Millennium Bank wanted a way to boost usage of their internet banking. We suggested a fresh way of communication using a fluffy main character that viewers will love. In this first video, the character goes through the trouble of paying his bills the old fashioned way, by standing in line and wasting time, till a wise owl shows him there's a better way. Film advertisement created by Socialab, Greece for Millennium Bank, within the category: Finance.

Outdoor advertisement created by Lg2, Canada for Valin Custom Tailoring, within the category: Fashion.

Content advertisement created by FCB, Brazil for Corpo do Poema, within the category: Media.

Experiential advertisement created by Iris, Indonesia for FiberCreme, within the category: Food.

Film advertisement created by Publicis, France for Dacia, within the category: Automotive.

LEGO Happy Holiplay is a global digital social campaign that engages young and old all over the world in a new kind of play with the well known LEGO bricks. Campaign website: http://www.happyholiplay.lego.com Digital advertisement created by Konstellation, Denmark for Lego, within the category: Gaming.

In Korea, Snickers has launched a campaign ‘You are not you when you are hungry’ 3 years ago. Koreans have witnessed how Snickers could transform celebrities such as Kara and Sistar, renowned k-pop stars. This December, Snickers tried to expand transforming experience to consumers at the university in Seoul. Hao Li, a professor who was chosen as one of 35 innovators under 35 by MIT Technology Review, led technology development by using real time animation with facial tracking to create magical experiences. Syncing with consumers facial expression and real time animation was a challenge, but it was successful in creating unforgettable experience to consumers and helped them understand the brand message ‘You are not you when you are hungry’ on the spot. Ambient advertisement created by INNORED, South Korea for Snickers, within the category: Confectionery, Snacks.

Digital advertisement created by 180LA, United States for Unicef, within the category: Public Interest, NGO.

Digital advertisement created by TBWA, France for Fontyou, within the category: Professional Services.

No other nation loves Donald Duck as much as the Finns. Even today, in the world of Netflix, YouTube and mobile phones, almost 1 million Finns read the Donald Duck magazine every week. Film advertisement created by Bob the Robot, Finland for Donald Duck Magazine, within the category: Media.

The Snow Fox is a wintry tale of a young child who adventures through the forest with a newfound furry friend in search of his/her mother. But this is no ordinary story. The Snow Fox is powered by words. As the child reads, the story animates. When a sentence is finished, the story automatically transitions to the next scene. Word by word the story comes to life, bringing an element of magic to special bedtime story bonding moments between parent and child. Using the latest SiriKit to turn voice into a reading gesture—a mobile first—The Snow Fox gives new life to the oldest form of story while transforming how we incentivize our children to learn. At the end of The Snow Fox, children can create a short memento of their narration to share with family and friends. Digital advertisement created by AKQA, United States for AKQA, within the category: Agency Self-Promo.

Film advertisement created by BMB, United Kingdom for Rowse, within the category: Food.

Film advertisement created by Grey, United States for Ad Council, within the category: Public Interest, NGO.

Digital advertisement created by INNORED, South Korea for SK Telecom, within the category: Electronics, Technology.

“The Box” it’s a moving story about a family spending Christmas at grandpa’s place. A very special grandfather, who keeps his most precious travel memories in a wooden box. Memories that he recalls along with his grandchildren, telling them amazing stories about his journeys, on Christmas day. This simple and charming story shows us how traveling is one gift you’ll never forget. Film advertisement created by Ogilvy, Spain for Iberia, within the category: Transport.

The challenge: How do you communicate the launch of the new bank product to Millennials who have grown up during the crisis and blame the banks for the downturn? Solution: by challenging the concept of wealth, by talking about valuing experiences more than money – just like the 123 SMART Account does: it offers experiences beyond money, including access to education programs, online training, grants and many more. Content advertisement created by McCann, Spain for Santander, within the category: Finance.

Film advertisement created by mcgarrybowen, India for Ola Cabs, within the categories: Professional Services, Public Interest, NGO.

Search Responsibly – a collaboration between Multicultural ad agency ALMA and former neo-Nazi Christian Picciolini – which exposes the pitfalls of hateful internet searches and aims to prevent recruitment to violent extremist groups via paid search.