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The One Club for Creativity has opened the call for entries for the prestigious 2018 One Show awards, and today kicks off the humorous “Be Famous Famous” campaign developed by J. Walter Thompson New York. The One Show entries can be submitted at http://www.oneshow.org, with third-quarter deadline November 30, 2017 and final deadline January 31, 2018. Juries will be announced shortly. The integrated “Be Famous Famous” campaign from JWT, which includes print, video and interactive, makes a comical statement about how winning a coveted One Show Pencil is the only way to be not just industry famous, but “famous famous”. Film advertisement created by JWT, United States for One Show, within the category: Professional Services.

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Film advertisement created by JWT, France for Nestle, within the category: Food.

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Draftfcb Cape Town has created a sophisticated new television commercial for Richelieu that – packed with beautiful scenery, glamorous people and fast cars – is a flawless portrayal of the luxurious Richelieu Life. Film advertisement created by FCB, South Africa for Richelieu, within the category: Alcoholic Drinks.

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Film advertisement created by 72andSunny, Netherlands for Axe, within the categories: Health, Music.

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Film advertisement created by The Martin Agency, United States for Timberland, within the category: Fashion.

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Film advertisement created by Pereira & O’Dell, United States for Annie's Homegrown, within the category: Food.

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Film advertisement created by Ames Scullin O'Haire, United States for Georgia Gives Day, within the category: Public Interest, NGO.

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How far south can you travel by train, if the travel time must not be longer than that of a flight? Can you convert your petrol-driven car to an electric car? And how hard do you need to work if you want to be known as the Danish answer to Leonardo DiCaprio? Casting the spotlight on #WTFgørvimedklimaet (#WTFarewedoingwiththeclimate),The Danish energy and telecommunications group SE is engaging in the climate debate in a new campaign; In six short films, Danish comedian Magnus Millang and his brother Emil will examine just how disastrous the state of climate is in Denmark. Magnus Millang and the viewers are exposed to various dilemmas in terms of what is climate-friendly and what is not. Whether we drive an electric car, eat lots of beef or fly when we go on holiday, it all has an impact on our shared climate.

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The film is a cinematic journey that shows the philosophy of a man who lives his life collecting experiences instead of money. Set to David Axelrod’s “The Edge,” a track made famous by Dr. Dre, Nate Dog and Snoop Dogg when they sampled it on their hit “The Next Episode,” we see the film’s hero leading the viewer through hyper-real scenes that tell the story of time well spent travelling the world, in good conversation, falling in love and learning new things. Film advertisement created by BBDO, United Kingdom for Martini, within the category: Alcoholic Drinks.

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“The views are different here” video-based campaign is designed to show international travelers both the excitement and diversity that have made Toronto Canada’s largest city and most-visited destination. The campaign captures the fact that you can see truly exciting, memorable things in Toronto, and we also see the world in a unique and inclusive way. Film advertisement created by JWT, Canada for Tourism Toronto, within the category: Hospitality, Tourism.

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Digital advertisement created by Saatchi & Saatchi, Sweden for Popaganda Music Festival, within the category: Recreation, Leisure.

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Film advertisement created by mInteraction, Thailand for Thai Health Promotion Foundation, within the category: Public Interest, NGO.

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Digital advertisement created by Mazarine, France for Perrier, within the category: Non-Alcoholic Drinks.

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On the brink of one of America’s most-followed and contentious presidential elections of all-time, millennial-beloved Bernie Sanders is taking a reflective moment to hone in on one of the most pressing issues at the core of Hillary Clinton’s campaign: climate change. This powerful piece is part of an environmental campaign for 350 Action created in partnership with creative studios Rabbit, Rabbit & Partners and FERAL that aims to motivate young voters who were diehard Bernie fans, but now find themselves lost in this election. The piece, directed by Poppy Gordon, encourages this crop of voters to continue the momentum toward the voting polls with a poignant look at the climate change movement that spans beyond a vote for Hillary Clinton. Digital advertisement created by Rabbit Rabbit & Partners, United States for 350 Action, within the category: Public Interest, NGO.

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Film advertisement created by Wunderman, Singapore for Schick, within the category: Health.

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Film advertisement created by Publicis, United Kingdom for Dacia, within the category: Automotive.

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Film advertisement created by Wunderman Thompson, Italy for Rinascente, within the category: Retail Services.

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Film advertisement created by Wieden + Kennedy, United Kingdom for Babbel, within the category: Education.

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You can't beat real, can you? Real photos, real face time and definitely real food. That's why Kettle Chips only use 100% real food ingredients in their crisps. Really. Film advertisement created by Joint, United Kingdom for Kettle, within the category: Food.




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