Film advertisement created by Rubber Republic, United Kingdom for Hackett London, within the category: Fashion.

Film advertisement created by Publicis, Singapore for Vicks, within the category: Pharmaceutical.

Digital advertisement created by BBDO, Canada for The Vanity, within the category: Professional Services.

Problem Millennials think that all insurance companies are the same and don’t pay attention to them till their big life moments come around. So, how can Sonnet, Canada’s first fully online home and auto insurance company not only be remembered, but also protect the optimism of their policy takers? Insight Insurance companies receive tons of bad news every day that gets collected as highly specific data for auto and home products. Idea Using negative data to help new customers make fact-based positive choices. Film advertisement created by Miami Ad School, India for Sonnet, within the category: Finance.

Every track is introduced by a short voice-over, explaining the purpose of the tune. The situations the music has been composed for are: On the road – finally, Country road driving, Night time driving, Long distance driving, City driving, Traffic jam, and a bonus track.

Film advertisement created by Akil Fikir Isleri, Turkey for Turkish Airlines, within the category: Transport.

Film advertisement created by Les Gaulois, France for HOP! Air France, within the category: Transport.

Film advertisement created by Grey, Singapore for Weber, within the category: House, Garden.

Film advertisement created by Publicis, Ireland for TG4, within the category: Media.

KnowNo is an awareness project created to clear up the gray area around consent. Starting with a street performance and video leading to a simple online quiz, the campaign delivers an important message to women, men, parents, educators, lawmakers and especially to victims. It further defines what “no” really means, making the fine lines of sexual consent undeniably clear. The video is composed with permission from Lady Gaga and Dianne Warren to the instrumental version of "Til it Happens to You.” Ambient advertisement created by Marc, United States for KnowNo, within the category: Public Interest, NGO.

Digital advertisement created by Host, Australia for Air New Zealand, within the category: Transport.

Film advertisement created by Droga5, United States for Under Armour, within the category: Fashion.

Film advertisement created by Maitri, India for Vasan Eye Care, within the category: Professional Services.

The Mapuches are one of the oldest indigenous people of Chile. Their land taken away. Their leaders have been imprisoned without guarantees, without evidence and without trial. The mass media do not report what is happening. Only Aukin.org, and other small local Mapuche media report the news, witch does not reach more than 1,000 people in terms of coverage. So we invited to the people to take action, using the only item in which the Mapuche people are still being recognized: the $100 pesos coin. Using that coin we create a symbol, putting it in the hands of a whole country. Digital advertisement created by Pedro Juan & Diego, Chile for Aukin Digital Journal, within the category: Media.

Digital advertisement created by Y&R, Peru for Británico, within the category: Education.

Brief: Connectivity is key for car brands. But in people's digital routine, BMW is not yet top of mind. How can we change that? Idea: Simply illustrated ads highlight specific features of BMW Connected. In short online videos, we engage our busy target group while browsing. The seamless transition shows them how smoothly BMW Connected fits in to their digital life. In the same style, print ads transform the message to the offline world. Both channels lead to our website where users learn the features through scroll-through storytelling. Digital advertisement created by Miami Ad School, Germany for BMW, within the category: Automotive.

Film advertisement created by Hometown, United Kingdom for Bupa, within the category: Health.

Thanks to the partnership with HomeAway, Leroy Merlin chose some holiday homes with negative reviews and transformed them into new showrooms for its products, helping hosts to rent them more easily. This way Leroy Merlin’s logo became a guarantee of quality and style. Experiential advertisement created by Publicis, Italy for Leroy Merlin, within the category: House, Garden.

If you like challenging your friends you’ll like Grinta. Film advertisement created by Misfits Content Creators, United Arab Emirates for Grinta, within the category: Gaming.

Integrated advertisement created by BETC, France for Evian, within the category: Non-Alcoholic Drinks.