Roughly 800,000 children are reported missing each year in the United States. But what if they could wear something, that could tell us where they are? Kids love wearing temporary tattoos, unlike stickers, wristbands or clothing, tattoo can’t easily be removed. Introducing T@TS - Temporary Tattoos with GPS technology that tracks missing children. Digital advertisement created by Miami Ad School, United States for T@TS, within the category: Electronics, Technology.

1 in 9 adolescents is a victim of cyberbullying. Nearly half of them have never reported it. Unlike physical bullying that leaves behind scars and bruises, online bullying is much harder to spot. Daniel represents every child who has been silenced through technology. By creating digital billboards that project soundwaves inaudible for the human ear, Shazam recognized the “silence” and helped Daniel and other victims to speak up. Digital advertisement created by MullenLowe Group, Singapore for Singapore Children’s Society, within the category: Public Interest, NGO.

Gal Gadot (‘Wonder Woman’ main actress) captures the beyond with her new HUAWEI P20 PRO. She creates a magical world with no rules and no boundaries to illustrate the amazing abilities of HUAWEI P20 PRO’s triple Leica camera. Film advertisement created by TBWA, Israel for Huawei, within the category: Electronics, Technology.

Film advertisement created by la comunidad, United States for Verizon, within the category: Electronics, Technology.

Your knowledge has gone past its expiration date. The world is changing so quickly that it takes a lifetime to learn your craft. The marketing we studied a decade ago is already dead. In order to demonstrate this, we took Philip Kotler’s cult marketing book and millions of spores of mold, placed them together in a citylight panel and… let time show off its strength. Outdoor advertisement created by BBDO, Ukraine for Ukrainian Marketing Forum, within the category: Public Interest, NGO.

Because Hellmann's is on the side of food, it now comes packaged with an innovative freshness card that fights food waste by keeping fruits, veggies, and bread fresh for up to 2 weeks longer. Design advertisement created by Miami Ad School, United States for Hellmann's, within the category: Food.

Film advertisement created by Saatchi & Saatchi, United Kingdom for Robinsons, within the category: Non-Alcoholic Drinks.

Film advertisement created by Possible, Russia for Pandao, within the category: Retail Services.

When you receive the news that your child will be born with Down Syndrome, there are a lot of reasons to worry, and many people tell us that. What no one tells us, is that people with Down Syndrome also bring unique contributions to society, and to their families' and friends' lives. This is a story about what people tell us about Down Syndrome, and about what we want to say to them, in return. Film advertisement created by Mojobrands, Portugal for World Down Syndrome Day, within the category: Public Interest, NGO.

Film advertisement created by Miami Ad School, Spain for Burger King, within the category: Food.

Creating a cherished memory again, that's what it's all about in this emotional Mastercard movie from FCB and CZAR Amsterdam. That requires good preparation, then you leave nothing to chance. The story is part of the new Safety & Security campaign from Mastercard. Film advertisement created by FCB, Netherlands for MasterCard, within the category: Finance.

At first glance, all insurance companies in Croatia do look the same. But Croatia Insurance Company (est. 1884) is the only one that went successfully through 133 years of turbulent Croatian history. By doing so, the company proved to be the only insurance company that you can count on both in good and, more importantly, bad times. And what good is insurance when everything is going smoothly? During the exhibition, family pictures were displayed side by side with “great” events from Croatia’s turbulent past. The exhibition took place in a WWII shelter and was designed as a linear walk through time that combined three main parts – historic events, family stories which added emotional context to them, and Croatian Insurance’s role in both of them. Pictures of their own ancestries gave visitors the opportunity to experience the importance of having insurance by your side when times get tough. It also included interactive Tesla’s experiments, a dark rainy hall depicting WWII and the “Future Wall” where visitors could display in real time their wishes for the years to come. For the first time, history had a place for everybody and it turned out to be the most visited exhibition of the year in Croatia. More than 103.000 people came to see the exhibition in person and 5.370 displayed their stories. Croatia Insurance ended up being the leading insurance company in Croatia in all market segments. Experiential advertisement created by Bruketa&Zinic&Grey, Croatia for Croatia Osiguranje, within the category: Finance.

Featuring Ryon Healy, Nick Vincent and James Paxton. Newcomer Ryon Healy is curious about why pitcher James Paxton is called “Big Maple.” Relief pitcher Nick Vincent explains the reasons for James’s nickname, and shares a little-known secret about the hard-throwing, Canadian-born right-hander. Film advertisement created by Copacino+Fujikado, United States for Seattle Mariners, within the category: Sports.

What: PiterByKasta is the sequel to last year’s Cannes Lions finalist. It features short movies with one unifying theme - these stories can only happen in the great city of St. Petersburg. The short “Breathless” is one of them. Client: Coffee chain Bushe, one of the symbols of St. Petersburg and the biggest evangelist of the City. The Idea: St. Petersburg can change lives. Quite literally. Execution: We cast members of the legendary rap band Kasta in lead roles, imagining how their lives would be different if each one of them was born in St. Petersburg. Kasta were originally born in Rostov, a southern city, completely opposite to St Petersburg in every possible way. The contrast between rapper’s real personalities and their alternative St. Petersburg born characters perfectly illustrated the power of the Great City. Each one of four - Hamil, Zmey, Vlady, and Shym - had his own story. The short “Breathless” features Hamil as the main character, who would definitely grow up to be a coach. And his life would be filled with love, betrayal and fierce competition. (The lyrics from the Kasta's new album describing him as “swimming with the ladies”). Content advertisement created by VGNC, United States for Bushe, within the category: Non-Alcoholic Drinks.

Opioid Addiction is something that is difficult to recognize. Someone close to us could be struggling, and we wouldn’t know until it’s too late. So we decided to show the world what it would be like if their friends started disappearing. We call it, the Anti-Social Experiment: a Facebook simulation showing the dangerously close effects of opioid addiction and overdose. Digital advertisement created by Miami Ad School, United States for American Society of Addiction Medicine, within the category: Public Interest, NGO.

Rich people have a tendency to throw away more food before its expiration date because they can afford it. So we'll hack another one of their spending habits to show them the value of the food they're actually wasting. We'll create a gallery with paintings made by renowned artists and have a silent auction for people to buy them. Once all the art pieces are sold, we'll reveal exactly how they were made — by using the food they just wasted as painting materials. Showing people that the expensive art they just bought is worth the same as the food they just threw out. Integrated advertisement created by Miami Ad School, United States for Hellmann's, within the category: Food.

38 percent of the U.S. population took a legitimately prescribed opioid. We’ll open a real Thrift Shop where people can buy things in exchange for opioids.

Experiential advertisement created by Miami Ad School, Germany for Dropbox, within the category: Electronics, Technology.

Most internet-savvy folks are aware of the Urban Dictionary, with its colorful, street-smart definitions of curious slang terms. Now, Lawn Doctor wants to introduce you to “The Suburban Dictionary.” Out in these suburban streets, our shorthand is all about keeping your lawn “on fleek” (or so to speak). The video series rolls out this month and will run through mid-summer as targeted programmatic digital video. Digital advertisement created by Sleek Machine, United States for Lawn Doctor, within the category: House, Garden.

Most internet-savvy folks are aware of the Urban Dictionary, with its colorful, street-smart definitions of curious slang terms. Now, Lawn Doctor wants to introduce you to “The Suburban Dictionary.” Out in these suburban streets, our shorthand is all about keeping your lawn “on fleek” (or so to speak). The video series rolls out this month and will run through mid-summer as targeted programmatic digital video. Digital advertisement created by Sleek Machine, United States for Lawn Doctor, within the category: House, Garden.