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Film advertisement created by CHE Proximity, Australia for 7-Eleven, within the category: Retail Services.
Ambient advertisement created by Åkestam Holst, Sweden for Refugee Phones, within the category: Public Interest, NGO.
Film advertisement created by Etcetera, Netherlands for Toyota, within the category: Automotive.
Digital advertisement created by Circus, Argentina for Quilmes, within the category: Alcoholic Drinks.
Film advertisement created by Mortierbrigade, Belgium for Belgian National Lottery, within the category: Gaming.
Direct advertisement created by Grey, Mexico for Save the Children, within the category: Public Interest, NGO.
Film advertisement created by Ogilvy, United States for Pitney Bowes, within the category: Finance.
Film advertisement created by BMF, Australia for ALDI, within the category: Retail Services.
Film advertisement created by THIS is UMAMI, Spain for Hitachi, within the category: Electronics, Technology.
Real women who’ve survived domestic violence are giving their voices to scenes from silent movies where female characters are being abused by men, in support of a Romanian domestic violence charity. In Unquiet Voices, a 40-minute film created by Cheil Centrade on behalf of Romanian charity ANAIS, scenes from seven different silent films are intertwined with narratives of romances that became nightmares for women. It is estimated that every 30 seconds, a Romanian woman becomes a victim of domestic abuse, but very few are empowered talk about their experience. The idea of Unquiet Voices is to reveal the almost unnoticed portrayal of violence against women in films and how men copy this wrong behaviour in real life. ANAIS, which supports domestic violence victims, wanted to undo the wrong. With the loss of copyright of dozens of these silent movies on January 1 2019, ANAIS wondered if they could be turned into an empowering cinematographic product for the next generation? The real-life stories brought to life in the movie show different types of abuse, from psychological to economic. sexual, and even attempted murder. The movie talks about physically assaulted women who are left breathless on the floor, men who should be in jail but are walking freely, and children witnessing tragedies. The footage from each movie chapter was taken from seven different silent movies, then rearranged to fit the real stories of victims, whose voices are recorded over the footage to finally unsilence every violent scene. Movies used in the campaign: A Woman of Paris, directed by Charlie Chaplin - 1923 Our Hospitality, directed by Buster Keaton and John G. Blystone - 1923 Flaming Youth, directed by John Francis Dillon- 1923 Safety Last!, directed by Fred C. Newmeyer and Sam Taylor- 1923 Souls for Sale, directed by Rupert Hughes- 1923 Where the North Begins, directed by Chester M. Franklin- 1923 Scaramouche, directed by Rex Ingram- 1923 Digital advertisement created by Cheil, Romania for Anais Association, within the category: Public Interest, NGO.
Film advertisement created by VCCP, United Kingdom for Cadbury, within the category: Confectionery, Snacks.
Film advertisement created by Be Lucky, Taiwan for Asus, within the category: Electronics, Technology.
Uber is highlighting the absurdity of the traffic situation in Asia’s biggest cities as part of its first ever brand purpose campaign. Using cardboard boxes to represent cars, the film humorously shows the reality of how people get around currently and ends with images of a city being overrun by boxes. The film was shot on the streets of Bangkok with around 200 extras, the soundtrack is ”Bare Necessities” from the 1967 Disney film ”The Jungle Book”. Film advertisement created by Forsman & Bodenfors, Sweden for Uber, within the category: Transport.
Film advertisement created by BBDO, Italy for Yamaha, within the category: Automotive.
Film advertisement created by FCB, Canada for OTMPC, within the category: Transport.
Film advertisement created by Wieden + Kennedy, Netherlands for Facebook, within the category: Electronics, Technology.
Film advertisement created by Ogilvy, Thailand for Thai Life Insurance, within the category: Finance.
Film advertisement created by Alfred, Canada for iÖGO, within the category: Food.