citizens. All of it began with city transport, which advised commuters to change to a more advanced trip payment method. Soon after, supermarkets spoke to people as well. This was mostly caused by quarantine due to the coronavirus: Ukrainians were asked to leave their houses as little as possible in order to stay safe. However, there was still a need to shop for groceries, so EasyPay tackled it in its application. Supermarkets urged citizens to stay at home through outdoor advertising and SMM, while EasyPay promised to tackle the question with groceries. At the moment, transport and supermarkets have spoken to the audience, but in a while restaurants, cafes, petrol stations and the whole city will, too. Integrated advertisement created by NEBO Ideas Agency, Ukraine for EasyPay, within the category: Electronics, Technology.

Buying new clothes does not imply that it is ready to wear. However with Samsung Quick Drive that just might be possible. Samsung presented its new Quick Drive washing machine line in an innovative way. Instead of making promotions in its own brand shops, Samsung presented Quick Drive line in a premium Croatian multi brand fashion store - XYZ. For one day all XYZ customers could wash their old and newly bought fashion items right away and literally WEAR IT NOW! Digital advertisement created by Saatchi & Saatchi, Croatia for Samsung, within the category: Electronics, Technology.

As part of a ten-year partnership with the Olympics, Tmall (Alibaba Group), China’s biggest B2C online retail platform, has launched a motivational Winter Olympic Games campaign with FF Shanghai, setting winter on fire. The film, directed by Salomon Ligthelm, aims to change people’s perspective toward the winter season while leveraging on the spirit of the Olympic Games. No matter how harsh winter can be, it makes us feel alive than ever; ‘In the midst of winter, I found there was, within me, an invincible summer’ ​ Albert Camus. Film advertisement created by FF, China for Tmall, within the category: Retail Services.

Humans in giant mouse wheel run for free snacks. Fantastic Delites' sadistic Delite-o-matic snack machine returns to the streets but this time to challenge how far people will go for the brand's Vintage Cheddar and Red Onion flavour rice snacks. Members of the public were required to wear mouse suits and spin a giant mouse wheel inside a cage. Only when they'd built up sufficient speed would the Delite-o-matic release a pack of cheese flavoured Fantastic Delites as a reward. If people crashed or fell out of the wheel, they'd have to start all over again. Ambient advertisement created by BBDO, Australia for Fantastic Delites, within the category: Confectionery, Snacks.

Film advertisement created by Halo, South Africa for Commercial Bank of Africa, within the category: Finance.

This is a commercial we have done to promote Casa do Zezinho, a non-profit organization in São Paulo, Brazil. They help thousands of underprivileged children through education and art. Pos-Production Cine X Film advertisement created by BBDO, Brazil for Casa do Zezinho, within the category: Public Interest, NGO.

A live, primetime request show was hijacked by callers, each one dedicating love songs to the same woman, leaving the poor RJ very confused. Audio advertisement created by JWT, Singapore for Lux, within the category: Health.

Alorica Guatemala wanted to recruit candidates with an intermediate level of English for the ELT program. That's why we created karaoke test, an activation where we could measure the English of the candidates in a different and fun way. Experiential advertisement created by Independiente, Panama for Alorica, within the category: Professional Services.

Digital advertisement created by Saatchi & Saatchi, Israel for Or Yarok, within the category: Public Interest, NGO.

According to World Health Organization, in Kazakhstan every 3rd woman was sexually abused. But females in Kazakhstan are still silent. They afraid to talk about such cases due to fear of shaming and convictions of traditional society, where victim blaming is strongly developed and women don’t feel strong protection from the Government. Direct advertisement created by Grey, Kazakhstan for Don't Be Silent!, within the category: Public Interest, NGO.

Film advertisement created by Camp Jefferson, Canada for Koodo, within the category: Electronics, Technology.

Film advertisement created by Soho Square, India for Tata, within the category: Automotive.

Film advertisement created by antoni, Germany for Mercedes, within the category: Automotive.

Experiential advertisement created by Ogilvy, India for ICICI Lombard, within the category: Public Interest, NGO.

Film advertisement created by Ogilvy, South Africa for Lucozade, within the category: Non-Alcoholic Drinks.

The naming ceremony is quite symbolic in Nigeria, and mothers-in-law often “compete” for who really owns the child. This story is about how the more data-savvy mother-in-law tries to outshine her somewhat conservative peer, who unknown to many, also has a data side to her Film advertisement created by Noah's Ark Creative, Nigeria for Airtel, within the category: Electronics, Technology.

Film advertisement created by Ogilvy, France for Perrier, within the category: Non-Alcoholic Drinks.

Film advertisement created by Ageisobar, Brazil for Mattel, within the category: Gaming.

Film advertisement created by Serviceplan, Germany for ZDF, within the category: Media.