Teenagers in Croatia feel that local brands such as Kraš are old-fashioned, and they prefer imported chocolate brands, which they feel are more contemporary. The main creative idea of the campaign was to exploit the similar pronunciation of "Kraš" and the English word "crush" in the campaign headline: "I have a Kraš on you". The goal was to make an emotional connection between the person you have a crush on and the chocolate itself, presented as a gift from one user to another. To achieve this, we developed the ihaveakrasonyou.com microsite, where users could exchange ‘love’ messages with their Facebook friends. We also developed and built a real chocolate-making machine, which produced real Kraš chocolates with the users' personalized messages printed on the packaging. Users were able to claim their sweet gifts from the machine in real time, inside a shopping mall. Video production: Leptir.tv Ambient advertisement created by Drap, Croatia for Kraš, within the category: Confectionery, Snacks.

Outdoor advertisement created by Publicis, France for Renault, within the category: Automotive.

Digital advertisement created by ais, United Kingdom for Harrison's Fund, within the category: Public Interest, NGO.

Film advertisement created by Tether, United States for Krusteaz, within the category: Food.

Celebrating the Queen's Diamond Jubilee with the special edition Marmite, renamed for the occasion "Ma'amite". Film advertisement created by DDB, United Kingdom for Marmite, within the category: Food.

Film advertisement created by Romance, France for Intermarche, within the category: Retail Services.

Tui Brewery, Saatchi & Saatchi and five keen lads have teamed up and brewed a special surprise for a good mate – by plumbing his whole house with icy cold Tui beer. It took months of planning, a team of the brewery’s best beer technicians, an up-for-it plumber, 14 cameras, a heap of kept secrets and a generous helping of fresh Tui beer to turn a house-load of everyday taps into a dream come true. Ambient advertisement created by Saatchi & Saatchi, New Zealand for TUI, within the category: Alcoholic Drinks.

Film advertisement created by Ogilvy, Philippines for Eden, within the category: Food.

Film advertisement created by BMF, Australia for Abbott's Village Bakery, within the category: Food.

Ambient advertisement created by Saatchi & Saatchi, Italy for T-Mobile, within the category: Electronics, Technology.

Ambient advertisement created by Eric Mower and Associates, United States for Domtar, within the category: Industrial, Agriculture.

Ambient advertisement created by King James, South Africa for kulula.com, within the category: Transport.

Film advertisement created by Publicis, United States for CoorDown, within the category: Public Interest, NGO.

Film advertisement created by McCann, Mexico for BestDay, within the category: Transport.

In October 2012 we built an installation in the form of two photo booths. The booths were equipped with an iPad playing sound theatres of a possible future based on the education of choice. Upon start the iPad application would also take a picture of you on a green screen. After the experience a built-in printer would print out a post card from your own future. Ambient advertisement created by Apt, Norway for The Norwegian Education Department, within the category: Education.

“What a Save!” envisions what happens when an obsession with the hit game, Rocket League, bleeds into real life. We were honored when our friends at Psyonix came to us with their first national broadcast commercial campaign. From concept to final cut in a month, it was an amazing experience bringing these ideas from the page to the screen.

Film advertisement created by Leo Burnett, Lebanon for Outbox International Short Film Festival, within the category: Recreation, Leisure.

Audio advertisement created by TRY, Norway for Norwegian Council for Road Safety, within the category: Public Interest, NGO.

Film advertisement created by The Monkeys, Australia for Guide Dogs Australia, within the category: Public Interest, NGO.

Film advertisement created by FCB, Philippines for Union Bank, within the category: Finance.